Portland Realty Partner

A New Chapter

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Fri, 13 Mar 2009 22:33:41 -0500

A New Chapter Begins

It has been a little while since my last blog and I am striving to write more consistently. This week has been a major trial for me. Tuesday morning I received the awful news that my dear beloved friend Joseph Wohlfeil had passed away. Joseph was such a special friend to me. He blessed my life with so many wonderful lessons and unconditional love. He was 97 and had served as one of the proud and few Merrill's Marauders. What a great man he was to surrender all fear and selflessly serve his country, Joseph will be missed by so many. Joseph's funeral took place this morning and he was honored with a military service. It was beautiful to hear the heartfelt dedication of those who loved him so much. A woman who attended the service approached me at Joseph's funeral and mentioned how much she appreciated a blog I had posted about Joseph about one month ago. She found the blog by searching Joseph's name in google looking for information concerning his funeral and my ActiveRain blog appeared. ActiveRain has enhanced my business and my personal life in so many ways and I am extremely grateful. The lessons Joseph gave me are invaluable and I promise to share all that I can of these lessons with others.

Later this same day, I was severely rear ended by a large vehicle. It happened in the evening hour on my way home from showing listings to clients. My vehicle is totaled, however, I am grateful for my life and I am grateful that no one else was injured.

So, it has been a whirlwilnd of a week but, life goes on and so will I. Thank you friends for all of your support and caring through this challenging time.

Seraina Aguayo

Palazzo Realty Group, INC.

971-322-9878

Thank you ActiveRain for my first contract as a result of Blogging and also making a reconnect with a long lost friend!

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Sat, 21 Feb 2009 18:43:57 -0600

Thank you ActiveRain for my first contract as a result of Blogging and also making a reconnect with a long lost friend!

For about two years my good friend Todd Clark has been urging me to blog blog blog on ActiveRain. So I put a blog in here and a blog in there with (I admit) some half-hearted effort. He kept telling me what a wonderful reward it is and what an excellent learning opportunity it is. While I never doubted Todd for a moment it always seemed that I had "other" things that trumped blogging.

Well, two years later the reality of Todd's claims has smacked me in the face because a wonderful girl who I lost contact with for three years just called me two days ago to tell me that she had some real estate needs and she thought of me. She didn't have any of my contact information so she Googled me and low and behold, she found my Localism blogs and gave me a call. I was so excited to hear her voice on my answering machine and so thrilled that she thought of me for her Real Estate transaction that I couldn't contain the butterflies in my stomach when I called her up! Even though I may have lost contact with a few people I am confident that if they look me up they will see that I am active as a real estate professional by reading my blogs. OK TODD, I GET IT! ActiveRain is a necessary tool for my business success and another step in achieving my real estate goals! Thank you ActiveRain for the business and thank you as well for the reconnection!

I Know A "REAL" GI JOE!

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Wed, 18 Feb 2009 13:49:38 -0600

I know a Real G.I. Joe

My business partner Dave Smith and I have enjoyed some very positive feedback from our readers and almost unilaterally, the most popular article in our newsletter is the "Lesson's From Mac" section. It happens to be one of my favorite sections as well and I thought that it would be great if I shared some insight from a great friend of mine, Joe Wohlfeil. Joe Wohlfeil lives in Gresham, OR and is 95 years old. Joe served in the U.S. Army from December 1941- December 1945.

Every time Joe and I visit, he has a great story to tell from one of his many experiences in the Army. One of my favorites is about his experience in what used to be known as Burma (now Myanmar). Joe was a 2nd Lieutenant who was attached to the now famous commando unit, Merrill's Marauders. This story particularly stood out to me because of the amazing faith and courage that was needed to survive and triumph through a deadly and miserable war. As he shared his experience with me, I began to draw several parallels in my mind between his personal history and the current economic market. Obviously, economic catastrophes do not even come close in comparison with war. The misery and death of war is incomprehensible. However, I believe it is fair to say that there may be some valuable lessons that can be learned from the most deplorable circumstances a person endures during a war. Joe has taught me a lot about the necessity of faith and strength in an effort to win a hopeless battle.

Joe tells me that when he first joined the army everyone had advised him to never volunteer for anything. The reason was that when volunteers were requested, the details about the volunteer work were rarely given and sometimes the work was downright awful. Joe always had a different attitude about volunteer work. He said that he always volunteered because even though some of the experiences may have some challenges, the potential for great opportunities would arise as well and valuable lessons could be learned. That was his attitude when 3,000 men were sought to volunteer for a dangerous and hazardous mission into the Burma wilderness in an effort to eradicate the Japanese from the surrounding area. It was an important and extremely dangerous mission because they were grossly outnumbered. The plan was to strategically place each platoon in various areas rather than walking the guys in one collective area so that the Japanese would not be able to completely surround and sabotage the soldiers.

Once Joe and his soldiers were positioned, they soon realized that they were behind enemy lines - not good. This meant that they were surrounded by the Japanese army and their mission was going to be more complicated than they first understood. In this position, the only food they could rely on was food that was air-dropped by C-47 aircraft. The C-47 airplanes were responsible for delivering food and ammunition to the soldiers. This was treacherous because it was painfully obvious to the Japanese exactly where they were located. Many times soldiers would be ambushed just working to pull in the packages and food. He taught me that the soldiers completely ignored the feelings of fear in their minds because dwelling on them would only be paralyzing. In that sense, fear would make them more susceptible to injury. Joe said that the focus of the soldiers had to remain on getting the mission completed so that they could get on that plane ride back home.

The more I talk with Joe the more I realize how important qualities of faith, courage and belief play in all of our lives. While things around us may seem tough and sometimes even unbearable, we must remember to focus on the truly important things in life like our families, spiritual food, health and our profound inner will to survive and succeed. We don't have to suffer things like Joe suffered but we can be strong like he was and win a great victory in the face of overwhelming odds.

Seraina's Market Report

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Wed, 18 Feb 2009 13:17:12 -0600

SERAINA'S REAL ESTATE MARKET OUTLOOK

Since our last report in December 2008 it is evident that the market report has not changed significantly for January 2009. While Pending, and Sold activity is still down in comparison to the same month last year, we were encouraged to see that the inventory has decreased from a staggering record high in November from 15 months of inventory to 14.1 at the end of December. For all those in the market to purchase, note that the average sale price has decreased in the Metro-Portland area from $342,900 to $330,300.

To summarize the 2008 report; when comparing the market activity to 2007, new listings decreased 8.7% while Pending sales dropped 30.9% and closed sales were reduced to 32.1%. It is evident that lender guidelines and tighter regulations in the banking world are affecting these statistics. It certainly isn't the seller's market that it used to be because fewer buyers are truly qualified and approved to purchase. Debt to income ratios required by the lenders has tightened and many of the loan options available in 2005 and 2006 are a thing of the past. That is why I believe it is absolutely crucial that seller's consult with a Realtor for competent representation when selling their home. Sure, anyone can list their home for sale and advertise their property in the local newspaper, but sellers are not going to waste their time with unqualified buyers. Your Realtor will act as your advocate by screening out the chaff for buyers who truly want your home. It is more important than ever to have your home nice, clean, and well staged for their 20 minute walk through. Anyone who has sold a home knows how frustrating it can be to be continually leaving your home for showings. If you have to be inconvenienced, wouldn't you want it to be as a result of a real borrower coming to your home or just a "Looky Lou?"

Area Report
Rank	Area	Appreciation	Pending Sales	Average Sales Price
Top 3
1	West Portland	1.9%	-28.5%	478,500
2	North Portland	-0.1%	-24.8%	266,100
3	Northeast Portland	-0.4%	-30.8%	320,000
Worst 3
1	Mt. Hood/Gvt. Camp	-10.5%	-21.1%	253,700
2	Columbia County	-9.0%	-43.6%	230,700
3	Gresham/Troutdale	-8.2%	-34.3%	258,700

If you have followed the trend of our earlier reports it is obvious that very specific areas within the Metro/Portland area have continued to outperform other markets. Not surprisingly, West Portland continues to be our most consistent and best performing market area with appreciation at a positive 1.9%, average sale price of $478,500 and 2,258 closed sales at the end of December 2008. North Portland moved from the third position to second replacing Lake Oswego at -0.1% appreciation, average sale price of $266,100 and 971 closed sales ending in December 2008. Our third best performer is Northeast Portland which bumped Lake Oswego completely with appreciation at -0.4%, average sale price of $320,000 and year to date closed sales at 1,972 homes in 2008.

Dave and I are excited to announce that things are moving in the more positive direction for buyers and sellers. We have noticed that while the inventory is down from the previous month, we are now seeing more "qualified buyers" initiating the loan, and property search process this month more than any other previous month this year. What is happening for many of our investors is that they have been waiting on the sidelines for the perfect time to purchase. Home prices are down and I expect that we will continue to see further declines in prices in some areas. However, be careful of decision procrastination. We have counseled these past six months that the moment the market turns direction we will experience an explosion of sales and appreciation. There are a huge amount of homes to be purchased and eventually prices will reach a critical level and the direction will turn. When it does, the procrastinators will have lost precious time and equity.

I made the big "MOVE"

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Mon, 16 Feb 2009 17:46:32 -0600

Okay, I must admit it has been a while since my last post but I am making it a priority to get back into the routine of regular blogging. I realize how important it is and while it is a huge commitment, I know that it is worth every minute.

Special thanks to all of those who have supported me during my transition from John L. Scott to Palazzo Realty Group, INC. Currently I am fortunate enough to accept the role of CEO for the company and it is my most sincere desire that all of my best intentions and goals for this company will transmutate consistently for 2009 and forward.

Making this transition was not easy as most transitions usually are not; however, this company shares the same professional vision that I do when it comes to servicing our clients with the best possible service and providing outstanding training, marketing and cutting edge technology for our brokers. Palazzo realizes that our true measure of success is determined strictly upon how well we treat our clients and our brokers. We want to be in business for our real estate professionals and not the other way around. Our real estate brokers are like family and we realize that they are out there making the deals and working hard for us to grow and thrive. Palazzo Realty Group offers compensation that is truly rare among most real estate firms because we understand that we are here as a result of outstanding Realtors who work as a team and as independent consultants who bring many individual talents and skills.

Thanks again to everyone to encouraged me through this process. I am proud to represent such a beautiful business model for an outstanding company.

Gentrification, a subject for debate

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Thu, 12 Jun 2008 11:00:16 -0500

There is so much more to relocation and the purchase of "Real Estate" than interest rates, rate locks, investment capital, brokerage fees, home-inspections and appraisals. The last week I spent some time with Dave Smith conversing with neighbors in the N Portland area and it really opened our eyes to a very significant neighborhood transformation that has really picked up in the last 5 to 7 years. Gentrification is a phenomenon that is changing the face of Old Portland Homes and like all changes; it brings the good and the bad.

The effect of this dramatic transformation is what is known as gentrification. According to Wikipedia, "gentrification is a number of processes of change in demographics, land uses and building conditions in an area accompanied by rapid increase in a neighborhoods property prices and influx of investment and physical remodeling and renovation."

At a glance, areas such as Piedmont, Irvington, Alberta, Sellwood and some other surrounding communities are radically changing shape. Take a stroll down any of these characteristic neighborhoods and you will immediately notice many home renovations, in fill developments and many projects aimed at improving "curb appeal". Beyond the colonial columns, white picket fences and arborvitaes, there is a great deal of history and those homes can still remember the sounds of families playing and living together. On the breeze of the old maples and dogwoods, one can hear the whispers of life long since past. Gentrification changes this and builds new memories for the world of tomorrow.

One of the primary results of gentrification is a shift in the demographics of a neighborhood. As properties are improved and prices increase, lower-income residents can no longer afford to buy in these areas. Another consequence is that an increase in property values results in an increase in property taxes. Residents, who find themselves unwilling or unable to pay the difference, typically sell or even transfer the difference to their tenants by increasing rents. So, gentrification usually moves lower-income residents out of a neighborhood. For better or for worse, this is a natural result of the general improvement of the neighborhood.

There are many people who are very un-happy about gentrification. We spoke with one member of the community who felt guilty for contributing to the renovation of her community. She said, "I have seen good and bad come of this. It is just shocking for me to see a house that 10 years ago sold for $100,000.00 and recently within the last month I watched it go for over $600,000.00." Yes, it is true that if you build up the value of the community, prices will increase as a result. It's also true that the increased prices will shut out certain demographic groups. These are tough issues and there isn't an easy answer.

On the other hand, there are also many wonderful results that naturally come from gentrification. As a native Oregonian, I have many memories of the NE and N Portland areas and I remember numerous homes that were poorly maintained and in terrible shape. Many of the homes in the N and NE Portland neighborhoods were run-down, neglected and abused. My family and I always admired the 3 story, 5000 square feet historic Craftsman style homes (circa 1900) and the grandeur of historic colonials with their enormous columns boasting incredibly ornate detail. At the same time, we were usually admiring these gems for their potential, because so many of them had fallen to the wayside. To have such a unique piece of history slide into disrepair is such a shame. Although gentrification alters the face of history, neglect can have a worse impact on both the value and the history of those old neighborhoods.

A great aspect of gentrification is that old, run down neighborhoods are making a huge comeback. Remodelers and renovators are buying some of these homes and they are bringing them up to modern standards while maintaining their original charm and character. Sometimes this doesn't happen and a total demolition occurs. But on the whole, these neighborhoods are now becoming very desirable places to live and this is resulting in the revitalization and renewed vigor of these communities.

What is attracting so many renovators and remodelers to these areas? Most of them are admired for character, developed neighborhoods, mature growth, history and charm. Take Piedmont for example, which is located on the East side of the Willamette River in the N and NE of Portland. The boundaries for Piedmont include Interstate 5, Northeast Columbia Boulevard, Northeast Martin Luther King Jr. Boulevard and North Ainsworth Street. Within Piedmont's general boundaries contain approximately 616 acres, 2,518 residences and 6,427 residents. Piedmont is known to be considered as an "Ideal Urban Village" and is widely praised for its easy access to popular neighborhoods like Kenton, Boise, Alberta, Irvington, Mississippi and Humboldt.

Furthermore, Piedmont, which literally means "foot of the mountain", was established in 1895 as an upper middle-class suburb (it's not a suburb anymore) and it was previously known as "The Emerald and Portland's Evergreen Suburb." Gentrification is renewing and reenergizing "Historic Piedmont" and this is a substantial improvement to the devolution that occurred there over the past 30 to 50 years. Just as Dave spoke about waves in real estate pricing; Piedmont is experiencing a tremendous increase in both status and popularity. Within the last 5-7 years, Piedmont has become one of the highest appreciating cities of all surrounding Portland neighborhoods. Advancing from "starter home" to "fixer-upper" and now to "established"; the neighborhood has made a major transformation. Some properties in the Piedmont area have appreciated by an astonishing rate of 80% or greater in the past 5 years. This is one of the reasons that I write these articles. I want my clients to be highly informed about the pockets of real estate that show the most promise.

Personally, and I believe Dave would agree, I am delighted with the renovation of these Portland neighborhoods. There is quite a lot of controversy surrounding the topic of neighborhood gentrification.

Allow me to make a case for gentrification because there are so many positive outcomes. I concede that this process is changing the nature of the neighborhoods that are found in N and NE Portland. However, these changes have revitalized the community atmosphere. This renovation is a testimony to property rights and freedom of land ownership. This progression has taken place freely and gradually as more and more purchasers began to take an interest in the abundance and diversity that these neighborhoods boast. There is also a profound sense of community that seems to be lacking in the more suburban neighborhoods. We were talking with local residents in the Alameda and Piedmont areas and they were happy to tell us about their block parties, community barbeques, neighborhood awareness and the like.

It will be interesting to learn more about the neighborhood and to further investigate the development and effects of gentrification. I highly recommend these communities to my clients because there is still a tremendous amount of untapped potential. I will continue to work in this area and I look forward to speaking with more community members who are usually kind enough to share their intriguing stories with me. This is perhaps the greatest thing about these neighborhoods; you are not only living in history but you become part of it.

Seraina Aguayo, Broker/Realtor, GRI

971-322-9878

www.search-portland-area-homes.com

www.serainaaguayo.com

OPEN HOUSE/SELLER MUST SELL!

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Thu, 08 May 2008 16:56:22 -0500

NE Portland Open House This Saturday & Sunday 05/10/08 & 05/11/08 from 11AM-3PM

Don't Let this Gorgeous NE Portland Remodel Pass you by! Come see us and Bring your Best Offer!

2 Bedrooms Plus a Bonus!
Remodelled Kitchen with all new cabinetry & Slab Granite Counters
Large Tandem Garage
Shed
Convenient Location!

8515 NE Going St, Portland, OR 97220

For More Info Contact:

Seraina Aguayo, Realtor, Broker,GRI

John L. Scott

971-322-9878

So Much More Than a Broker Tour

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Wed, 07 May 2008 10:40:27 -0500

Broker Tours For The Soul

This article is intended to thank all the Realtors who have been kind enough to visit my recent broker tours. Lately, I have been experiencing much success with broker tours and I owe that to all the Realtors out there who still believe in the power of networking and (getting off their butts and out of the office).

It's amazing how inspired I feel after a good day at a broker tour! With all the negativity that is infecting the media these days, I believe that the significance of open houses and broker tours is greatly underestimated. Realtors, for the most part, sell listings! How much more affectively could we get listings sold if we all conspire to work together?

In addition, the ability to network with other Realtors outside your office is truly invaluable. I love hearing about the type of clients that my colleagues are working with, what types of strategies they are using, new programs available, upcoming events I didn't previously know about and the list goes on. Every time I have a broker tour, a few of the agents will say, "I have to bring my client to see this", and they do! The listing is always shown more after one of my broker tours. That is the power of networking and getting off your seat!

Thanks Again!

Seraina Aguayo

John L. Scott/Sandy

971-322-9878

WHAT, may I ask, were you thinking?!

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Sat, 03 May 2008 08:55:55 -0500

What type of a reaction do you hope to elicit from someone viewing

your listings?

This has been a topic I have wanted to write about for 3 years. What are people thinking when they post pictures of properties with cars all over the driveway, debris inside or outside of the house, laundry on the floor, etc..?

What type of a reaction are you hoping to inspire from potential buyers when posting a listing? Should we not do everything we can to get buyers in the front door?

Residential Buyers are Visual Creatures

Specifically "residential home buyers" tend to be visually motivated. I am not referring to the advertising of investment properties where the buyers are looking at the purchase from a logistical standpoint. If you have watched any of these tv shows like "Curb Appeal" or "Sweat Equity" on DIY Network,it is easy to see that what you can "see" makes all the difference. According to a source from MarketingCharts, "Internet display advertising continued its growth leadership, increasing 15.9% in 2007 to $11.31 billion in expenditures." If visual appeal isn't important, why is the US spending so much money on it?

People Tend to Buy Emotionally & Visually

People tend to purchase emotionally and visually. No more are we in the days of predominantly text and static images. People want to be wooed and impressed and this almost always requires use of graphics. It is amazing how emotionally moved a client can be to view a property based on how it looks in the MLS.

I have literally watched clients toss listings based on how they "look" in the images. Are you going to let that happen to your listing? You don't have to be a marketing major to drive buyers to view your listed properties. Show the properties off in the best light possible. I can't help but chuckle at some of the photos posted by agents on-line. My favorite laugh to date was a new property flyer that had a great big image of the front of the house with a quaint little "Port-O-Potty" just off to the right of the image. It might have taken just a few minutes to apply a cropping tool to the photo. Ha! That just cracks me up!

Technology Is Better Than Ever!

As real estate experts, we have absolutely no excuse for not taking advantage of the technology available to us for effectively advertising listings. With Photoshop, virtual tours, streaming videos and various photo enhancer technology (within reason of course), we can without a doubt market our property listings with awesome visual appeal. One of my personal favs is Adobe Photoshop which I would definitely recommend for someone who is more advanced with photo enhancement tools. I personally love the ability to perfectly crop and add text and borders to the photos.

It Takes Some Cooperation!

Sometimes, it really isn't possible to take a good photo. Let's face it, there is only so much one can do with photography. This is when we need to be the professional and express to our clients what is in their best interest to do in order to get the property shown. It is unacceptable, in my opinion, to sign documents and start snapping photos without that property being completely prepped first. If there are small children in the house it may be necessary for the owner to store away items that you would not want to see in property photos. Did I mention the time my client spotted diapers and baby wipes in a property photo? Anyway, make sure the property is ready to take the stage. The beauty of this is, your client will respect you for it!

So there you have it. Let's set the stage for our listings and market them with confidence.

Seraina Aguayo, Broker, Realtor, GRI

John L. Scott/Sandy

971-322-9878

OPEN HOUSE IN BEAVERTON

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Sat, 03 May 2008 06:38:10 -0500

OPEN HOUSE SUNDAY 5/4/08 1-4PM

5320 SW Hall Court, Beaverton, OR

This home is a must see! Nestled in culdesac with over 8000 Square foot lot in prime location.

FEATURES:

3 Bedrooms
Private Culdesac Location
Walking Distance to Library, Park, Shopps
Newly Updated
Over 8000 Square Foot Lot
Large Back Yard
New Carpet
Large Shed

For more info Contact: Seraina Aguayo

John L. Scott/Sandy

971-322-9878

Follow This Link:

PROPERTIES

Open House/ Broker Tour

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Sat, 03 May 2008 06:25:59 -0500

Terrific Tualatin Condo Open on Tuesday 5/6/08 11AM-2PM!

8484 SW Mohawk St, Tualatin, OR

Come for food & Entry for $25 Starbucks Card

2 Bedroom
Over 900 Square Feet
Excellent Tualatin Location
HOA includes: Cable, Pool, Groundskeeping, Water, Garbage
All Appliances Stay!
1 Year AHS Home Warranty

For more info contact: Seraina Aguayo

John L. Scott/Sandy

971-322-9878

Follow this link:

TUALATIN CONDO

TUG-O-WAR Transactions

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Thu, 01 May 2008 14:08:44 -0500

A Real Estate Transaction is challenging enough as it is! Do we need to play WAR?

It never ceases to amaze me. For the most part, the beginning of the real estate transaction begins relatively smooth. As it transpires, however, that is when you begin to see the true colors when it comes to the other party's representation.

I must make a plea to other real estate professionals and it is this; let's just help each other so that we can get to closing! I absolutely love to negotiate and I believe that it is most effective when both parties can communicate tactfully and intelligently. We need to work together to create win/win situations. Let me share this experience with you that I recently had with a real estate agent.

The "other" agent in my recent experience represented the seller's for a property that had been listed over six months and only had one price reduction. We could see from the history that the seller's had a pending sale one month prior to ours. The first thing I want to do is call the listing agent and find out why the previous sale fell through. After speaking with her I am able to glean that the property fell through due to lack of funding.

So, I figure, that's typical no big deal. We should definitely pursue it because the price was reasonable. After viewing the property the buyers place an offer and we wait for a response. At the beginning, I am very impressed with the agent's response time. She, although lacking in enthusiasm, seems very motivated to get the property sold. She responds to our offer with a counter with emphasis on the recent price reduction and comparables in the area. Great! I have my own comparables that I respond with and both parties, with a little hesitation, agree to meet at a mid-way point.

Next, we proceed with a home inspection and I call the listing agent to schedule a time. She then tells me that the home was inspected by the previous buyers and the roof was a major issue. Hmmmm, I am thinking, why are you just now telling me this? I specifically asked her if there were any previous issues with the previous buyer's home inspection to which she answered with a resounding NO. This disclosure would have, of course, had a significant impact on our offering price. This is obvious, but was it ethical for her to tell me otherwise when I originally asked her? You be the judge.

After the home inspection it is clearly obvious that the roof has some issues and needs a complete tear off and replacement. So at this point, we now need to re-negotiate for price reduction or credits. They agree to credit us for the roof and we are now back to our original offering price.

At this point, the transaction should be pretty cut and dry right? Not the case here. After this point in the transaction (and I have experienced this many times before) the listing agent seems to lose all motivation for diligently moving to close. I fought for the following items:

Signatures and dates for the earnest money agreement
The initial counter she sent me was not an actual counter. Instead she crossed out items on our original PSA and wrote in their counter remarks without any initials or dates.
I was instructed to make all scheduling with the listing agent, however, twice when I thought I had an appointment my arrival was a shock and surprise to the seller.
Faxed paperwork from the Listing agent was sent back mostly illegible and void of some paperwork.
Conversations were usually cut short and some level of hostility was evident.
End of transaction paperwork she refused to get signatures for (my lender needed these to close) she sent to title to let them "handle at the closing table".

Ugggh! Am I wrong to be annoyed by this behavior?

Negotiating real estate transactions with other Realtors is something I enjoy and how wonderful it is when we can work together and lighten the load for each other. Is there any remedy for the lack of diligence that seems to be so prevalent these days?

Is it not in our best interest to work together to create win/win transactions? With the tightening up of lender criteria and requirements, real estate transactions aren't getting any easier. Let's work together!

Seraina Aguayo, Realtor, Broker, GRI

John L. Scott/Sandy

Outstanding Opportunities!

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Thu, 01 May 2008 12:25:02 -0500

What Are you Waiting For?

Please take a look at these Outstanding Real Estate Opportunities!

A few of these are short sales and 2 of these listings are Distressed Sale opportunities.

Please let me know if you or someone you know would like to schedule a private showing.

Please follow this link: FEATURED PROPERTIES

Thank you!

Seraina Aguayo, Broker, Realtor, GRI

John L. Scott/Sandy

971-322-9878

Email: greshamagent@yahoo.com

Terrific Tualatin Condo!

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Thu, 01 May 2008 01:16:21 -0500

Prime Location Tualatin Condo Yours for the Taking!

Offered at: $136,500.00 (no joke/must sell to relocate!)

OVER 900 Square Feet of Living Space
Beautiful Updates & New Paint
Newer Vinyl Windows
Easy access to local shops, schools and Dining
Well-Maintained Grounds
Recreation Center with Pool
Hardwoods in Kitchen/Nook
Living room w/Fireplace
Seller Pays for 1-Year Home Warranty
Don't Miss this One!

Please Contact: Seraina Aguayo, Realtor, Broker, GRI

John L. Scott/Sandy

971-322-9878

Best Shortsale Opportunity In Gresham!

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Thu, 01 May 2008 00:13:48 -0500

Bright and Spacious Ranch With .44 Acre Lot!!

Offered At $284,900.00
Over 1600 Square Feet of Living Space!
3 Bedroom 2 Full Baths
Oversized 2 Car Detached Garage
Huge Private Driveway
Backs to Kelly Creek Elementary School
Large Landscaped Yard
Roof is Approx 5yrs Old
Potentially Subdividable(buyer to check with county)
Great Investment Opportunity!!

WHAT ARE YOU WAITING FOR?
I really don't understand why this one is still on the market! Yes, there are many many short-sale/REO properties available right now but I can tell you that you will not find a single one that looks better than this.
The seller's have loved this property (still do) and it really shows. To see this home is to love it. Please let me know why this one hasn't Sold yet! First, you must absolutely view this home for yourself. I would love any feedback on this one. Please help me solve this great mystery!
For a private showing or questions regarding this gorgeous property, please contact me at:
Seraina Aguayo
John L. Scott/Sandy
971-322-9878 or email GreshamAgenT@yahoo.com
More Pics Below!

First Time Home Buyer Tips

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Tue, 08 Apr 2008 07:15:55 -0500

First Time Home Buyer Tips

Recently, I have been working with many first time home buyers. One of the first questions I ask of them is whether or not they have been pre-approved. Surprisingly, nine times out of ten the answer is an astounding no.

This is a common mistake made by many first time home buyers in the market. The pre-approval should be the very first step taken by the home buyer and the reason is outlined as follows:

Budget Should be Established- How disappointing it is when a buyer falls in love with a property that is outside their allowable budget.
Credit Status Updated- If there are issues with credit that need to be addressed, it is better to know up front so that you can work to resolve those issues quickly.
Relationship & Expectations of Mortgage Broker Well-Established- It is important that you are working with a well qualified and experienced broker who has access to various loan resources to find you the best loan possible.
Time- It is important that you have time on your hands so that your mortgage broker can search the best rates and scenarios for your loan.
Leverage- Most sellers will not entertain offers that are not backed by a solid pre-approval letter. When you present a seller with a bonifide offer backed by a valid source of funding, you will establish better credibility with the seller and increase your negotiating power.

Okay, so what happens after that?

At this point it is now time to meet with your Realtor so that you can communicate to him/her your specific needs and goals for your property. The purchase of real estate is usually one of the largest investments a consumer will ever make so it is vital that all parties are on the same page or congruent.

The search criteria should be thoroughly outlined which may include style of home, location, home owners associations, square footage, number of bedrooms, features of home and taxes to name a few. Once this is established it is common for the Realtor to send lists of like properties sent to their home or email. This being said, I have found a much more effective resolution which includes pulling like for like listings that match buyers search criteria and covering each property individually with the buyer. This creates a clear understanding of the type of properties that the buyer would most consider. An open dialogue and ongoing communication is key to narrowing down the wealth of options available especially in this market which currently has over 8.5 months of inventory. By this time, we should have a handful of qualified properties to view and investigate. If time permits, the buyer should then proceed to drive by each property to determine exterior curb-appeal and neighborhood condition. Any property that is deemed undesirable to the buyer can now be eliminated. Finally, the Realtor will take the remaining properties and set appointments to view these with the buyer.

In the next article I will cover the offer process and negotiations.

Home Search Season Is Here!

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Tue, 08 Apr 2008 06:54:03 -0500

Home Search Season Is Here

Regardless of all the negativity in the media today, people are still buying and selling homes. It seems shocking, because occasionally, after listening to the news, it appears as though NO homes in the NW are selling.

The good news is that the market reports provided by the Regional Multiple Listing service prove this is just not the case. "Compared with January 2008, closed sales were up 27.6% (1,384 v.1, 085) and pending sales rose 9.9 %( 1,837 v. 1,671)."-RMLS Market Action Report.

Based on my day to day business in this active real estate market, it is apparent that buyers are very active in the market, especially since February 2008.

From a seller standpoint, there are a few key points to consider for getting your home SOLD in this "sluggish" market.

•· PRICING- First and foremost is this! Buyers won't even spare a passing glance at an overpriced listing. Especially now since short sale and foreclosure listings are at an all time high.

•· MARKET SAVVY- Talk to a qualified real estate consultant who can demonstrate the current climate of your real estate market.

•· CONDITION- If your house represents an example of "deferred maintenance", plan on letting it sit until you decide to spend the weekend with your paintbrush.

•· TIMING- The spring and summer months are the best seasons to market your home.

For buyers my best recommendation is to work with someone who is knowledgeable in the marketplace. Steer clear of "The Real Estate Hobbyist or Part-timer."

Outstanding representation in this market is vital to successfully negotiating your real estate transaction. Here are some key points:

•· INTERVIEW REALTORS- Look for years experience, overall knowledge of the real estate market and references.

•· EDUCATION- Learn everything you can about the demographics, average days on market(DOM), Active, Pending and Sold listings.

•· GET PRE-APPROVED- No seller will take your offer seriously without a lender pre-approval form.

•· WRITE DOWN NEEDS & EXPECTATIONS- This is important in the beginning! By giving your Realtor a clear and concise written statement of your needs & expectations, you greatly reduce the possibility of miscommunication down the road. This will prevent anyone telling you, "You never told me that." Keep your written statement on hand to call their bluff.

•· SET GOALS- Establish a date in which you would like to get the keys to your new home and plan accordingly (typical close of escrow time period is 30-45 days).

•· TAKE ACTION- The time to buy is now!

If you are a home seller or buyer, I wish you well and advice you to take advantage of the tremendous amount of opportunity in the real estate market now.

Good Tidings!

*If you would like a free copy of a home buyer's needs and wants form, please send your request to info@SerainaAguayo.com.

When Should I Invest In Real Estate?

Seraina Aguayo, Realtor/Broker, GRI (Palazzo Realty Group, INC) — Sun, 08 Apr 2007 02:32:57 -0500

When Should I Invest In Real Estate?

In my opinion, now is the best time. Unlike the stock market, home investment is much less volatile since appreciation is in most cases a guarantee. Of course, there are steps anyone should take before embarking upon a real estate investment venture....

· Know What You Want

Whether first time investor or experienced mogul, it is vital that you evaluate what it is you want to buy and why you are buying it. Are you familiar with the community? Have you familiarized yourself with the demographics specific to this area? Research the real estate market where you would like to invest. A Realtor® specializing in investment property is an excellent resource for answers to questions regarding investment endeavors.

· Can You Afford It?
Before you expedite any transaction, consider the property and its resale factor when investing. What are you willing to spend for the remodeling? For instance, would it be profitable to buy a home requiring updates that could cost you a year's salary? Are the changes you have in mind conducive to creating a more valuable space? For example, if you were to covert a three-bedroom home into a seven-bedroom home we might call this structural obsolescence, in appraisal terms, because the changes made to the structure may cause the home to become less desirable in use or appearance. These modifications would consequently result in a loss of value and income.

Make sure you discuss your financing options with a qualified lender. Lenders typically prefer to work with a 45-55% or lower debt to income ratio. Those with higher debt may discuss with a lender the most frugal ways to decrease their debt. Several loan programs exist that offer the purchase of a home with little or no money down. However, with this option you should expect higher monthly mortgage payments. With this in mind, it may be wise to purchase your investment property with a considerable down payment. Make certain to explore all of your financing options.

According to the Federal Reserve, home sellers averaged a net capital gain of greater than $25,000 in just the last five years. How's that for investing motivation? If investing in real estate is for you, contact a Realtor® to discuss an investment plan that is best for your budget.

Is now the right time to invest in real estate? I have to agree with this well-known investing guru,
"Well, real estate is always good, as far as I'm concerned."- Donald Trump