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I recently have signed up with a new window treatment company called B&W Window Fashions, website is www.horizonshades.com. They have a wide selection of all different treatments, and offer beautiful sample books that are useful when doing windows. For those of you who do a lot of redesign work, you know the dramatic effect new windows can provide. I especially am loving the natural woven blinds that now come in a huge assortment of weaves and colors.
This is a redesign we did using only what the owner had. We painted the bedroom, hung art, and rearranged the furniture. The shades were the only new purchases.
Before -bland, windows have no impact:

Here we've installed Natural Woven Roman shades and arranged the furniture - the window treatments warm up the entire feel of the rooms

This bedroom was stark and cold looking. The window shades and paint come to the rescue again


Mel
I like to inject some personality and color into my stagings. In this home, the existing furniture and bedding was ho hum and this created a blah sort of presentation. Salazar Staging brought in black and some red to punch up the look.
Here is the bedroom before we staged: Not bad - just a little dated

Introducing BLACK into the mix

The bathroom was 'okay' but needed something
BEFORE

So we brought in a little more black

Mel
Congratulations to Melissa Marro! This is the kind of story that brings a warm feeling to us stagers! I am so happy that your efforts paid off so beautifully and that you were able to form such a great working relationship with this agency. We hope you will keep us posted on the results of your staging and working together with savvy agents. It sounds like you have all put together a very effective agent/staging partnership and we wish you all a wonderful amount of success.
I'm re-blogging to my local agents to share your amazing day and fantastic results! Thanks for the great post,
Mel
Via Melissa Marro www.StagingAndRedesign.com www.RedesigningCharleston.com (First Impressions): Well, I think I'll actually start this by telling you how it started, according to the agent and then I'll share with you why this appointment was just a little different than an ordinary agent meeting.
A few months ago there was a little set of townhomes in a great neighborhood that simply weren't selling. Desperate, the agent called us to see about staging them.... We negotiated for 2 months on a rate that I think was nearly not worth doing. I viewed it as an opportunity since there were 9 units for sale and we have a history of selling the model unit then moving the furniture, etc to another unit and so on. Today the agent told me that he wasn't really sold on staging but just didn't know what else to try & had seen our successes in our newsletters..... After staging he was impressed with how different the units looked.
After all 9 units sold in less than 45 days he was doubly impressed!!
In October - several months later - I received a call from him asking us to quote a $1M+ home in Seabrook Island. Today he tells me that still he wasn't sold on staging this high end home - sure, the condo had issues, but this was a stunner.... did it really need staging? Well, we successfully negotiated a contract and less than 30 days later the home was in Pending status and closes next week. (It had been on the market over 8 months prior.) He said he was impressed (again) that this home looked so different after staging and actually asked the buyers if the staging had made a difference (you see they had seen it prior to staging and this was a second viewing). The buyers said that it was the staging that sold them - they sat on the sofa and discussed the homes they saw and wrote the offer while sitting on our furniture in the home!!

Earlier this week I received a voicemail from the agent asking me to call him - we needed to talk real business....
(fast forward to our meeting today....)
Today I met with him (actually for the first time - all other deals were done via email). I walked into his office, sat down and he started at the computer printing up MLS information. Turning to me he tells me his side of the story of the last 2 deals we've had (Ok, our only 2 deals).... explaining that he is SOLD on staging and will never list another vacant home. Then handed me 17 MLS sheets and told me that these all need to be staged.... to give us our best price and they will all be done. Following up, he added that without staging he closes around 45 deals a year and will now stage all of them & with us on his team that he expects that number to increase.
Best yet, all 17 of these properties are bank owned and the staging has already been negotiated. All future listings that come from this bank will be staged by First Impressions as well.... So, if you are wondering where I've been and why I may continue to be absent a bit longer.... you'll know why!! (Of course you can always catch me on facebook - I do keep daily tabs of our progress and what's going on there.... )
Anyway - that's how my day went.... now I need to get back to writing up all the contracts for the bank....
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First Impressions Home Staging & Interior ReDesign is a nationally award winning company owned and operated in Summerville, SC a suburb of Charleston, SC. We provide high quality staging for both occupied and vacant homes in the greater surrounding areas and beyond! For more information please visit, www.WeStageSC.com. If you are interested in learning about making Home Staging your profession, please visit, www.StagingAndRedesign.com for more information.
This charming 2 bd/2bth home has 100 yards of lake front on the NON-LILY pad side of the lake. It is full of upgrades and is staged by Salazar Staging & Custom Interiors (www.salazarstaging.com)
$430,000 # STORIES: One BEDROOMS:2 BATHS: 1 ½ TOTAL SQFT: 1344 YEAR BUILT: 2009
Want to see inside? For slideshow: 238 Admiral


Contact: Hunter Croan - Keller Williams Realty Direct (830)221-6969 Fax (866)723-8022
As a dog owner myself, I know how hard it is to keep a house fur-free. Of course this is necessary when a house is on the market. I came across a tool (Target) that is amazing! The FURMINATOR removes so much fur from cats and dogs that it leaves you wondering how they are still covered with enough hair to stay warm - and it goes to show you why so much fur is a flyin on a daily basis. But boy oh boy, does it help in the ongoing fight against hairy floors and furniture.
Two words of warning-
Use this outdoors as it makes a hairy mess, literally.
Do not wear black unless you're into the mohair look!
This is an excellent tool to recommend to your pet owning clients who need to keep their homes immaculate while on the market.
Mel
We stagers are often contacted initially over the phone. We speak with the caller and gain information and cover the basics of setting up that first face to face appointment. Often times, we will set up meetings that take place a good drive away. Most of the time, everything sounds good and we trust 'the voice' on the other end of the line.
But what about when something just doesn't seem right? Sometimes, it's just our little inner voice we have inside that warns us that something seems off. I had such a call last week, from a client wanting to meet next week. Although she gave me her name and address (55 minutes away), she just didn't sound truly interested in meeting. Sometimes you can't put your finger on it, it's a vibe or their tone or just a little something that doesn't ring true.
I follow up my first contact phone calls with an email, sometimes laying out the staging or redesign process, describing the process, listing the costs and re-confirming the appointment time. I did this for the caller, and did not receive an acknowledgement. I wrote her again a couple days later and again, no response.
So I decided to 'weed her out' - I sent an email explaining that because her location was nearly an hour drive from my office, I would like a $15 REFUNDABLE confirmation fee. I figure if a client is not willing to front $15 that they will receive back, that client is most likely not worth the drive and time.
I've not heard back and was unable to reach the client on the phone. I will not go to this appointment, but wondered what others think. Have you ever felt uncomfortable with a caller, or just not felt right about an appointment? What do you think of the confirmation fee?
Mel
In our line of work, we stagers run into a lot of dirty old wood floors. It's expensive to have them buffed and polished. I have found a product that really shines them up very quickly and easily. Once the floor has been lightly damp mopped, jJust pour some out on the floor and work it in with a wood floor cleaner - the kind with the terry cloth.
I had used this product years ago and was upset when it disappeared from my local grocery store.
And then while I was in Walmart the other day (stager heaven) - there it was - sitting on the shelf, the bottle gleaming with promises of shiny wood floors with scratches greatly diminished.
I picked up three bottles with fear that this wonderful product would disappear! I ran home to try it, worried the formula had been changed. But to my delight, it was the exact wonderful product it had been all those years ago. :-)
So get yourself over to Walmart and pick up a bottle of Quick Shine. Put it in your tool box and you will love the results.
Mel
Earlier today, I wrote a blog about bright paint colors being a turn off for many buyers.
I showed some before and after examples of some rooms where repainting greatly impacted the presentation.
Now I wanted to show an example of clients who wouldn't listen. These clients have had their home on the market for 8 months and I met with them about 1 month into their listing. At that time, I told them emphatically that their entire house needed to be painted. They wound up painting one room only. They have since vacated the premises, which most likely leaves the paint to be even more overwhelming. I'm sure they're wondering why they're still on the market.
You tell me! Don't you get frustrated when homeowners refuse to take your advice?




What you can't see in this picture is the niche on the left wall - it's very large and painted bright red!
Give me strength!
Show us your non-listeners!
Mel
Bright colors are highly personalized and can leave many buyers cold. In this first picture all you see is RED~

So we neutralized with paint and changed out the dated mirror for a fresh new look that will appeal to more buyers

This entryway was the first thing buyers saw when entering the home. This could stop buyers in their tracks !

With more neutral paint colors, buyers can enter the home without pause!

This bright kitchen looks dated and confused!

Toning down the paint, removing the wallpaper , and bringing in the butcher block completely changed the look of the kitchen

Neutralizing colors, whether that includes removing wallpaper or just repainting, is one of the least expensive and most dramatic ways to update rooms.
Mel
A lot of our customers and potential customers, along with REA's and builders, want to know that we stand behind our work. When we submit a proposal with the costs laid out, some sellers feel they're 'taking a chance' by investing up front in staging services. Stating the facts about previous staging successes that show shorter stays on the market and higher offers, doesn't seem to satisfy everyone. So, we at Salazar Staging & Custom Interiors, decided to offer a guarantee. We are going to try this through the end of the year and see if this helps convince sellers that we absolutely believe in our work.
Our staged homes have an average market stay of less than 60 days, especially when staging has been done BEFORE pictures are taken and BEFORE an open house is held. We are, in fact, so sure that our staging will help move properties, that should a listing not sell within 60 days, we will give the third month of staging at absolutely no charge.
And ask yourself, which would you rather show?
An unstaged, 'let's just try it as it is' ~

OR

It is very important to us that we offer more than a hopeful maybe, and that we will stay with our clients until they sell.
Please call today for a consultation and a proposal that comes with a guarantee!
Visit our site at www.salazarstaging.com or call us at 830/626-8967
Happy Selling,
Mel
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melody salazar
New Braunfels,
TX
More about me
Salazar Staging & Custom Interiors
Address: 274 paintbrush path, new braunfels, tx, 78132
Office Phone: (830) 626-8967
Cell Phone: (210) 488-8750
Email Me
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