Today's real estate professional needs to be many things: marketer, advertiser, salesman and, sometimes, therapist. This is true for your real estate clients as well as your own business. How many times have you seen beautiful photographs on the MLS accompanied by a less than impressive descrip
...
09/27/2012
Real estate and home improvement go hand and in hand. Whether your real estate clients have just purchased their dream home, are getting ready to sell their current house or need to update an investment property, most likely they will be visiting a home improvement store in the near future. The
...
09/20/2012
Even in an online world, direct mail has not gone the way of the Dodo bird. While virtual marketing has taken the forefront in many real estate agent's advertising efforts, totally ignoring direct mail as a viable method of getting your name out there is not smart. To really get the most bang f
...
09/14/2012
I remember the days when networking with others meant gathering in a banquet hall for an after hours "get together". Today, however, you can talk to a prospective real estate client in New York, have "coffee" with a colleague in San Francisco and discuss the offer you just received for one of you
...
09/06/2012
