According to several sources, this year, sales of internet connected mobile devices surpass PC sales; hence the pressing question: "Do I need a mobile site?"
To best answer that question, consider the following:
Are you a local business? According to Google 50% of all mobile searches are for local goods and services. Microsoft has said this number is 53%. (Martin Maybruck Local Online Marketing Tips)
Do you like to be first in the pool or are you a toe dipper?By the end of 2011, 50% of Americans will own a smartphone. Yet only 21% of Google's advertisers have a mobile optimized website! (Don Campbell, Expand2Web.com)
Who is your target market? Are they going to be viewing your site or looking for it using iPhone/Android/BlackBerry? Robert Sterling
Is your target market composed of “early adapters”? According the CDC the movement to mobile phone only households is 25%. This means that more people are not getting a phone book anymore, and are instead relying on mobile searches as their "yellow pages". Around 60% of local mobile searches immediately result in a call or a visit to the business. (Shane Turner Local Search Insight )
Are you reaching your client where the search? 33% of Facebook postings are Mobile, so any links you post in Facebook should go to landing pages or websites that are also mobile ready. (Martin Maybruck Local Online Marketing Tips )
Are you an e-commerce business? It has been estimated that by 2015 shopping via mobile devices with account for in excess of $163 billion in sales worldwide, 12% of ecommerce turnover (ABI Research, 2010). (Eileen Lonergan EileenLonergan.com )
Are people looking for your location? Recently, statistics unveiled by a Senior Product Manager at Google revealed that campaigns with the “click to call” function typically experienced a 6-10% rise in click through rate. Personally, When I am driving and lost I and easily find the location on Google maps then click on the mobile page to call for directions & landmarks. (Téa Teirlynck )
What is Google's position on mobile? Google's CEO, Eric Schmidt, told the Harvard Business Review, that 2011 initiatives are "all about mobile." (Don Campbell, Expand2Web.com )
What is Facebook's position on mobile?Facebook's CTO said "Mobile is the primary focus for our platform this year." (Don Campbell, Expand2Web.com )
Do you have a "Special Offer"? Total mobile coupon spending in the U.S. is expected to rise from $90 million in 2009 to $6.53 billion in 2014, according to its 2010 U.S. Local Mobile Advertising and Promotions Forecast. (Laura Heuer, Green Castle Web Design )
The big players clearly see the opportunity in mobile and intend to capitalize on it, why wait, mobile is here and it is serious player!
The contributors to this article are members of the Expand2Web Experts Group, a group of web consultants, do-it-yourself small businesses owners or those looking to start their own consulting business.
Wanted to share this very cool site that allows you to create a webpage in a very short period of time for free. I have included a couple examples below and the link to check it out yourself.
The premise behind Pen.io is to allow anyone to publish on the web without having to create an account, go through a signup process or possess any technical skills
And that’s exactly what it is. Navigate to Pen.io and you’ll find that your next webpage is just two fields — page name and page passwords — away from being live on the web. Just hit the “Create The Page” button, and you’ll get your own website to fill in and use as you see fit.
That may not sound remarkable at first, but think about it for a second. You’ve just created a permanent webpage without having to register a domain, set up a new blog (which is far more arduous than it should be) or even sign up for an account. Better still, you can go on to create as many pages as you’d like and continue to avoid all those tedious steps in the process.
Click on the pen.io logo below to start your own page!!
The best part about Pen.io, no coding is required for updating the content of the page. Only the starting page needs to be clicked by the user be it the title or the body and entries or updates can be made from their only. The user can make any necessary changes onto the page depending upon the user’s wish.
You can not only edit your page but also enter videos by adding the html code from youtube or other video hosting services. The pages with current updates are saved automatically with just a single click and these facilities are achieved with the help of Pen.io.
Pen.io can be used to do the following task :
Photo's of homes
Virtual tours
Video's
Events
Listing Presentation
E-books
Recipes can be shared
Word Docs
Links to other pages
Features of Pen.io
Videos as well as text can be added using the Pen.io web-page.
Pages can be edited anytime.
Web-pages can be viewed for any span time according to your convenience.
Elegant and majestic web-pages can be designed.
Passwords can be given to the web-page in-order to prevent its access by the outside world.
Let me know what you think or if you come up with any other ideas?
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Google did it again, they created a FREE website for Every Real Estate Agent in the country but fell short on one thing...
They didn't tell you about it did they?
Did you know you now have a website that Google created for you for free?
Google wants YOU to show up on the first page using the website they built for you but you have to take action before your competition does.
We are going to show you how to bring it to life, show up on the first page of Google in your LOCAL area and control your social proof so that people choose YOU!!!
We will be showing you:
~How to get on the front page of Google when local customers search for real estate online using your FREE Google website
....Don't have a website already? Where going to show you how to use the one Google built, even if you consider yourself "Techie Challenged"
~How to get Social Media working in your business even if you don't have a Facebook account
~How to create good online Karma building a 5 star culture of repeats, referrals and testimonials
Google did this for a reason, now its your turn to take advantage of it... See you on the call!
The last time we showed this it filled up quickly so get signed up to save your spot...
If you have enjoyed my blog, please subscribe HERE!
Change Is Good: 5 Ways to Use the New Facebook Updates to Turn Fans Into Buyers
Here is what you will learn, 5 ways your business can benefit from the FB changes....
1. Client intent-Driven Content 2. Go Public With The Subscribe Button 3. Expand Your Facebook Marketing Strategy 4. Feature Your Best Post 5. Optimize Your New Timeline Photo
If you have enjoyed my blog, please subscribe HERE!
NAR said that 87% of our clients would us again but only 7% actually do.
Why is that? That question is easy, they forget about us and its not their fault is it? I am as much to blame but why is it that that we will work so hard to find another client but will forget about the ones who already know like and trust us.
Feel free to make this letter your own and send it out to every address you have in your little black book. Let me know if you have a different version, would love to see it...
You ever think you would here a title like Facebook Ads That Suck and have it turn out to be a killer marketing strategy that you can use to target a specific person, group or company with out spending hardly any money. Check out this short video and see how powerful and effective this strategy can be for your Real Estate business....
Be watching for an invite to a Free Facebook Webinar I am holding on Tuesday at 12:00 Eastern... :)
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Are you sending a weekly report to your seller? If not, why not? If you are not connecting with them it could be costing you millions of dollars over your career. I will be sharing with you a ninja way to stay in front of them weekly, having them talking about you to their friends, family and co-workers.
Think about this, what if you can help the seller come to realize that if there is an issue, it's their fault, and that it is price related and not related to your efforts or actions as an agent. Would that be wonderful?
What does your weekly report look like?
If you have enjoyed my blog, please subscribe HERE!
Are you connecting with your Buyers and sellers on a weekly basis? Hmmmmmmmmm what would your business look like if your past and current clients heard from you on a weekly basis? More referrals?
Scary number for you and its from NAR, 86% of your clients said they would use you again but only 7% actually did.
More on this later..
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Set the EXPECTATIONS up front, put your systems in place that will guarantee that you meet them and exceed them. Provide Trust, Surprise, Satisfaction and RESPECT = 100% referral based. what are you doing to set the Expectation upfront with your buyers and sellers?? I will share a couple Ninja ways with you... Grab your free copy of LinkedIn for Business.
If you have enjoyed my blog, please subscribe HERE!
Disclaimer: ActiveRain Corp. does not necessarily endorse the real estate agents, loan officers and brokers listed on this site. These real estate profiles, blogs and blog entries are provided here as a courtesy to our visitors to help them make an informed decision when buying or selling a house. ActiveRain Corp. takes no responsibility for the content in these profiles, that are written by the members of this community.
According to several sources, this year, sales of internet connected mobile devices surpass PC sales; hence the pressing question: "Do I need a mobile site?"
Change Is Good: 5 Ways to Use the New Facebook Updates to Turn Fans Into Buyers
NAR said that 87% of our clients would us again but only 7% actually do. 
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