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Blog entries tagged with "followup":
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I recently attended a Nicky Joy seminar. What a powerful speaker! Nicky had a phrase that was extremely relevant. "Follow-Up is your first customer service test."
The real estate industry has always focused on the listing side of the business as a way to attract buyers. The more listings a Realtor had the more buyers the Realtor would attract. Providing outstanding customer service as a way to attract buyers was a secondary consideration.
I've noticed in my coaching that a major missing piece with many real estate agents today is long-term consistency, which is almost inexcusible given the prevalence and simplicity of email drip campaigns.
Was speaking to a Women's Real Estate Organization recently where I told the story of the agent who approached me at a networking event, poked his card out at me, and asked me if I knew anyone who wanted to buy a house. It was so rude and so wrong, that … (0 comments)
Recently, I attended a networking event for my company. The speaker that night spoke about good networking practices. One of the practices she referred to was making sure to follow-up with everyone you meet at these events. She aptly referred to it as 'pinging'. The word 'ping' takes its name from … (0 comments)
Use follow-up tools to keep clients coming back and referring others. Follow-up is extremely important to growing business. Like anything worthwhile, consistent follow-up requires a lot of effort, but over time you'll reap the benefits of a steady stream of repeat business and referrals.
You may think this market is slow, bad, in the Pits...whatever.
It is not!
I know this for two reasons: 1) I have been a broker for over 33 years so I have seen really bad markets and 2) owning a second business that does nothing but provide a proven postcard … (0 comments)
Did you here about the Prospectsweb software that is now a web based , well I'm using it since a few years, always being up-date getting better and better. The company connect directly to my real estate board so I don't have enter all the info and up-date it.
Thank you all so much for your helpful responses to my previous post. It went off well,but with some unforeseen snags: it was storming that morning, so we only had 30 REAs instead of 50, and the large-screened TV on which I was going to give my presentation went to college … (10 comments)
How to Manage Your Leads
By, Corey Wells
A lead is someone that wants to buy or sell real estate in the near future. How you define near future is up to you, but taking a lead longer than 1 year is not recommended. Strong agents that are doing more than … (3 comments)
You would THINK that after all these years, I'd remember to confirm my appointments EVERY TIME. But nooooo, I was too busy and too rushed. Thursday evening I get a web inquiry on a listing. I pencil in the appointment for 2:00-2:30 meeting time as the buyer wasn't sure exactly what … (5 comments)
Isn't is interesting how we go through life sometimes ignoring things that we maybe should know about but figure somehow it's better not to know - or that no news means everything's OK?
[I recently responded to a question posted on LinkedIn and thought I'd share this with the ActiveRain crowd in the hope that some of you will find some ideas useful.]So you've been to a networking meeting - what is the most effective way(s) to follow-up with the contacts you made? Do … (0 comments)
When Active Rain "works" it does something quite wonderful. It grows, and expands, and teaches, and challenges. It creates dialogue in places and spaces where there was none. 
In
his book "How to Master the Art of
Selling", Tom Hopkins devotes a full
chapter to the power of thank you notes.
Tom says that he building relationships
is what selling is all about and that sending
thank you notes is a must do activity. He
set a goal … (5 comments)
When you buy real estate leads, what exactly are you doing? You may think you're getting a good deal, but oftentimes when you call on those prospects, you discover that they:
About 2 years ago I became fascinated with tracking my sales and conversion metrics. We are all aware of the fact that the truly successful sales professionals track their numbers and watch them closely. It only makes sense right? 
Using our ‘Sound Bite' to get our ideal clients' attention is only the beginning of the sales cycle. Once you've got their attention, how do you "tell them more" without getting the dreaded slack-jawed glazed-eye look of sheer boredom in response? Answer: you talk about their situation and your solution to … (0 comments)
I read recently that 91% of your business will come from the follow-up efforts you make: mail, email, phone calls. That provides some serious food for thought. Sometimes I neglect to make full use of the tools available to me: in this case, that would be Agent Office. I have it, but … (2 comments)
As we all begin a New Year many of us have written down or mentally checked off our resolutions for the next 12 months. How many of us will forget about those resolutions within the next few days? Sadly, forgetting about or not keeping to a New Year's resolution is as much a … (3 comments)
Every year, about this time, agents typically have sold sell more homes during the last 4 months than any other period during the year. But what these agents do after the sale is more important to the longevity of their career, and most of them fail. Additionally, agents acquire leads of potential … (3 comments)
For years, I have been surprised at how difficult it can be to get "feedback" after a showing. In any market, all across the country, most sellers have a desire to know what the "potential buyer" thought of their home. Doesn't sound like a huge request, does it? While many agents … (5 comments)
I have been in the mortgage business for over 12 years in Olathe, KS. I have always worked with first time homebuyers and have helped these clients grow into a 2nd and 3rd home. My struggle has always been consistancy in non-sales follow-up.
Lead Follow-Up Campaigns Never Give Up On a Lead!You might wonder, "When is a lead no longer a lead?" A lead isalways a lead until the person tells you to stop calling. The key to success in sales is professional persistence. Take time to earn the loyalty of prospects by showing … (1 comments)
what happends after you get a client? how do you follow-up? 
Yesterday (Wednesday) I had lunch with a Realtor ( Joanna Goodell) at the Braveheart Highland Pub in Hellertown PA. ... what's so special about that you ask? Well I'll tell you....
Following up with agents and customers should be a number one priority. 
Do you make a list of all the things you do for your clients, whether buyers or sellers - or make a full list of how much money you actually spend on every little thing you do? Sit down and really think about this - next time you go for a … (26 comments)
Have you let FORD PWR you lately (Leadership Letter #7)?
You know there is an old adage in the sales game. "You stay with a customer until they buy or die and if the later happens you inherit their heirs". Although "Old School" it remains a valid point today. But with a caveat which should read "continue after the initial sale … (2 comments)
So you've got a Web site and you're wondering how to get better results from it? This post discusses how to integrate your Web site into automated TOP PRODUCER 7i marketing campaigns. Learn how to save time and money while you improve your results.
I was at a Moe's Southwestern Grill in Ft Myers a couple days ago. My buddy was paying and after he had already paid with his credit card, he asked the lady at the counter if he could have a small thing of cheese for his chips. She replied that would … (9 comments)
Over 80 percent of my business is from repeat & referrals. It’s certainly easier to market to these people than to the general population as a whole! It’s also much more cost effective. I’m sure if you analyze your business, you may find that the majority of your image advertising is … (15 comments)
More agents are doing this now, but a decade ago, it was very uncommon. Tim Kinzler always had a camera attached to him, and was always taking pictures. Then, if he didn’t know you, he’d always introduce himself and exchange cards. That same day, each person in every photo he took … (5 comments)