sellers: "I'm Your Friend, So I'll be Honest with you...!" - 11/23/09 05:12 AM
Couldn't sleep last night. Got up, turned on the TV, flipped thru channels until I landed on HGTV. When I can't sleep, HGTV tends to be my go-to channel since they usually have SOMETHING on besides "paid programming."
Anyway, I got my first taste of The Property Shop with real estate … (114 comments)
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sellers: Pricing Historic Homes in Urban Neighborhoods, Step Four - Analyzing the SOLDs - Dealing with the Outliers - 11/10/09 08:06 AM
Thanks to those who are sticking thru this series with me! While I think that the process of properly pricing homes is fascinating stuff, I know it's not nearly as sexy as other topics! (Although SELLING your properly priced listing is very sexy, indeed.)
In the previous installments...
IntroductionStep One - Before … (3 comments)
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sellers: Playing Detective... Pricing Historic Homes in Urban Neighborhoods - Step 3 - 11/07/09 06:04 AM
Here's the third, well, kinda the fourth (if you count the introductory teaser) installment in my series "Pricing Historic Homes in Urban Neighborhoods." You can read the rest of the series here:
IntroductionStep One - Before you price, prepare!Step Two - Preview, preview, preview
I've had a few comments come in to … (18 comments)
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sellers: Pricing Historic Homes in Urban Market - Step Two - Preview, Preview, Preview! - 11/04/09 07:43 AM
Just another installment in the series: Pricing Historic Homes in Urban Markets...
IntroductionStep One
In the last installment, I recommended that you always, always, always drive by your subject property before doing anything else. If you can get inside, so much the better...
So after you have a good visual of … (23 comments)
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sellers: Pricing Historic Homes in Urban Markets - Step One - Make Like a Boy Scout... - 10/30/09 06:22 AM
Earlier this week (or maybe last week?) I promised to do a little series with tips on how to properly price historic homes in urban markets. Here's where I promised that - you might want to read it first.
Got distracted by conversations ‘bout Real Estate Reality Shows, but here I … (13 comments)
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sellers: "Real Estate is a Relationship Business" - Not exactly... (A Rant) - 10/28/09 07:06 AM
We hear this all the time - heck, I say it all the time! "Real Estate is a Relationship Business" - meaning that the more people who know you and like you, the more real estate you'll sell. As opposed to the good old Numbers Game philosophy that the more people … (160 comments)
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sellers: Ten Ways to Show Your Seller You Don't Care - 10/23/09 06:54 AM
Now that the listing agreement is signed and your FOR SALE sign is in the yard, you're done, right? Onto the next victim prospect to WOW with your fancy listing presentation and 132-point marketing plan! Of course, most of those 132 points are pretty much fluff & nonsense, but by the … (29 comments)
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sellers: Sixteen Ways to Keep Your Seller Happy with You - 09/24/09 06:13 AM
What's the Number One Thing "they" say that homesellers complain about?
All together now...
Communication (or lack thereof) from their agent. And, having been on the other side of the For Sale sign a time or two, I can certainly second that emotion. But "communication" isn't just about calling every … (17 comments)
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sellers: Even If They Don't Complain... Sellers Notice - 09/23/09 06:17 AM
If the brochure box is empty... they notice
If their brochures still show the original price after two reductions... they notice
If their agent hasn't done in an Open House in six months (or ever)... they notice
If no feedback cometh after showings... they notice
If there haven't been any showings in … (22 comments)
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sellers: Start Your Engines... Appraiser Versus Real Estate Agent... Who's the better pricer? - 07/31/09 05:13 AM
Thanks, AR, for the Gold Star yesterday on my blog entitled "Should You Price to Ward Off Appraisal Problems?" I didn't intend for the blog to generate a war between agents and appraisers, but sometimes these things take on a life of their own. Okay, well, "war" is a bit strong, … (13 comments)
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sellers: Should You Price to Ward off Appraisal Problems? - 07/29/09 10:01 AM
Sellers want more for their homes than the market is likely to pay. That's a fact; it's been a fact forever, during boom times and busts, and will continue to be a fact long after the Recession of 2009 is behind us.
Nothing wrong with it; it's human nature and we're … (111 comments)
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sellers: Okay, Miss Smarty-Pants, HOW do you get your sellers on board to get their home ready for market? - 07/03/09 07:18 AM
...and fun was had by all in this week's debate over pricing versus condition versus pricing AND condition. Did you miss it? It's good stuff - check it out at: Any Idiot Can Give Their House Away...
In the 150+ comments, the question was raised - "So, how do you convince … (18 comments)
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sellers: If Your Seller Authorized You to Spend $2,000... - 06/30/09 07:30 AM
I don't know about you, but I'm very much enjoying this debate on whether or not we listing agents can positively affect the market value of our listings. I believe we can. And frankly, I'm stunned at the amount of opposition to that notion.
Now, a disclaimer - I don't work … (37 comments)
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sellers: Any Idiot Can Give Their House Away...If Price is All that Matters - What do they need us for? - 06/29/09 06:41 AM
This is yet another follow-up to the topic of "Is Price Always the Best Answer to a Non-Selling Listing?" that I started last week. You can read more HERE and HERE.
Real estate agents are quite fond of the philosophy that "Price conquers all," meaning that if you price a listing low enough, … (165 comments)
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sellers: STOP! Before You Reduce the Price... - 06/26/09 07:16 AM
Picking up from Wednesday's "If Your Listing Isn't Selling..."
So, if your listing isn't selling and you've agreed with me that perhaps price might not be the best solution, what else can you look at?
Well, it might be really simple. Have you checked access lately? Lockbox still there? Key still in … (20 comments)
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sellers: When Your Listing Isn't Selling, What's the First Thing to Fix? All Together Now... - 06/24/09 08:31 AM
excerpted from my new book "If You're Not Having Fun Selling Real Estate, You're Not Doing it Right!"
When your listing hasn't sold, what's the first thing you look at?
PRICE!
Right?
Nope. Not always. Not even most of the time.*
Many real estate agents claim that price cures all. And … (19 comments)
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sellers: What if My Seller Asks for a 'Listing Exclusion?' - 05/31/09 08:09 PM
For those who haven't encountered a "listing exclusion" yet, it's simply a request from a seller that if a certain person or persons buy the home after it goes on the market, your listing commission won't apply. For example, perhaps the seller knows a guy at work who says he'd be … (115 comments)
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sellers: "How Can I Compete with a Minimum Service Real Estate Company?" - 04/21/09 10:38 AM
As many of you know, I'm hosting a free teleseminar this Wednesday on the topic of negotiating commissions. You can register for it here.
As agents are registering for the show, they're asking me lots of questions about their individual situations, which I don't mind at all! Keep ‘em coming!
I … (64 comments)
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sellers: The Confident Rookie Series - SECRET EIGHT - Get Comfy with Your Commission - 04/15/09 07:36 AM
Most new agents are terrified about the prospect of discussing their commission with a potential seller. If this is the case for you, you're going to need to be 100% comfortable with the commission fee you're going to propose. If you aren't, you're dead meat. If you have concerns that … (33 comments)
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sellers: The Confident Rookie Series - SECRET SEVEN - Let Your Seller Prospect Talk! - 04/14/09 06:45 AM
New agents are always nervous before their first listing appointment. Probably before their second, third, tenth & twelve, too. It does get easier, I promise, but here are some tips for getting through those nerve-wracking firsts...
My absolute best advice to first-time listing appointment-ers is to LET THE SELLER DO MOST … (13 comments)
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