Blog entries tagged with "headline":


headline: Bad Press...A One Way Street! - 04/20/08 01:14 PM
Today there was an article on the front page of our local Newspaper entitled, "Three Real Estate Firms Subpoenaed in Kickback Probe". I chose not to cut and post the link to the article because I happen to know that at least one of the brokers named seems to be a … (3 comments)

headline: Look beyond the headline – Home sales down 21% in Beaverton, Oregon - 12/31/07 10:44 AM
Yesterday, at the open house I was doing, I had a person comment on how homes sales were down 21% inBeaverton, Oregon, and that was really affecting prices and she would never, ever offer full price on a property.
I explained to her that she was right, home sales are down 21% … (6 comments)

headline: A Misleading Headline Misleads Your Audience - 12/22/07 01:25 PM
Another dreary, rainy day in Burien.  Though I'm dead tired and groggy from my Nyquil-induced sleep(wasn't feeling well), I am at the office to do my Saturday morning floor shift. 
Since I'm still not awake enough to do anything that requires too much thought, I start reading the headlines.  One in particular grabs my … (5 comments)

headline: What Makes Good Marketing Copy? - 05/30/07 12:47 PM
The challenge today in marketing is getting someone's attention and then keeping it.  If you don't do both of these simultaneously, then your message never gets across.  So, how do we do that?
Compelling Headline
First you need a compelling headline - something that makes people stop and look.  It should be at … (1 comments)

 
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