new home marketing: Free Real Estate Listings for Life! Feeling Lucky? - 07/07/07 03:27 PM
For 99% of the world, today will be the only chance in life to experience the superstitious oddity of the date 07-07-07. There are many connotations as to the luck associated with three 7's; finding lady luck on your side is one of them. Regardless if you are lucky or not, today
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new home marketing: Video Helps Home Builder Sell New Home Inventory - 07/05/07 11:29 AM
In a recent spoof dedicated to the hurting Home Building Industry; I delivered a video advertisement disguised as a public service announcement decrying a cure for all of our housing woes. I use the word "our," because like most of you, I too am a home building professional working harder after
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new home marketing: Hurting Home Builders: Wake Up and Smell the 2.0 - 06/29/07 10:46 AM
It's all over the news - Home Builders everywhere are hurting! Overall, residential construction stock values are down, most home builders are itching to sell their swollen inventory of newly constructed homes, and home buyer sentiment is way down. As foretold in a previous post, "The Cure for Home Builder Blues;" a new
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new home marketing: Top 10 Real Estate Classified Secrets - 06/28/07 02:20 PM
I thought that I would let you in on "10 Secrets That You Must Incorporate into Your Online Real Estate Classified Listings, to maximize their effect in securing attention your home buyers attention." Speaking of online classifieds... Follow along with the diagram below to discover the features that an effective "Web 2.0" classified
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new home marketing: Real Estate Classified Service Pays You to Advertise - 06/25/07 04:59 PM
Online classified websites have been growing exponentially in popularity for the past few years. Americans have long been enamored with the idea of finding a good deal, and until recently, newspaper classifieds were the place to discover them. With the decline in use of traditional and print media, the advent
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new home marketing: Home Builder Advertising: New Home Prospects Tired of Incentives? - 06/23/07 07:02 PM
We have been busy with all of the recent Specindex New Home Marketing 2.0 Updates - but wanted to share with you the passion behind our need to re-invent the "Home Builder Marketing Wheel". Here is a video I found on Youtube that demonstrates how many new home buying prospects might feel
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new home marketing: New Home Marketing 2.0 Meets Real Estate's Zillow Monster! - 06/22/07 02:14 PM
In a previous article, I mentioned the forth coming Specindex.com release featuring use of the Zillow API in our featured real estate self-service classified listings. Selling new home construction has been relatively easy for new home sales agents the past few years. A potential home buyer would purchase a new home -
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new home marketing: Home Builder Classified Listing Service Offers New Twist - Transparency - 06/18/07 04:35 PM
Just last week, I was modestly bragging about the blazing speed in which we are releasing updates to the Internet's only Self-service Home Builder Classified Listing website. Well, this past week has been very exciting for us - we've done it again! Keep reading and you'll find out what... We are poised
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new home marketing: New Home Marketing 2.0 Headed in the Right Direction? - 06/15/07 03:41 PM
Can you believe the Specindex website has been in Beta Testing just over a month, and we have already rolled out four new site enhancements? Just to recap, here are a few of the blog posts where we've outlined a few of the new site features: Get Your Favorite Home Building News
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new home marketing: Find Home Builder Inventory Anywhere on the Web with Specindex Add-on - 06/12/07 04:28 PM
Did you know that you can check the Specindex from anywhere on the web? All you need to do is download our spiffy new web browser add-on - and you'll be updated automatically with the latest happenings on our site. The Specindex team is proud to offer the latest New Home Marketing
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new home marketing: Paris Hilton Goes To Jail - Again! Exclusive Video Content Below - 06/10/07 04:28 PM
Before you mark this post as spam or inappropriate content - please understand that there is a valuable marketing message to be gleaned here. Keep reading... Sales and marketing professionals are being turned upside down by the Web 2.0 - social networking phenomenom. Never before in history has the power associated with traditional mass media of the
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new home marketing: A Glimpse of Model Home Tour Technology of Tomorrow - 06/09/07 03:29 PM
In a previous post, I mentioned the lack of innovation that most modern day home builders put into thier marketing efforts. Many of the same dry techniques have been used for decades, and by just about everyone else. With the development of the Specindex site I have been extremely busy as
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new home marketing: Read About Real Estate 2.0 & The Future of Real Estate Marketing - 06/07/07 06:38 PM
I recently discovered a fantastic real estate marketing blog called the Future of Real Estate Marketing. The author of this innovative blog is Joel Burslem. I think that his news and views about the state of the housing market with regards to marketing and technology in real estate is important enough to
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new home marketing: Your New Favorite Home Building Industry News Reading Source Has Just Arrived - 06/06/07 08:44 PM
RSS and Feed Readers are a popular and effective combination of distributing information on the internet these days. Chances are you have utilized these technologies at your favorite website, and didn't even realize it. In case you are not up to speed yet, here are some definitions to help you along: "RSS
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new home marketing: How TO Get New Home Buyers from the Internet - to Your Model Doorstep - 06/05/07 10:27 AM
Editor's note: Specindex.com NOW SpecHomes.com SpecHomes.com is excited for you to join us at our new Spec Homes Blog Home Builders and New Home Sales Pros often ask how they can use the internet and the power of Web 2.0 to generate qualified prospects, and turn them into traffic to thier sales office. Here's an
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new home marketing: YouTube Video: "Housing Bubble vs. Great Depression?" - 06/04/07 11:52 AM
Editor's note: Specindex.com NOW SpecHomes.com SpecHomes.com is excited for you to join us at our new Spec Homes Blog A photo and video list of quotes pairing prognosticators from the Great Depression against experts from the current Housing Bubble. (This home-made video found on YouTube, although interesting, may not accurately depict the views of
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new home marketing: Specindex.com Registration Video Screencast: "Quick Start" in Less Than Two Minutes - 06/04/07 11:36 AM
Editor's note: Specindex.com NOW SpecHomes.com SpecHomes.com is excited for you to join us at our new Spec Homes Blog With our pending beta launch of http://www.specindex.com/ on March 1, 2007; I thought it would be appropriate to post a video tutorial demonstrating how easy it is to get started with New Home Marketing 2.0. This
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new home marketing: New Home Marketing Going Mobile? According to this Guy it already is! - 06/03/07 03:04 PM
Editor's note: Specindex.com NOW SpecHomes.com We are excited for you to join us at our new Spec Homes Blog
Still unsure how Web 2.0 technology will change real estate and home builder's marketing strategies?
What if you could put your new home marketing message in the hands of nearly every adult in
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new home marketing: New Home Sales and Real Estate Pros: Specindex.com Beta Launch 2 Announcement - 06/01/07 02:38 PM
Editor's note: Specindex.com NOW SpecHomes.com We are excited for you to join us at our new Spec Homes Blog
We are excited to announce the pending "Beta Launch" for SPEC HOMES INC. flagship product: Specindex.com - the Automated, Online, New Home Classified Listing System for Home Builders and Real Estate Professionals.
Simply
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new home marketing: Home Builders Lack Sales, Marketing, and Customer Service Innovation - 05/31/07 06:27 PM
Editor's note: Specindex.com NOW SpecHomes.com We are excited for you to join us at our new Spec Homes Blog
Fierce competition in most developing residential construction markets today mean that the main differences between "Brand A Builder" and "Brand B Builder" are the colors, textures, and fabrics that the designers choose to
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new home marketing: Local Celebrities on "The Real Estate Home Show?" - 05/29/07 09:00 PM
Editor's note: Specindex.com NOW SpecHomes.com We are excited for you to join us at our new Spec Homes Blog
Do it yourself home video tours? Almost.
"The Real Estate Home Show" is the latest New Home Marketing 2.0 offering from ExplicitMedia design and advertising solutions. To their credit, they are one of
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new home marketing: Remarkable New Cure Being Tested for "Home Builder Blues" - 05/29/07 07:10 AM
Editor's note: Specindex.com NOW SpecHomes.com SpecHomes.com is excited for you to join us at our new Spec Homes Blog Social Networking on the Internet can help home builder's struggling sales and marketing teams to rediscover the definition of "community building." This short video tutorial below, demonstrates how one start-up company in Houston, Texas (Spec
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new home marketing: New and Improved! New Home Marketing Goes 2.0 - Builder Sales Agent Gets Paid - 05/28/07 11:19 AM
Editor's note: Specindex.com NOW SpecHomes.com SpecHomes.com is excited for you to join us at our new Spec Homes Blog The results are in, and this is one title fight bet you don't want to make! There is a mounting showdown growing in the residential construction industry: Web 2.0 Technology vs. 20th Century Marketing. Unfortunately, most
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new home marketing: Have You Heard of the "Homes for Education" Program? - 05/27/07 10:48 AM
Editor's note: Specindex.com NOW SpecHomes.com We are excited for you to join us at our new Spec Homes Blog
"The concept of HomesForEducation.com is a uniquely innovative 21st century Internet portal website that provides a qualified Realtor screening service, a fund raising opportunity, and an automated referral system. The Internet portal will
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new home marketing: Real Estate 2.0 Blog Reading Links - 05/26/07 05:26 PM
Editor's note: Specindex.com NOW SpecHomes.com SpecHomes.com is excited for you to join us at our new Spec Homes Blog ActiveRain is a great online community growing rich with freshly produced, organic, real estate content. Unfortunately, not everyone has caught on to it's simple and genius concept just yet. If you have the "Real Estate
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new home marketing: Get Your New Property Listing Indexed by Google Quickly with Specindex.com - 05/25/07 11:27 AM
Editor's note: Specindex.com NOW SpecHomes.com We are excited for you to join us at our new Spec Homes Blog
The purpose of advertising your new home inventory on the web, is to attract potential Realtors, Investors, and Home Buyers right? For both, the New Home Marketing 2.0 novice, and seasoned real estate
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new home marketing: Add Multimedia Content to Your Specindex Classified Listings - 05/25/07 11:15 AM
Editor's note: Specindex.com NOW SpecHomes.com SpecHomes.com is excited for you to join us at our new Spec Homes Blog Exciting things are happening at the web's first online community dedicated to New Home Sales and Marketing Professionals. We continue to develop new features to increase your new home internet sales! The Specindex now offers the
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