rudy molinet: Real Estate Marketing Today - Follow The Leader? - 07/06/11 07:58 AM
Every business needs a concerted marketing plan, but few businesses have both the challenges and opportunities that real estate marketing offers. Realtors are not just selling – or leasing -- properties, they are selling their own services to help buyers and sellers. Real estate agents need a multi-pronged plan to addressthe various demands of selling real estate.
Web Presence. Market smart agents have not just a website, but a presence across a variety of online platforms. Their website will include a blog for local real estate news and events, or they will have an off site blog like this one on … (0 comments)

rudy molinet: Open House Today at 623 Grinnell Street in Old Town Key West - 07/03/11 04:40 AM

 
Join us today, July 3, 2011, at 623 Grinnell Street from 1-3 for an open house on this gorgeous Key West Home.
Call Rudy Molinet 305-240-1090 to find your slice of Key West Real Estate.  Rudy is the Key West Realtor you can trust to find you a great home!
 
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rudy molinet: Multiple Offers In Key West Real Estate Signal A Recovery - 06/24/11 10:05 AM

Key West Real Estate is heating up. Don't believe all the doom and gloom of the naysayers out there.  This past week I have personally been involved in 2 properties where multiple offers were presented.  This reminds me of the good old days and I think is a great sign of recovery.  Never mind that June is supposed to be a slow month in Key West Real Estate. 
I think what we are seeing is pent up demand that is finally being unleashed. There is alot of money out there and prices have come down to provide great real estate values.  … (1 comments)

rudy molinet: Great Key West Condo Under Contract - 01/04/11 03:20 PM
 

We just put this great Key West condo under contract with a couple from Indiana. The two gentlemen will be using this wonderful place as their getaway from the cold Indiana winters.
Check out the Treehouse Condo on William Street.  For more real estate listings and to learn about Key West Real Estate contact Broker Rudy Molinet today at 305-240-1090.
 
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rudy molinet: Great Key West Real Estate Month For Rudy Molinet and His Customers - 10/31/09 10:38 AM

What a great month October has been for Key West Real Estate and for Rudy Molinet and Harry Hoehn's customers at Marquis Properties Realty!
We started the month by putting 631 Southard Street under contract. The property had only been listed for 66 days in the dead of summer and we received an all cash offer close to the asking price of $1,895,000. We actually had two different buyers ready to make offers during the same week on this property!  Well priced, quality listings usually sell, even in these times.  That has been the rule in real estate- location, location, location---and proper pricing.  (Aggressive … (0 comments)

rudy molinet: Key West Home For Sale- 631 Southard Street- Solares Hill Beauty - 08/19/09 01:35 PM

I just listed a gorgeous home at one of the best locations in Old Town Key West.  On the corner of Elizabeth and Southard, this grand home is perfect for a buyer who understands the value of Old Town and who has impeccable taste.  The owners of this property have created an elegant and luxurious experience yet have respected the tradition and history of this great Key West Home. 
The Key West Real Estate market is really getting hot these days.  There have been over a dozen homes over a million dollars under contract in the past few months or so. I am … (0 comments)

rudy molinet: Key West Short Sales- The Inmates Are Running The Asylum - 02/17/09 02:25 PM

 Several years ago there was a book entitled:  "The Inmates Are Running The Asylum"  The author opined on why high tech products drive us crazy and how to restore sanity in business practices.  The book uses the author's experiences in corporate America to illustrate how talented people continuously design bad software-based products and why we need technology to work the way average people think.
This title reminds me of what is going on with Key West Short Sales and to some extent with Key West Foreclosures.
The banks are clueless.  They receive an offer from a qualified buyer that is … (0 comments)

rudy molinet: Dreaming of Key West Real Estate- Making Dreams Come True - 02/16/09 09:36 AM

 
Yesterday I received a lovely email from a couple who had visited Key West on a cruise ship, fell in love with the Island and now want to buy a piece of Key West to call their own.  The husband is flying down on March 6 to look for their dream home. I am looking forward to working with them and have identified a few properties that meet their needs and dreams.
I love working with these types of buyers since this is exactly my story.  In 1994 my partner Harry Hoehn and I came to Key West on … (0 comments)

rudy molinet: Key West Home For Sale- 620 Thomas Street Unit 282- Truman Annex Condo - 02/11/09 02:18 PM
 

I recently listed a really nice 2 bedroom, 2 bath condo in Truman Annex.  Truman Annex is the premier gated community in Old Town Key West.  This particular unit is located in the Shipyard Condominiums.
The unit is a nicely appointed 2/2 with a great balcony. The unit features an open floor plan, tropical decorations and a great rental history. In 2008, the net revenues (after commissions) was just shy of $30,000.
This is a great condo for investment or if you would like a place in Key West as a second home. Many buyers will rent the unit … (0 comments)

rudy molinet: January 2009 Key West Real Estate Results - 02/09/09 11:54 AM
 

 
One of the most difficult challenges we face as Realtors is helping people to understand the current real estate market and to align their expectations with reality.
In 2005 we had what I call "Macho Seller's Syndrome".  Sellers were getting whatever price they wanted and multiple offers were commonplace. Fast forward to 2009 and now we are seeing a new phenomenon:  "Serious Seller Syndrome"  That is, many sellers are realizing that in order to sell their property in TODAY's market, you have to price it according to what it is worth today.  
As Realtors we have access to current market information at our fingertips.  A … (0 comments)

rudy molinet: Key West Realtor Rudy Molinet- Not Kidding Around! - 02/07/09 08:50 AM

 
You may recognize this baby picture of Key West Realtor Rudy Molinet.  You probably are wondering, "why does this guy use his baby picture in his advertising?"
When I started in the Real Estate business I was thinking of a clever way to stand out among the thousands of Realtors in my area. So many Realtors use these "glamor shots" of themselves that were taken many years ago.  There was one particular agent I knew who was in her 50's and the picture on her ads was when she was 25! It was pretty ludicrous. 
I love satire so … (0 comments)

rudy molinet: Key West Home For Sale- 6 Lopez Lane - Old Town Treasure - 02/06/09 10:19 AM
Here is my newest listing at 6 Lopez Lane. I was absolutely thrilled to list this truly gorgeous property.

This house is an exquisite renovation. My favorite room is the kitchen/great room that overlooks the pool. When you are seated there eating breakfast you know that this is truly paradise!
The pool is gorgeous and the landscaping has been perfected with coconut palms, tropicals and lush ferns.  The other thing I love about this house is that the master suite is in a different wing of the house than the guest quarters. We love to have company in Key West … (3 comments)

rudy molinet: Only in Key West Can Cuba Seem So Far Away! - 02/05/09 04:07 PM
 

I was reading an article today on line about Cuba and all the speculation of what will happen when Cuba opens up to the US.  This will be a great opportunity for Key West to act as a sister city and bridge to our Island neighbor.
I think that improved relations with Cuba will help Key West Real Estate. I say this because traditionally Cuba and Key West have been very synergistic. I think that people will use their Key West home as a base of operations for weekend trips to Cuba.  Cuba's infrastructure is in disrepair and most … (1 comments)

rudy molinet: Lower Interest Rates Create A Window Of Opportunity - 01/31/09 02:43 AM
 

 
I recently received an email from a colleague in the mortgage business.  It was very informative and I asked his permission to share it with my readers.  Here it is.  This is courtesy of Ruben Concepción of Keys Financial Corporation:
You can click on this link to access the whole article to read about mortgage rates for Key West Homes.
Ruben is a smart, local mortgage banker who keeps us informed as to trends in the Key West Real Estate market.  He is basically saying that if you want to buy your Key West Real Estate Dream Home, … (0 comments)