real estate visual merchandising: Capitalize On Your Investment....Hire A Stager - 11/03/07 01:19 PM
    In the early 1900's shopkeepers discovered the benefits of attractively arranging their merchandise.  Thus, the concept of Visual Merchandising was born.  Visual Merchandising has generally been associated with the retail sector.  A marketing tool, visual merchandising is the art of creating appealing displays around merchandise to highlight and showcase the products. Professional merchandisers arrange displays and merchandise to improve the layout and increase traffic throughout the store.  Beautiful and appealing displays increase sales and customer traffic. 
    Your home is often your  single most important investment.  An investment is  a product you lay out capital for in anticipation of a profit.  When a home-owner purchases real estate, they … (5 comments)

real estate visual merchandising: What Is Home Staging? - 07/28/07 05:15 PM
Earlier today, I received an email from a client informing me he had accepted an offer on a house I staged for him.  The house is a new construction and has been on the market for only 3 weeks.  What set this house apart from the other 4 new construction homes with similar floor plans on the same street?  Could it be staging?
On July 7, Karen Otto of posted a blog referring to negative comments regarding staging  made by a real estate  expert..  Refer to Karen's blog for the details.  This week, as I have been staging homes for clients, I … (16 comments)


Stacy Cavanaugh

Hattiesburg, MS

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Stage and Sell by Stacy, LLC

Office: (601) 329-4701

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