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You DON'T Always Get What You Pay For With An Agent- Sometimes You Get More - 05/29/07 05:20 PM
I recently listed a personl home for sale with a Realtor. Third time is a charm I hope, in the last two years. (Let me preface this post by saying the home is in Florida, where nothing has been moving)
There is an old cliche that "you get what you pay for". This cliche has actually been used a lot in the real estate world, usually comparing full-service to discount brokers. Well, I have learned through listing this home, that this saying does not always apply when it comes to Realtors. What makes me qualified to say this is that I am … (2 comments)
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A Website Time Machine - Oh, How Far Online Real Estate Has Really Come! - 05/25/07 12:47 PM
Ever feel like you keep hearing about the same real estate topics in the media over and over again. And wonder, why are we stuck talking about this subject. Has any progress really been made?
Sometimes if you step back and look in the rear view mirror, you can see just how far the real estate community has come. wwww.archive.org is a site dedicated to building a digital library of the history of popular websites. You can enter a web address into their "wayback machine" and get a snapshot of what a site looked like in years past. When you see … (3 comments)
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EZ Ads Spread The Word About Open Houses - 05/21/07 10:50 AM
EZ Ads have been on the market now for about 3 months and we are starting to get some great feedback as to how to best utilize the ads. In case you aren't familiar with EZ Ads, they're self-service ads that show up only in pre-selected ZIP codes where you pay one penny every time the ad is displayed.
One of the more imaginative and effective uses we're seeing is to advertise open houses. Compare buying EZ Ads to advertising an open house with using direct mail, which is another way to target ZIP codes. Let's say you buy a mailing list of 1,000 names for $100 … (8 comments)
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Back In My Day We Had To PAY To Advertise Listings.... - 05/18/07 05:10 PM
And call a travel agent to book a flight. And look up a phone number in the Yellow Pages when I wanted to order pizza. Or call the restaurant for directions or to make a reservation. And when I got a new listing, I immediately called the local newspaper to make sure it got in next Sunday's edition. Fun to think that these were everyday realities only just a few years ago.
While there is still expense when it comes to marketing a home, today there are so many sites that offer listing exposure without getting your wallet out.
Here are a few … (24 comments)
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Leverage Your AR Posts on Zillow's Real Estate Guide - 05/15/07 12:53 PM
Ever write a post on you AR that you feel is so good, so helpful, you just know it is going to earn you a gold star? Maybe you get the star maybe you don't. But leverage the time and effort you took to write your masterpiece by also posting it to the Real Estate Guide sectionof Zillow.com.
The Real Estate Guide is written and maintained wiki-style. It is a place to find up-to-date and relevant information on home buying, selling and financing, written for and by Zillow's community of users. Any registered Zillow user can add, edit, remove and change … (14 comments)
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Choosing My Listing Agent - Sex And The City Style - 05/14/07 02:04 PM
On Sex In The City Carrie was always writing about her most recently escapade with members of the opposite sex. I always wondered how the men felt about going out with her, knowing that if they did anything out of the ordinary or it ended badly, it would be written up in her next column.
Well, now that there are blogs, anyone can have a "column". For the last 10 years I have been involved all things real estate internet advertising. I have consulted agents on how to use the internet to get leads, how to get buyers, where to post … (2 comments)
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ZMobile - Zillow Takes Its Show On The Road - 05/14/07 08:41 AM
Zillow is taking our show on the road. Ever drive past a home and wonder what it is worth? Out of the Zillow Labs has come an innovative mobile tool called "ZMobile".
Simply enter the address into your cell phone and your will recieve an email answer from Zillow instantly. The message will include the home's address, the Zestimate, number of bedrooms, number of bathrooms, square footage and year built.
How does it work?
From your mobile device, send a text message to z@labs.zillow.com. In the message field, enter an address for which you want a Zestimate, then send the message. Examples: 2911 W Boston … (7 comments)
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Buyer's Agent Commission Quandry.....2.5% or 3.5%?? - 05/10/07 03:44 PM
I am getting ready to hire an agent to sell a property I have..... in Florida. I know, good luck. But because it is such a tough market I want to be sure that I hire the best agent for the job, so I have been interviewing agents all week. I have it narrowed down to two agents. I know I want to use a full service agent, and I want the house sold, so I am willing to pay the commission necessary to get this done.
Fact: There are 125 waterfront listings for sale in the small town our waterfront home … (4 comments)
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Q1 2007 Zillow Market Trend Reports - Chicagoland Highlights - Congrats if you bought in Stony Island - 05/08/07 08:52 AM
Each quarter Zillow publishes a report using the data on the site to site trends across the country. Since I am a Chicago girl (and a Zillow employee), I wanted to highlight some interesting data the report found on the windy city metro.
Appreciation in the Chicago metropolitan area (Chicago-Gary-Kenosha, IL-IN-WI) was relatively flat (0.94% year-over-year), which was more promising than the national average of - 0.83% YoY McHenry, Will, Du Page and Cook Counties all showed positive YoY appreciation, while Lake, Kane and De Kalb Counties depreciated year-over-year The cities of Maywood, Hometown, Countryside, Homer Glen and Burbank all showed … (0 comments)
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Sara Bonert {Real Estate Internet Marketing}
Atlanta,
GA
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