Working With A Transaction Coordinator

I was with some friends the other evening and one of them said how much they enjoyed receiving my hand written note cards and looked forward to reading the message. This got me to thinking, is the custom of writing to say thank you something of the past, especially as most of us communicate via E...

Most agents when you walk into an open house will greet you at the door and hand you their card and a flyer.  Well they are missing a great opportunity to market their services to potential clients.  How about giving them a "Guest Package" that includes: Property flyer Other properties for sale i...

You are at a party or networking event and someone asks the inevitable question "So what do you do for a living?"  Do you give the inevitable answer "I'm a real estate agent".  Or, do you have a USP (Unique Selling Proposition) that is a concise statement that you can use as a reply to this quest...

A brokers open is a good way to gather feedback on your new listing.  Create a small questionnaire card that you can give them when they arrive to preview the property.  Let them know that it is their ticket to leave the home (LOL).  By making it anonymous you may get more honest answers.  Have a...

Buyers and sellers want to work with agents who they believe are knowledgeable and who can show they are successful.  A great way to demonstrate to potential customers that you are that agent is to keep track of your success rate. Agents will quote the market averages for their area but how many ...