zillow: The Importance of Strategic Distribution - 01/09/12 03:40 PM
Syndication is a topic that is heating up in 2012 and one that I am personally passionate about.
I've been to a lot of conferences this year where the topic was discussed and was amazed by some of the misinformation being disseminated. Hopefully this post from Spencer, Zillow's CEO, will clear … (1 comments)
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zillow: Postlets Pro Now Free for Everyone! - 07/13/11 11:31 AM
I am VERY excited about this one! First to get you up to speed... Last April Zillow acquired Postlets. Our first big upgrade was to offer the ability for agent to post for-sale and for-rent listings directly from Zillow to Craigslist (for free).
But now the BIG one.....Today, we're thrilled to … (14 comments)
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zillow: New - Posting To Craigslist Just Got Easier! - 06/17/11 11:35 AM
Zillow has just launched another free tool for real estate agents to help you gain more exposure for their listings. Thanks to technology from Postlets, you can now post your for-sale or for-rent listings to Craigslist directly from Zillow. I don't think anyone needs convincing on how many people are visiting … (9 comments)
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zillow: Top 10 Tools On Zillow For Real Estate Professionals - 04/15/11 10:19 AM
A few years ago I wrote a post on the 10 things professionals could do on Zillow and it still gets a lot of traffic. So I thought it was time to update the list! It is amazing how much better and more dynamic the tools for agent have gotten on … (11 comments)
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zillow: Milestone: Zillow Hits 10,000 Reviews Online - 01/25/11 08:04 AM
Zillow Agent Reviews and Endorsements. The ultimate goal in adding this social media aspect to Zillow, was to aide consumers in the agent selection process based on past client endorsements and reviews.
The system was launched in late December, and agents could ask their clients to review them through an invitation … (29 comments)
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zillow: Agent Ratings and Reviews Go Public on Zillow - 01/20/11 06:33 PM
This first step in launching this product was to build the functionality and allow agents to invite their past clients to reveiw them.
Now that we have thousands of reviews in the system, it gets more interesting and the cream will really rise to the top. Now we can surface agents who … (2 comments)
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zillow: Zillow Launches A Free Online Agent Endorsement System - 12/02/10 10:30 AM
Zillow Launches A Free Online Agent Endorsement System
Today, Zillow launched Zillow Ratings and Reviews - or basically an endorsement system on the site for real estate professionals. It is a way for consumers to review real estate agents they've worked with in the past to assist other consumers in the … (133 comments)
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zillow: How To Add Video To Your Zillow Profile - 10/27/10 04:24 PM
I just got a question from an Active Rain community member asking how they can add video to their Zillow profile. I figured if one person was asking, there may be others wondering! Adding video is an awesome way for your viewers to get to know you, and stand out!
Unfortunately adding … (9 comments)
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zillow: Congratulations to Spencer Rascoff - Zillow's New CEO - 09/14/10 05:00 PM
It has been an absolute pleasure working with Spencer over the last few years, which is why I am so excited for him, and for Zillow, on his new promotion to CEO.
There are a lot of things that make Spencer unique and qualified to run a company, most are outlined in … (7 comments)
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zillow: Stale Listings On Zillow - Would Love Your Input Please - 09/09/10 12:50 PM
Ok, Active Rainers, I would LOVE some input here to address the serious issue of properties on Zillow being marketing as For Sale, but are really Sold or Expired.
Some background: Very often we'll get a single listing from multiple data sources (for example: a broker,a mls, postlets and a virtual tour company). … (91 comments)
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zillow: NEW! Add A Secondary Email Address To Your Zillow Profile! - 08/27/10 10:16 AM
Now you can add two email addresses on your Zillow profile! At first this may not seem like a big deal, but I think it is huge and have been waiting for ths functionality to launch for months. Here's why:
On Zillow, we tie listiings and agent profiles together via the email … (4 comments)
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zillow: Second Quarter Real Estate Is Loaded With Good News/Bad News Trends - 08/10/10 09:56 AM
Zillow released our quarterly trends report this week, and a lot of was good news/bad news (I guess that's better than bad news/bad news). What I mean by this is, that there are some positive trends, but behind each of these is a potentially lurking down side.
What makes it so hard … (10 comments)
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zillow: Zillow and Yahoo! Real Estate Partner To Create Powerful Ad Alliance! - 07/09/10 11:17 AM
I am so excited to share with you, what I think is one of the biggest announcements Zillow has made to date for our real estate partners! Soon For-Sale listings on Zillow will be getting almost twice the exposure through an alliance formed with Yahoo! Real Estate.
Essentially the second and … (26 comments)
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zillow: Good Blog Post Read: The Rise of the Quants - 07/02/10 11:59 AM
If you are into data, this blog post by Glenn Kelman of Redfin is an interesting read: The Rise of the Quants.
It interestingly argues how online marketing isn't so much about branding, but about data and math. All the data being collected about us as we surf the information super highway isn't … (3 comments)
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zillow: Attention Northern California Agents! Free Zillow Event! - 07/01/10 10:31 AM
Zillow is holding a number of events in Northern California for agents to learn how to best market themselves to the nearly 11 million people that are visiting the site each month.
We'll start the hour by discussing the Zestimate. If you've ever had a client say "But Zillow says..." then … (0 comments)
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zillow: Want To Increase The Volume Of Leads You Get From Zillow? - 06/14/10 06:07 PM
There is a lot on Zillow that you can do to market your listings and yourself, for free. But what if you really want to stand out? What if you want to grow the number of leads generated on the site? What if you want to maximize your exposure to the … (22 comments)
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zillow: The Importance Of "Liking" and "Sharing" on Facebook - 05/20/10 02:33 PM
This week Active Rain announced they added the "Like" button to blog posts. While this is just plain cool, it is really significant as it allows others to easily talk about your posts on their Facebook walls. That is a huge part of social media, to get OTHER people talking about your … (47 comments)
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zillow: Huge Disadvantage When Marketing Properties As 'Do Not Display Address' - 05/04/10 11:10 AM
The two big reasons I've heard agents market properties this way is 1) a marketing tactic to generate more calls and 2) at a seller's request for privacy or fear of theft. There is now data to support that you will actually get more contacts if you do show the address. … (39 comments)
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zillow: Are Zestimates Too Low, Too High, Or Just About Right? - 04/30/10 10:54 PM
I know there are various attitudes towards Zestimates. Some think they are too low, some think they are too high, and believe it or not, some of you actually think they are pretty close (and yes, I know what the rest of you think...).
However, this post isn't to discuss accuracy … (18 comments)
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zillow: Zillow Break 10M Mark! See How This Breaks Down Locally! - 04/08/10 08:24 AM
I am excited to announce that this March Zillow crossed the 10 Million unique monthly user mark, attracting 10.2 Million people! This is great for us nationally, but what does it mean for you locally?
Here are traffic counts for the top metros in the US (sorry, to include every city … (16 comments)
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