selling a home: We Interviewed two other agents...said the Prospective Seller
- 06/15/18 04:49 AM
. When a referral is a "purple envelope" referral...we very often do not have competition for a listing...ahh the advantage of a trusted advisor telling their friend, neighbor, relative that they know a real estate agent that can assist them....a valued recommendation that often does not mean other agents are interviewed.
We sometimes get referrals from other sources...agents outside our market...the internet, etc.....and those can mean that there is competition for the listing. We understand that....and respect it. We put our best presentation forward...we don't "buy" listings...explain our inside/out marketing and suggest ways to put their best home forward. he … (22 comments)
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selling a home: I'm Not Here to Buy this House...Said the Open House Visitor
- 06/04/18 03:33 AM
A new listing..a premiere open house...the opportunity to meet new people and showcase the features of our Sellers' home...nothing like it to get the adrenalin pumping and the opportunities flowing. Greeting people at the front door and having "live in person" conversations" ...a break from the text and email...smiling faces and warm handshakes...mmmmm. We are prepared with our sign in book, custom brochures ...and of course...cupcakes...feed them and they will come...and they certainly did ! A steady stream of anxious buyers are just what open houses are made of....and agents and sellers dream of....dreams fulfilled !
A lady came thru … (18 comments)
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selling a home: Is this the Part Where I Tell You the Price of the House ? asked the New Seller
- 02/18/17 04:04 AM
We got an email...quite unexpectedly from a "by chance"....meeting with someone we did not know. (Who would think visiting someone in the hospital would mean a listing from an ambulance driver ?!)
Off we went ....two children and one on the way meant a larger house was in their future and they were anxious to beat the "spring rush" of homes on the market. They had been judicious about both paying down their mortgage and saving for a down payment for their new home.
They had listed their home a year before with a "friend of a friend" who … (52 comments)
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selling a home: The Eye of the Market.....Foresees the Future
- 01/23/17 04:50 AM
We explain to our Sellers...who would like the price of their homes to be a number they chose....that it IS the Eye of the Market that sees and decides that number. That isn't always what they want to hear....but from our perspective, it is what they have to hear. Honesty in how you suggest pricing is what builds integrity for you as an agent.
Are there conditions where the price has to be adjusted ? There absolutely are ! Remember...the comps that you supply are looking backward on what DID happen in the sales of a market segment...It is not … (15 comments)
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selling a home: What does Thinventory Mean to Property Condition ?
- 01/03/17 04:22 AM
You can hear the echo coast to coast that inventory is thin and complaints are made loudly by Buyers and Buyers.....and some "wanna be" Sellers who have nowhere to go. Sometimes Thinventory may have other "victims." The victims are Sellers....Yes you read it correctly. They are Sellers who may have gotten the message from their agent...maybe they arrived at this "delusion" on their own....either way...it's the wrong answer.
The belief is.....that because a state of "thinventory" exists...regardless of the condition of the house...be it the need for updating , the addition of features or attention to maintenance....they list the house at … (10 comments)
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selling a home: If It's "All About the Money"...You are Missing What it's All About
- 07/09/16 09:48 PM
The vast majority of our business is by referral. Referral can mean the siblings, the children, neighbors or friends of a past client...OR ...it can be a referral from a business associate that we may not know personally.
We got a call recently....Caller ID indicated it was from an out of state number. (If you are the person who assumes an unknown area code has to a telemarketer....you would be wrong.) This call was a referral from one of our contractors to a woman who came in from out of state to sell her Mother's home. Having done … (16 comments)
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selling a home: "The roof is rough and the furnace is old," complained the Selling Agent
- 04/17/16 03:47 AM
Sometimes under the guise of an agent who is a "Buyer's agent".....the agent will provide feedback about anything and everything that he/she believes will justify a low offer. This is where the Listing Agent must be prepared with what we call Facuments ...third party documented facts to verify claims made about the property. (Yes, Gabe Sanders , this is yet another entry in Hansons' Real Real Estate Dictionary.)
Facuments are indisputable...or as close as one can come to being verified by third party experts and not assumptions made about conditions of a property from someone who is not qualified to assess … (17 comments)
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selling a home: Give me a Price and I will Let you know if you have the Listing...
- 05/28/14 09:15 PM
We use the 2 step method of listing presentation....we talk about what the Seller wants and expects....we have checklists of various kinds relating to things that are important to buyers. People can choose or not choose to have an inspection prior to putting the home on the market...in the recent past...one did and one did not....and the did not was surprised with thousands of dollars in fixes that made the house unsalable without them.
We will not pretend as some agents do that the neighborhood or the tax record gives us all the facts....and in the first meeting come … (41 comments)
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selling a home: Homes are Priced for What they DO have...AND...What the Do NOT....
- 12/07/13 10:02 PM
We are spending time working on market analyses for homeowners looking to list this month and at the start of the new year. We believe strongly in 4th and 1st quarter listings...less competition and yes...people really do shop for homes in Wisconsin in the winter !
How do we arrive at the suggested list price of a home ?
First we look at the obvious factors:
Location
Size of both the property and the lot Number of beds and baths Next....the details are examined during the first of our 2 step listing process:
If … (16 comments)
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selling a home: "Remember..."Said the Seller..."You're Selling a Piece of My Heart".....
- 10/01/13 07:48 PM
We were referred to a Seller that had a property that he and his family had enjoyed for decades. Their children and grandchildren had enjoyed the location and spent many wonderful making memories that had lasted a lifetime. The open concept meant meals together for the whole extended family in one room. You could almost hear the children's laughter and imagine the "many hands make light work" in the kitchen they described for family gatherings.
The location offered many outdoor recreational opportunities that no doubt provided family opps showing the multi-generational enjoyment of activities.
Children had relocated, grandchildren … (39 comments)
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selling a home: "Let's Price My House with some 'Wiggle Room' " said the Perspective Seller
- 09/05/13 09:10 PM
The Prospective Seller met us at the door of a beautiful home...in an outstanding setting...professional landscaping enveloped the lot...a firepit....a built in barbeque....oversize garage...gorgeous millwork...soaring ceilings...a "Kill for " kitchen....nothing not to love....
She had tried unsuccessfully to sell the house on her own and we were recommended by a trusted friend to list her home. We knew that we were one of several Realtors she was interviewing. We toured the home and took copious notes.
Our first meeting at this Luxury home is to introduce the home and the Seller to us and us to them...it … (96 comments)
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selling a home: What are the Four Main Elements to Consider When Selling Your Home ?
- 03/12/13 08:23 PM
There are what we call the BIG FOUR elements to consider when selling your home. Consideration and careful attention to these aspects working with each other will turn your FOR SALE sign to SOLD in the shortest possible time and bring you the highest possible return on your real estate investment.
Location - Location is a large part of what sells a home. While you cannot change it, it is important that every buyer and every agent with a potential buyer knows the location of your home and the advantages that location has as a new place to live. Be sure … (8 comments)
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selling a home: If you list your house for sale...you better be ready to move.....
- 02/14/13 12:02 PM
Hallelujah....the markets across the country are moving more quickly....gone in many markets are the For Sale signs that weather season after season....replaced with
ACCEPTED OFFER...PENDING....and yes...TOO LATE ! We are amazed at the number of Sellers who are receiving very good offers...some within days on the market and others after months....and there has never been any thought to where they will move or the mechanics of how this event would take place. Sellers are now quickly returning to the belief that they are "in charge"....and they set the price they "must have"....the exclusions and inclusions they decide...and now...the closing date...months … (14 comments)
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selling a home: Welcome to Sonny Wisconsin...Let us Cher a Peace of our Home State with You !
- 08/25/12 09:49 PM
"We've Got You...."....and your Babes, Babies, Cousins...Aunts and Uncles...with all the great state of Wisconsin has to offer homeowners. Outstanding schools, beautiful countryside, a blend of many ethnic cultures, terrific restaurants, beautiful lakes....we will Share it All !
If you are looking to buy or Sell a home in southeastern Wisconsin...call the agents who have made education the hallmark of thier practicce....and have fun practicing a profession we love !
Prompt Professional Service and Proven Results....Sally & David Hanson - Keller Williams Realty.
… (15 comments)
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selling a home: Do You Have a Bridesmaid Listing ?
- 09/26/10 10:27 PM
Is your listing the one that was the second choice of the buyers ? The house that the buyers wrote on had more this, a bigger that, an updated ....a newer....just different. And you are sure....that the next time....your listing will be the bride...walk down the aisle to the closing table and be married off to a new buyer. And then...once again....for another reason....you are once again in the bridesmaid position and not the newly chosen listing. Sometimes, when you get the news....the agent will tell you the name of the newly chosen...or you may choose to ask. The list … (8 comments)
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selling a home: Today "Variable Pricing" is Invariably Not the Right Marketing Plan...
- 03/14/10 01:46 AM
There was a time....long ago and far away, or so it would seem, when "Variable pricing" was all the rage..the theory was that buyers would be attracted to an "opportunity" to write an offer that was acceptable to the seller(s) between $X and another figure a bit higher...a good bit of at least five figures. This is not a marketing plan we have ever used, and in fairness to the "long ago and far away" agents...there was a time when it seemed to work for them,
What sellers need to know is that when a buyer...OR an agent searches … (7 comments)
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selling a home: When the Price Isn't "Right".....There will be no "Let's Make a Deal" !
- 03/04/10 10:25 PM
We have very few price reductions on our listings. Some agents believe in taking expired listings at the same price at which they expired. While price may not be the only reason....it often is a large part of the reason. That was another blog...we don't believe in setting sellers up to fail...in wasting their initial grand entrance on the market at a price that won't pass appraisal to appease a seller...for the moment, until the ink is dry on the listing contract.
Talking with someone in the management of a broker the other day, he confided that he spends … (7 comments)
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selling a home: The BIG 4 Reasons A House Sells.....
- 11/03/09 10:33 PM
In no particular order….here are the BIG FOUR reasons you need to look at when you list/sell your home.
- Location –Not much you can do about that you say…it is where it is…true enough ! But who knows that ? Is there a sign on the lawn ? Are there directional signs to the property ? Is it listed in MLS with easy to understand directions ? What internet presence has your agent given your listing ?
- Condition – “Handy man’s special” and “as is” don’t get it anymore…and neither do the people who want to … (7 comments)
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selling a home: "That wasn't the LIST Price...It IS the SALE Price...." Huh ?
- 06/01/09 06:38 AM
We got a call from a newbie agent and she was very proud of herself for having done her homework, found a wonderful condo, and her sellers wrote for over 97 per cent of the "LIST" price....as she was mentally calculating her commission..you could hear the smile in her voice. Then today she called back...the smile was missing from her formerly enthusiastic tone...."You know that condo I told you about...." she began....It was listed by someone who has been very successful in real estate and been in it since God was a child. " I got a call back from … (2 comments)
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. When a referral is a "purple envelope" referral...we very often do not have competition for a listing...ahh the advantage of a trusted advisor telling their friend, neighbor, relative that they know a real estate agent that can assist them....a valued recommendation that often does not mean other agents are interviewed.
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