print media: Your Print Ads Stink!
- 01/28/08 12:05 AM
Although the power of the web continues to grow, print media will always be a staple of real estate marketing. Unfortunately, not many real estate agents understand how to get the most out of their print ads or track results. Instead, they run the same type of ad that 99% of the other agents in their market are running and pray that the reader notices the ad and takes action. The two greatest challenges in print media advertising are: Ad CostAd Size and ContentOf course, both of these are related - the bigger your ad the more you will pay. And because of … (9 comments)
Although the power of the web continues to grow, print media will always be a staple of real estate marketing. Unfortunately, not many real estate agents understand how to get the most out of their print ads or track results. Instead, they run the same type of ad that 99% of the other agents in their market are running and pray that the reader notices the ad and takes action.;)
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