Showing Suite

6 Tips for Keeping Realtor Websites Search Engine Friendly

Showing Suite Team (Showing Suite, Inc) — Wed, 26 May 2010 22:59:15 -0700

If you’ve had the pleasure of running realtor websites – whether it’s a real estate blog or a company real estate website – you know that content is king to keep visitors engaged long enough to make a sale.

Properly sprinkle a few keywords into your realtor website content and you’ve got the ball rolling, but how can you make your realtor websites more SEO friendly beyond the content? (read full post)

Facebook: Real Estate Marketing Online Made Easy

Showing Suite Team (Showing Suite, Inc) — Wed, 26 May 2010 22:57:32 -0700

You probably have a personal Facebook page, but do you have a Facebook page for your business?

With over 350 million users logging into Facebook every day, it would be crazy for you to not include Facebook in your real estate internet marketing strategy. Facebook provides a unique way for real estate agents to connect with people to share real estate news, information, and potentially attract new business.

Helpful tips for those who are looking to add Facebook to their real estate internet marketing strategy:(read full post)

3 Things to Look Out For If You Send Real Estate Marketing Newsletters

Showing Suite Team (Showing Suite, Inc) — Tue, 27 Apr 2010 12:05:43 -0700

Do you send out real estate marketing newsletters to your leads, existing clients, and past clients?

Many real estate agents send out a periodic real estate marketing newsletter to stay fresh in the minds of clients in leads, hoping to someday lead into a new or repeated sale. (Read more..)

Use Your Real Estate Program to Get Feedback AND Attract Clients

Showing Suite Team (Showing Suite, Inc) — Tue, 27 Apr 2010 12:03:33 -0700

As a real estate agent, you understand the benefits of having a real estate program to gather showing feedback on a property that can be used to get the home sold.

The real question is… how can you demonstrate the advantages of having said real estate program to sellers and use that as a competitive edge to win over more listings? (Read more..)

Home Not Selling? One of These Reasons Could Be Why...

Showing Suite Team (Showing Suite, Inc) — Tue, 20 Apr 2010 10:55:07 -0700

Is your home not selling?

Figuring out the exact reason why your home isn't selling can be a difficult task if you have a list of reasons working against you. (Read full post)

Organizing Your Real Estate Sales Leads for Proper Follow-up

Showing Suite Team (Showing Suite, Inc) — Tue, 20 Apr 2010 10:52:55 -0700

Beyond using your personal judgment or going with what your schedule allows, you can easily determine how soon you should follow up with your real estate sales leads by first determining how imperative it is for you to make contact. (Read full post)

Oh, the Wonders of Agent Caravan Feedback!

Showing Suite Team (Showing Suite, Inc) — Tue, 06 Apr 2010 09:25:45 -0700

Do you have agent caravans in your area?

Having a group of 20, 30, 40, or more real estate agents touring your listings before they hit the market definitely couldn’t hurt – and the agent caravan feedback could prove extremely beneficial for you and your sellers. (Read full post)

Creative Real Estate Marketing Ideas That Keep You in Mind At All Times

Showing Suite Team (Showing Suite, Inc) — Mon, 05 Apr 2010 12:18:11 -0700

While many real estate professionals are focusing all of their attention towards the internet to make sure they are implementing the most effective real estate marketing ideas to draw in more clients, we cannot forget to utilize real estate marketing ideas that will build your brand offline. (Read full post)

Make Your Real Estate Website Search Engine Friendly

Showing Suite Team (Showing Suite, Inc) — Wed, 24 Mar 2010 08:58:33 -0700

Previously I’ve written about your real estate website cover all bases and while many of us manage to fill our real estate websites with captivating content we may forget one important thing – making the website search engine friendly.

After all, what good is your real estate website if it’s not being found in the first place? (Read full post)

Automated Real Estate Email Campaigns Follow Up When You Can't

Showing Suite Team (Showing Suite, Inc) — Tue, 16 Mar 2010 14:09:08 -0700

Real Estate Agents are constantly on the move.

Whether it’s scheduling showing appointments, meeting with clients to visit properties or discuss the next steps to sell a home, there’s always something to do.

When does one have time to connect with new leads and nurture the relationship into a sale?

(Read Full Post)

Do You Unknowingly Make it Hard for Buyers to Book Showing Appointments?

Showing Suite Team (Showing Suite, Inc) — Mon, 08 Mar 2010 14:19:35 -0800

Are your listings readily available when buyers call to schedule showing appointments?

It would be a shame for you to put forth all of the effort to sit-down with sellers, get the home priced right to compete with neighboring listings, and market the home to generate a buzzing interest …only to leave interested buyers struggling to get through the front door.

(See the full post here..)

4 Ways to Check If It’s Time to Reduce Listing Price

Showing Suite Team (Showing Suite, Inc) — Tue, 02 Mar 2010 12:01:58 -0800

” Is my house overpriced? “

It’s a question that crosses every seller’s mind at some point if they’re attempting to sell their property. Properly pricing a home to sell can be tricky, especially if a seller is trying to sell in a slow market or if their home value has depreciated since they purchased it.

Still, it’s crucial that the listing hits the market with an attractive, and reasonable, price tag. Despite knowing this, some sellers will attempt to list a property above market value with the old “start high, come down later” routine, but this poor practice can leave a home stale on the market with little hope of selling.

So if you’re sitting around wondering, “Is my house overpriced?” then ask yourself these 4 questions first: (continue..)

Finding Motivated Home Sellers

Showing Suite Team (Showing Suite, Inc) — Fri, 26 Feb 2010 08:52:38 -0800

A listing agent is not the only person that should be motivated to get a home sold, although sometimes this appears to be the case. As a result, listing agents may find themselves struggling to convince a seller to make changes (like price reduction or repair) to get the home sold.

Do you know how to find motivated sellers?
(Full post)

Should Visitors Have to Register to Search Listings on Your IDX Website?

Showing Suite Team (Showing Suite, Inc) — Wed, 24 Feb 2010 10:38:17 -0800

Ever wonder if the registration requirement is hurting the search volume on your IDX website?

Visit a variety of real estate websites and you will quickly find that it’s a common practice to require visitors to submit their contact information before being able to search for listings. With good reason, I mean how else would you be able to follow up and get new leads?

(Full post)

Ask & Ye Shall Receive with Realtor Customer Satisfaction Surveys!

Showing Suite Team (Showing Suite, Inc) — Fri, 19 Feb 2010 08:53:42 -0800

Do you keep a close eye on customer satisfaction? Large companies do, your competitors do it… you should be doing it too. (Full post)

3 Things Every Real Estate Lead Generating Web Site Needs

Showing Suite Team (Showing Suite, Inc) — Tue, 16 Feb 2010 14:35:11 -0800

We all know that Realtor websites can pull in a decent amount of sales leads.

With NAR’s 2009 Profile of Home Buyers and Sellers reporting that 90% of home buyers using the internet as a source of searching for a home, you have to be crazy to not have your own Realtor web site up and running.

While it would seem basic that any ol’ Realtor web site can serve as a real estate lead generating web site, it may not be so easy. Here are 3 things that every real estate lead generating web site needs: (full post)

Have You Tried Sending an Open House E-Card?

Showing Suite Team (Showing Suite, Inc) — Fri, 12 Feb 2010 09:17:18 -0800

Think back to when you hosted your last open house.

How was the turn out? Did you manage to muster a crowd of potential buyers or did you wind up out front, flailing your arms trying to draw some sort of attention to the house (and have people questioning your sanity in the process)? (read full post)

Why Consider Adding Realtor Newsletters to Your Marketing Strategy?

Showing Suite Team (Showing Suite, Inc) — Thu, 04 Feb 2010 13:40:58 -0800

Following up with leads and clients is crucial for real estate agents, but many often find themselves failing to keep in touch. Due to the heavy referral-driven nature of the real estate industry, slacking off with follow-up can result in a loss of referrals, sales, and therefore income.

With the growing popularity of e-mail marketing, it’s become easier to stay in contact with clients and leads, but still a bit energy and time consuming for the busy real estate professional. Extra strapped for time? Consider... (continue to full post)

Give Your Real Estate Listing Presentation That Extra Sizzle

Showing Suite Team (Showing Suite, Inc) — Tue, 02 Feb 2010 14:21:30 -0800

As a seller’s agent, you know the importance of having a real estate listing presentation that will blow your competition away and leave you as the victor.

An easy way to “wow” your sellers is to sprinkle any technology under your belt into your real estate listing presentation to show potential clients you’re running at maximum efficiency. (continue to full post..)

REALTOR® Referrals: Get ‘em While They're Hot!

Showing Suite Team (Showing Suite, Inc) — Thu, 28 Jan 2010 13:08:28 -0800

REALTOR® Referrals are the shiny trophies that every REALTOR® dreams of collecting after a closing.

Why? Because a REALTOR® referral is someone that’s already expressed interest in buying or selling a property and have been referred to you by a friend or colleague and therefore have some trust that was transferred from the original client. (continue to full post..)

So You're Thinking Of Starting A Real Estate Blog...

Showing Suite Team (Showing Suite, Inc) — Wed, 27 Jan 2010 08:57:46 -0800

Having a real estate blog is a great way for any REALTOR® to generate traffic on their website, climb the search engines, demonstrate their expertise in the real estate business, and build their brand.

Problem is many wonder if they actually have the time to maintain one. (Continue to full post..)

Can Buyer’s Agents Find Value in Their Home Buyers Feedback?

Showing Suite Team (Showing Suite, Inc) — Thu, 21 Jan 2010 16:11:07 -0800

It’s an ongoing discussion whether or not the buyer’s agent should take the time to provide their home buyers’ feedback to the listing agent after a showing.

Some buyer’s agents argue that it’s not their responsibility, it’s too time consuming, they can’t remember the property in question, or that the only time necessary to make contact after a showing is if their buyer wants to make an offer. Hearing these reasons leave listing agents frustrated since they have sellers asking why their home isn’t selling and they’re being left in the dark when it comes time to answer.

Fact is: as a buyer’s agent you should already be notating all of your home buyer’s feedback after each showing.

Paying attention to your home buyers’ feedback helps you provide better service to your client by continually learning what turns them off about a home. How? (continue to full post...)

3 Solid Ways to Strive for a Home Price Reduction

Showing Suite Team (Showing Suite, Inc) — Tue, 19 Jan 2010 16:36:46 -0800

It’s the classic real estate agent tale:

You’ve just landed yourself a new listing and the ride is going smooth until the seller pulls the emergency brake without warning by suggesting you list the home well over market value in order to “aim high and drop down later”.

Although you may be desperate to agree to anything to get the listing it would be wise to put in some real thought here.

(Continue to full post...)

6 Negotiating Tips to Take You from "House Won't Sell" to Close

Showing Suite Team (Showing Suite, Inc) — Thu, 14 Jan 2010 13:19:26 -0800

Negotiations are a large part of a real estate agent’s job and it’s imperative that one masters the concept of it to succeed in the real estate industry. Proper negotiation allows one to bring compromise between two or more people, resulting in both parties feeling as if they won.

Do most real estate agents consider themselves a good negotiator?

(Continue to full post...)

Generating Real Estate Leads: Oldschool Methods vs. New

Showing Suite Team (Showing Suite, Inc) — Tue, 12 Jan 2010 14:41:59 -0800

So the thought of buying real estate leads has crossed your mind one time or another. If you search “real estate leads” on any search engine, you’re bound to find countless companies that promise to deliver legitimate real estate leads directly to your inbox for some type of fee.

(Read full post..)