newsletters: How Baseball Statistics Can Help You Score More Leads - 07/19/08 10:29 AM
You will locate and sell more listings when you focus on the only statistic that truly matters...
A few months back at the end of March CBS ran a story on "Stat Man." A man by the name of Bill James who has reinvented baseball statistics and the way they're used … (4 comments)
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newsletters: "Permission" Marketing: 9 Tips That May Change The Way You Do Marketing - 07/09/08 08:39 PM
Valeria Maltoni, the marketing expert and subject of my last post, has a fascinating list of tips that may very well change the way you do marketing. Her tips are based on permission marketing a strategy where you ask permission before sending advertisements to prospective customers.
Permission marketing is used by … (5 comments)
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newsletters: Real Estate Update~July 2008~ - 07/02/08 08:58 PM
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newsletters: Exit Promo Shop - 06/27/08 10:16 PM
Exit Promo Shop is a powerful communication toolbox EXIT agents use to market property that includes postcards, greeting cards, flyers, just listed and just sold cards, open house cards and newsletters. This toolbox allows EXIT agents to market property comprehensively and professionally. Although each individual piece of marketing and advertising … (0 comments)
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newsletters: 21 Ways to Make Sure Your Real Estate Newsletter Works For You - 06/23/08 08:56 AM
Use this checklist to help make sure your real estate newsletter is as effective as possible. I've included links to sources of further information.
1. Include your contact details in at least 3 places, ideally on the front page, back page, and at the foot of each page.
2. Include your … (4 comments)
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newsletters: The Carolina Jasmine - June 2008 - 06/16/08 03:33 PM
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newsletters: The Carolina Jasmine - May 2008 - 06/16/08 03:09 PM
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newsletters: The Carolina Jasmine - April 2008 - 06/16/08 03:04 PM
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newsletters: 2 Ways to Use Your Newsletter to Win Business - 06/11/08 09:30 AM
This article is about 2 ways to use printed real estate newsletters effectively. But first, let me tell you about one way that isn't so effective. After all, if you use the wrong method to distribute your newsletters (or you distribute them to the wrong people) you'll start to wonder if … (1 comments)
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newsletters: Would you be my...could you be my...won't you be my neighborhood expert?! - 06/09/08 03:18 PM
Won't you be my neighbor?! Mr. Rogers had the right idea...get out there and get to know your neighbors! Help out, lend a hand, and get involved in neighborhood events. He made visits to local business owners and helpful neighborhood role models. Mr. Rogers always rallied his neighbors together. But what … (9 comments)
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newsletters: NEWSLETTERS--DO YOU USE THEM? DO THEY WORK FOR YOU? - 06/03/08 05:22 PM
I have started to farm a subdivision in my area and I was wondering what other realtors have seen on Real Estate Newsletters that they have liked and disliked. Also, I understand that when you Farm its a long term endevor and not something that I can expect results in overnight. … (9 comments)
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newsletters: Producing a Great Electronic Newsletter - 05/20/08 11:25 AM
As marketing tools go, it's hard to beat a great electronic newsletter, but it may be even harder to figure out what makes a newsletter great. I've subscribed to electronic newsletters since the first day I got an email account back in 1995, and even though the technology has changed dramatically, … (0 comments)
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newsletters: New Federal CAN-SPAM law updates: Email Marketing Basics You Should Know - 05/20/08 11:16 AM
Federal CAN-SPAM law updates: Email Marketing Basics You Should Knowby Lisa Wells
In 2003, the Federal government enacted the CAN-SPAM Act to oversee and provide protective guidelines for email marketing campaigns. Recently, the Federal Trade Commission announced four new rules or requirements in CAN-SPAM that you should know if you engage in email marketing [this includes e-newsletters … (6 comments)
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newsletters: ProspectsPLUS! Premieres Redesigned Newsletter - 05/19/08 12:35 PM
Industry leader ProspectsPLUS! unveiled a new look for its popular newsletter in this month's SupportPLUS! update.
"Three years ago, in response to customer needs, we created a line of newsletters for our ProspectsPLUS! software," shared Julie Escobar, Director of Corporate Marketing. "We have since changed the format every June to reflect … (0 comments)
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newsletters: Our Local RE Market is GOOD for Rental Home HOMEOWNERS * How's your market? - 05/12/08 07:25 PM
Having been quoted in The Hook about the rental increases for GOOD, single family homes, I'm including some recent articles on the real estate market nationwide that supports my observation that the local market is enjoying some significant rental increases.$ There are fewer rental homes in the area as many investor … (3 comments)
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newsletters: Mortgage Newsletters - I need help!! - 05/06/08 08:56 PM
I am currently working on a new marketing campaign to help retain and convert new clients to closed clients. I am looking for a marketing company that provides pre written newsletters that I can customize with my company information. I have explored multiple companies but have found that the majority of … (7 comments)
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newsletters: Are You Using Postcards to Increase Your Commissions? - 05/04/08 04:44 PM
You know you need to stay in touch with your real estate farming areas to be a leader in Real Estate. Staying in touch with potential listing clients or buyers involves several different strategies. Of course, word of mouth is always the best and most effective strategy, but that takes time … (6 comments)
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newsletters: Do you know how your customers want to hear from you? Here's a general answer. - 04/16/08 08:23 AM
Here are some interesting stats on how most business folks say they prefer to receive information and marketing using custom content.
Soooo, those of you who use Melissa Marro's newsletter service - kudos!! You're already providing what roughly 70% of business people say is the way they prefer to hear from you.
For … (7 comments)
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newsletters: Do You Need a Newsletter When You Blog? - 04/11/08 04:02 PM
I've been using Constant Contact for 1.5 years, with 40 to 50 newsletters published for 2 different companies. I keep running into limitations that make me think it's time to find a new product to create & deliver the newsletters. Here are my requirements ... and if someone can point me … (0 comments)
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newsletters: Tips for a Great Newsletter! - 04/11/08 02:01 PM
As I was reading some of the posts, I thought I would share some ideas that will make your newsletters stand out above the rest. Please consider the following tips:
Which Newsletter Program do you use? There are a variety of programs available today for Newsletters. I found Constant Contact to be my … (63 comments)
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newsletters: 50 Free Newsletters Update: They Arrived Today - 04/09/08 07:38 PM
Written by:Darleen McCullen, REALTOR®, BrokerKeller Williams RealtyPhone: 919.454.8864Email: darleen@darleenmc.com
Recently, I wrote a post about 50 Free Newsletters. They arrived today, and I like them. They're simple - but will serve the purpose: Getting my name out in front of clients for free. The newsletters are in color - and have … (34 comments)
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newsletters: If you're a visual person, this video how-to website is excellent! - 04/02/08 09:10 AM
I came across this website to learn a few magic tricks so I could teach my 6-year-old how to do them around friends. It's very cool, and I wanted to share it with you all.
Expert Village claims to be the world's largest how-to video site with more than 80,000 videos … (3 comments)
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newsletters: Ever Considered an Email Newsletter? Get Started Now for $1. It'll Be the Best Money You've Ever Spent on Marketing ... - 03/27/08 01:14 PM
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newsletters: Cool, FREE Audio Software - Audacity - 03/26/08 10:27 AM
If you're anything like me, you're finding yourself doing more marketing on the computer than you would ever have imagined. Whether this is good or bad, I'm not so sure. But, I have fun finding new tools. I came across this one and thought it may be useful for editing/adding sound … (3 comments)
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newsletters: Start your Email Newsletter (this April) for $1: First 10 Clients Only - 03/17/08 03:42 PM
Newsletter Sample Wthout Personal Content
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newsletters: 50 Free Newsletters - 03/14/08 08:26 PM
Written by:Darleen McCullen, REALTOR®, BrokerKeller Williams RealtyPhone: 919.454.8864Email: darleen@darleenmc.com
50 Free Newsletters
My friend Penny Robinson - who is always sharing with everyone - sent me this information today. And I wanted to Pay It Forward!
It's for 50 free newsletters from Market Connections. To receive your freebie, visit www.50freenewsletters.com You can go to the … (29 comments)
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newsletters: The Carolina Jasmine - March 2008 - 03/10/08 04:18 PM
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newsletters: The Carolina Jasmine - February 2008 - 03/10/08 03:52 PM
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newsletters: I Took the Plunge! - 03/09/08 08:31 PM
I finally did it! After reading Melissa Marro's posts urging us to write a newsletter and thinking about it for months and then deciding I didn't have time to commit to this each month nor did I have anything worth saying in a newsletter, (is this a run on sentence?) I … (16 comments)
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newsletters: Newsletter - 03/08/08 03:34 PM
Anyone interested in receiving a Newsletter on Lake Harmony, Albightsville and Split Rock please contact us. We are in the process of putting it together and would love to have you on the mailing list. We will need an email address as that is how the newsletter will be sent. It … (0 comments)
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newsletters: HTML Primer for Dummies! - 03/06/08 04:06 PM
Website Basics
All HTML commands have a beginning and an end.
•- For Example: The FONT command is for changing font information. To use it, there must be a beginning command <font>, some text that falls inside the command, and an ending command </font>. The ‘/font' literally means "end font" to the … (8 comments)
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newsletters: Inexpensive Marketing for New Agents (The Final Chapter) - 02/14/08 12:49 AM
Final Chapter for this series anyway. More thoughts and ideas coming soon.
In the past posts, we have discussed different methods of marketing yourself with less cash outlay than commercially printed material. Now that we have our post-cards, newsletters and data base set-up, let's put it to work.
There are several areas we … (6 comments)
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newsletters: 4 Ways to Tell if Your Real Estate Newsletter is Boring - 02/13/08 07:57 PM
I'm going to ask a blunt question: is your real estate newsletter boring?
Because if your newsletter is boring, you'll be losing thousands of dollars in business because...to put it bluntly... no one will be reading! And if no one is reading, you're not going to be able to build … (4 comments)
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newsletters: 2 Easy Ways to Write Newsletter Articles (Even if You Hate Writing) - 02/02/08 07:11 AM
Many people are put off sending out a client newsletter because of the amount of writing they think is involved. After all, a blank page can be pretty daunting.
So here are 2 ways to make article writing easier. These aren't new ideas - I've heard them mentioned several times … (37 comments)
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newsletters: Real Estate Newsletters: 5 Essential Tips to Make Clients Adore You - 01/30/08 01:42 PM
Sending a real estate newsletter to your farm isn't about getting a client or a listing right there and then. Unless you hit their mailbox at precisely the right time - just when they are looking for an agent or wanting to list their house - you're in the business of … (26 comments)
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newsletters: Constant Contact / Email Marketing - Good or Bad?? Success? - 01/23/08 12:06 PM
Just beginning an email marketing campaign, deciding which management compay to use. Cost, reports, email management, etc. Any thoughts, suggestions, positive experience or war stories. I assume some of the companies out there are money traps. Also does anyone have a suggestion on frquency of newsletters via email? Weekly, monthly, etc..... … (8 comments)
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newsletters: Constant Contact -- Good or Bad?? - 01/23/08 08:51 AM
Just beginning an email marketing campaign, deciding which management compay to use. Cost, reports, email management, etc. Any thoughts, suggestions, positive experience or war stories. I assume some of the companies out there are money traps. Also does anyone have a suggestion on frquency of newsletters via email? Weekly, monthly, etc..... … (8 comments)
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newsletters: Nobody Wants to Read Your Newsletter - 01/23/08 08:22 AM
Ok, maybe what I should have said is "nobody wants to read your newsletter if it's a boring collection of complicated statistics and boring real estate news updates."
Yes, I am aware that you are in the real estate profession and therefore want to impress upon your contacts (your newsletter recipients) … (15 comments)
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newsletters: 5 Elements Every Real Estate Newsletter Must Have - 01/05/08 04:25 PM
Here's what I hope is a useful list for any Realtor putting together their own newsletter. 1) Clear Contact Information
Make it easy for your clients to contact you. Put your name and contact information on the front and back, and consider adding your website URL or phone number at … (17 comments)
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newsletters: Check out new post on Diva in the House-The Voice of Real Estate Staging Group - 01/05/08 11:42 AM
Hi All;
Would just like to welcome everyone to check out the new blog under the group Diva in the House the Voice of Real Estate Staging. There you can read about yesterday's interview with Stephanie McWilliams of HGTV'S Fun Shui and get a run down of all the new … (3 comments)
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newsletters: The Carolina Jasmine - January 2008 - 01/03/08 02:24 PM
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newsletters: Newsletter Service: Special $19 Rate and Free Setup for AR Members! - 01/02/08 12:59 PM
Newsletter Sample With Personal Content
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newsletters: January 2008 Newsletter Available Now -- You Can Get Started ASAP! - 12/28/07 12:39 PM
Newsletter Sample Wthout Personal Content
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newsletters: The 22 Best Newsletter Tips Ever - 12/16/07 03:48 PM
Follow these tips and you won't go far wrong with your real estate newsletter.
Remember who you are writing for. Your newsletter must be about your intended audience, not about yourself. Every client is tuned to WIIFM - What's In It For Me.Make it useful. People don't have time … (13 comments)
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newsletters: RSS -- You See It Everywhere Now on the Web -- Here's the Scoop. - 12/07/07 08:48 AM
RSS Feeds: What Are They?
Have you noticed more and more websites and blogs are offering "RSS feeds." You see them everywhere. Just what are they and who are they for?
In short, RSS is an acronym for Really Simple Syndication, an XML-based format for content distribution.RSS takes the latest headlines and summaries … (10 comments)
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newsletters: My Newsletter- Comments & Suggestions Please. - 12/04/07 08:41 AM
There have been many blogs lately on Newsletters.
There is also a new group called Blog Exchange started by Jennifer Allan. We all submit articles and give permission to others in the group to use them in their newsletter ( for an invitation just ask & I will invite you)
Here is a copy … (4 comments)
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newsletters: Important message to those sending newsletters. - 12/01/07 01:05 PM
To cover myself & to be on the safe side I always add the following to my newsletter. This newsletter is not an attempt to solicit other broker's clients.
Good luck to you all, My newsletter is my best source of referrals.
Also to obey Spam laws, your e-newsletter should have … (10 comments)
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newsletters: Useful, FREE color tool so you can easily match colors - 11/30/07 11:29 AM
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newsletters: Creative Marketing Anyone? - 11/29/07 09:02 AM
I'm a huge advocate of databases and what they can do for your E-Marketing campaigns. I do quite a bit of E-Marketing for myself and my Next Level clients, and I have a library of marketing pieces that I've acquired both through my own ideas, and ideas I borrowed from other great agents. A few of … (9 comments)
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newsletters: December 2007 Newsletter NOW Available -- Get Started for 2008! - 11/27/07 10:48 AM
<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01 Transitional//EN">
Newsletter Sample With Personal Content
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newsletters: FREE Real Estate Marketing Webinars and Resources - 11/27/07 07:22 AM
Greetings Gang! Just months ago we introduced our FREE series of marketing-based webinars for our clients across the nation and they have been met with great reviews, terrific questions and much curiosity about what topics we will cover next!
I wanted to take the time to share our current calendar of … (4 comments)
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newsletters: Marketing idea that won't bust your budget! - 11/19/07 10:54 PM
I am always coming up with new marketing ideas and strategies and love it when I find something that won't break the bank, which wouldn't take much! LOL!
I do a monthly newsletter that I send out to my clients via email already so I thought I would work with something I … (8 comments)
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newsletters: Newsletters ... Recipes or Real Estate Stats? - 11/15/07 07:21 AM
I'm trying to pull together a newsletter for my sphere and not sure what approach to take. On one hand, can I really do a newsletter for my sphere since they live all over the place? Or should I only do newsletters to the neighborhoods I want to work in? What … (9 comments)
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newsletters: In case your fingers and back arent' stiff enough -- try this. - 11/12/07 10:02 AM
OK, I'm sure you're not spending more than 10 hours a day blooging on AR -- so I thought I'd share some other blogging tools with you so suck up the other 14 hours of the day.
Blog this, blog that, blog, blog, blog. Unless you've been hiding in a cave somewhere, … (2 comments)
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newsletters: 7 Ways to Use Your Real Estate Newsletter to Grow Your Farm - 11/12/07 08:54 AM
Are you making the most of your newsletter? There are lots of ways to use your real estate newsletter — here are just a few:
Keeping in touch with past clients
If you’d like to be a client’s “Realtor for life” (something that should be one of your main business goals), … (4 comments)
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newsletters: Setting the Table for Success - 11/11/07 06:50 AM
Strategies for Maximizing Market Share, by Julie Escobar, Corporate Marketing Director
Setting the table for a successful new year means starting early for savvy real estate professionals. While much of the competition falls into cruise control, plan holiday parties or simply wait for the economic shift to suit their style, top producers … (7 comments)
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newsletters: 8 Fun Things to Do With Your Family This Weekend - 11/09/07 08:41 AM
If you're anything like me, you have great intentions of spending quality time with your spouse and kids. But, when you actually get that free moment, you spend too much time trying to figure out what to do. And, sometimes the time between figuring out what to do and starting to … (2 comments)
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newsletters: See What Your Email Newsletter Will Look Like -- for FREE! - 11/08/07 09:29 AM
We want to create a personalized, email newsletter for you -- for FREE -- so you can evaluate it, and possibly become a customer.
Click here to fill out a very short form and get your sample: http://www.enewslettersolutions.com/samples/sample_request.htm
I think you'll like what you see -- and you can start 2008 off ahead … (5 comments)
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newsletters: A very useful tool to have at your fingertips. - 11/08/07 08:48 AM
Like your 3rd grade teacher often said: "Look it up."
A useful and fun online tool, Wikipedia, is a free encyclopedia that anyone can edit. You may not want it to be your only source for information, but it's very handy for getting quick information on thousands of topics. Check it out … (2 comments)
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newsletters: Does anybody know: Use of the term "Realtor" in a domain name - 11/06/07 01:39 PM
Does anybody know if you can have a domain name like www.joerealtor.com?
The NAR website isn't clear. Looking for input. Thanks.
… (7 comments)
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newsletters: Subscriber management services save you a lot of time. - 11/06/07 09:22 AM
If one of your marketing goals is to effectively use your website and email to get more business, at some point you will need subscriber management software, also known as campaign management software. There are thousands of companies out there that do this, but in my opinion, Constant Contact is by … (2 comments)
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newsletters: Having trouble making a decision? Here's a helpful tool. - 11/06/07 09:00 AM
Having trouble making a decision? Not sure what your next step should be? Maybe you should take a survey.
I came across this tool and found it quite useful -- for times you need a little input.
SurveyMonkey.com allows anyone to create professional online surveys quickly and easily. You can create more than … (5 comments)
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newsletters: Evite a Great Way to Invite Family and Guests to Your Holiday Party - 11/03/07 09:21 AM
Now that Halloween is over and Thanksgiving and Christmas are on our minds, it's time to gear up for holiday those holiday shindigs, gatherings, and other social gatherings.
Creating, sending and managing guest lists can be exhaustive. However, using Evite makes it sooooo much easier.
Evite is a free, social planning site featuring … (4 comments)
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newsletters: Informal Poll: How much time do you spend "blogging" each week? - 11/02/07 09:02 AM
I'm pretty new to blogging, and I'm already finding it easily takes up 30 minutes every morning. That's 2.5 hours per week and 10 hours per month. Is this a good use of time. Really?
How much time do you spend "on the Blog" and do you think it's worth the time?
I'll … (7 comments)
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newsletters: Very Good Anti-Virus Software -- and It's FREE for Personal Use. - 11/02/07 08:48 AM
Happy Friday!
Being in the email newsletter business, www.eNewsletterSolutions.com, I know first-hand how important keeping your computer and emails "clean" is. And, if you've ever had a virus, and had to go through removing it -- or worse -- having to reformat your hard drive, you probably do to.
There's no reason … (6 comments)
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newsletters: Useful and FREE 411 Directory Assitance - 11/01/07 08:40 AM
I'll say upfront this is by no means bullet-proof -- but it does come in useful when you have no other alternatives.
Do you avoid using directory assistance because you don't want to pay the $1 to $3 charge? If so, you're not alone. But, there's a free directory service -- so … (1 comments)
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newsletters: Halloween Treats for Rainers - 10/31/07 12:00 PM
Here are a couple of Halloween treats for ActiveRainers!
411 Real Estate Place e-Newsletters for Agents
Staying in touch with customers and clients can be a challenge, and finding an effective and affordable solution is even more difficult. Now, with 411 Real Estate Place, it's never been easier to maintain … (0 comments)
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newsletters: Some FREE online courses too cool not to share - 10/31/07 09:42 AM
I came across this info and checked it out -- and some of it is really worthwhile, especially the language section.
Study anthropology or the history of jazz, gain new skills related to your job, learn a new language, or just study subjects that interest you -- all for FREE -- online. … (10 comments)
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newsletters: Sending an email newsletter to a group of recipients - 10/31/07 09:36 AM
I know MOST of you ARers are pretty internet saavy, however -- this is still useful as I'm surprised at how many times I see somebody send me an email that shows the entire list of recipients.
So, here's the ticket:
When you send an e-mail, you have three choices in the way … (11 comments)
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newsletters: Good help - 10/31/07 12:27 AM
I have read many complaints from Realtors regarding part-time agents and assistants. Yes, in every field there are some people that are lazy and should not be in a given field. But, when you do find a good assistant to help you with your everyday things, it is important to make … (3 comments)
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newsletters: November 2007 Email Newsletter Available Now to Real Estate Professionals - 10/29/07 03:08 PM
November 2007 eNewsletter
Email
- No Content | Email
- Content Top | Email
- Content Bottom | Email
- Content Distributed
Print
- No Personal Content | Print
- With Personal Content
… (3 comments)
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newsletters: What's your favorite part of the newsletter? - 10/18/07 07:47 AM
With the internet, blogs, and newsletters -- frankly -- there's too much information. And not much of it seems useful until it relates to something that affects you now. For example, a travel tip about flying may not get noticed until you booked that fight to Maui. Suddenly, that tip may … (3 comments)
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newsletters: Blogs vs. Newsletters - 10/10/07 10:21 AM
I'll preface this blog with the fact I am biased -- I'm in the email and print newsletter marketing business. With that being said, I wanted to get some feedback from actual workers in the field about the pros and cons of these communication tools.
Here's what I have so far:
BLOGS - … (9 comments)
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newsletters: Newsletters still very effective way to stay in touch - 10/08/07 05:04 PM
Yes, technology changes, but some things stay the same. People like to know you want their business. But, it takes more than a phone call once a year or an occasional postcard. Give them something every month -- something that informs, educates, and most importantly, entertains them. If you make them … (2 comments)
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newsletters: Is your website doing it's job? - 10/08/07 11:13 AM
Are you making sales monthly from people who surf your website? Everybody has a website, and you may occasionally get some leads, but are you are letting your most effective tool evaporate before your eyes?
Studies by the National Association of Realtors® prove as high as 77% of home buyers … (4 comments)
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newsletters: Leveraging Your Most Valuable Asset! - 10/04/07 11:27 AM
Without a doubt, every real estate sales professional that has been in the industry for any length of time has an incredible asset that can fuel sales through good times and bad! Unfortunately, many Realtors do not leverage this asset on a consistent basis or totally neglect this wealth of potential … (0 comments)
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newsletters: Use Our Consistent Marketing Campaigns & Get MORE BUSINESS! - 09/18/07 03:43 PM
Consistent Marketing Campaigns Get You More Business!
Leo Graphics specializes in Design, Print and Direct Mail for the Real Estate and Mortgage Industries. We put
together marketing pieces, create custom marketing plans and brand identities for some of the largest Real Estate
Corporations and highest producing Realtors in the … (0 comments)
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newsletters: July 2007 Elder Edge Newsletter (for posterity........next one is scheduled for mid-October) - 09/14/07 01:49 PM
Intro from Pete:
Hello everyone. This is my first of many newsletters to come. Let me introduce myself. My name is Pete and I'm originally from the highways and byways of Tallahassee, FL . I graduated from the University of Florida where I met my beautiful lady and now wife, Sarah. Shortly … (0 comments)
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newsletters: Newsletters - Weekly, Monthly, etc. - 09/12/07 10:59 AM
In July I switched my newsletter from a monthly issue to a weekly issue. I did this for a variety of reasons at the time, but now I am really happy with the decision, because while my total opens per newsletter have dropped, my overall readership is up on a monthly basis. … (2 comments)
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newsletters: How to edit pictures for your real estate newsletter - 09/07/07 09:03 AM
Photos are perhaps the hardest part of a newsletter to get right.
If you don't edit them properly, there's a danger they will print poorly, which will harm the overall quality of your newsletter.
The most common problems are using a resolution that's too low and cropping the image badly.
The resolution … (2 comments)
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newsletters: Try what you learned in kindergarten, and your business may thrive. - 09/04/07 10:04 PM
You already know how to make friends. You've been doing it since were a little kid. We do it at my agency for companies to thousands of people, and it is the same thing we did in kindergarten.
First, you give your new friend a gift. Sometimes it is an … (7 comments)
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newsletters: Please welcome my new invitees Virden Thornton and Frank Kelly - 09/03/07 10:36 AM
Virden Thorton of the Selling Edge
Feature Products or Services
Sales Training & Coaching, Personal Productivity Coaching, Sales Management Training, Consulting Sales Manuals , Books, Tapes & Reinforcement Tools Ideal Customer is...A person who wants to dramatically improve sales and/or personal productivity levels.
I will leave the rest of his introduction to … (2 comments)
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newsletters: September Newsletter - 08/29/07 04:00 PM
Jim's Newsletter
div#container
{
width: 625px;
height: 650px;
position: relative;
margin-top: 0px;
margin-left: auto;
margin-right: auto;
text-align: left;
}
body
{
text-align: center;
margin: 0;
}
a:hover
{
color: #0000FF;
}
img { behavior: url("pngfix.htc"); }
September 2007 Newsletter
FIVE FACTS THAT DETERMINE WHETHER YOUR HOME SITS OR SELLS … (0 comments)
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newsletters: How to encourage newsletter readers to contact you again - 08/16/07 05:38 PM
One of the main reasons for having a newsletter is to build a relationship with your clients and prospects. A way to deepen that relationship is to encourage readers to interact with your content.
Increasing the amount of interaction has several benefits:
People spend longer with your newsletter - and … (7 comments)
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newsletters: Can people sign up for your newsletter on your website? - 08/02/07 04:04 PM
From time to time I visit my real estate newsletters clients' websites, just to find out more about them so I can help them more in future.
And here's a strange thing. These people have newsletters. They mail them out. Yet on their websites there's often no mention of a … (2 comments)
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newsletters: How to write articles for your newsletter (that people actually want to read!) - 08/02/07 04:00 PM
If you are writing articles for your real estate newsletter, it's worth spending time on your writing style so your articles - and your newsletter as a whole - can have the greatest impact. Here are 7 guidelines to follow if you want to give your writing the best chance … (9 comments)
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newsletters: Great Realtor Newsletter - 07/09/07 04:05 PM
Hello everyone,
The very first piece of marketing that I signed up for when I got my license was this awesome newsletter. I have been using them for over four years, and all my clients, past clients, COI, and potential leads love it!! I thought I would share it with fellow agents. I … (4 comments)
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newsletters: Elements of a Successful Newsletter - 13: The Publication Schedule - 07/04/07 04:20 PM
This is the thirteenth in a series of posts about the elements of a successful newsletter.
13. The Publication Schedule
Newspapers, magazines and even websites have a publication schedule. Everything is run like clockwork, to deadline.
There are many external reasons for creating a schedule. But there's one good internal reason: … (4 comments)
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newsletters: Your Marketing - Are Buyers Finding You and Your Listings? - 07/03/07 07:43 PM
I'm going to attempt another poll, much like what I was trying to do with my first blog entry regarding the impact the media has had on your market area. I suppose it would have helped had I pointed out my goal in that post!
This will be the first … (2 comments)
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newsletters: A new "Service for Life" Group has been started. - 06/24/07 12:11 PM
And, we're looking for REALTORS who are subscribers to this service to join. Check it out here!
http://activerain.com/groups/service_for_life
… (4 comments)
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newsletters: How to get a newsletter design you actually like - 06/22/07 02:07 PM
Hree's another post about creating your own newsletter. As you know, newsletters are one of the most effective ways of marketing yourself. For more posts, see my Elements of a Successful Newsletter series.
I've just finished briefing a designer on the design for a new client's newsletter. So I thought I'd … (2 comments)
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newsletters: Free Color Printers - 06/20/07 12:28 PM
Would you like to have a new, free ( $4,000) value color printer, of course you would But what is the catch? You just buy the ink from the company & print a minimum 2,000 pages per month. The ink is not over-priced it is actually the color sticks that last … (6 comments)
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newsletters: The Power of Newsletters - over $100K in business - 06/18/07 09:42 PM
I had hoped to have time to post this last Friday, but didn't. Last Friday was a milestone for me. It was the one year anniversary of my very first newsletter. I know I've blogged about newsletters before. Many of you simply don't see the value. Here it is.... Since then … (21 comments)
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newsletters: Email vs US MAIL - 06/13/07 09:48 PM
Newsletters are a big deal for us. We work very hard at getting them out the door and work even harder at tracking their success. I am the type of person that will quickly delete on online newsletter because I am very busy when I read my emails. However, send me … (13 comments)
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newsletters: How to make your newsletter articles work harder for you - 06/12/07 05:21 PM
I'm taking a break from the Elements of a Successful Newsletter series and instead writing some other posts I hope you'll find useful. This one's about using your newsletter content more than once - getting more bangs for your buck!
If you've written articles for your newsletter, don't waste them.
You can … (8 comments)
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newsletters: Want to increase the value of your home? Increase the value of your Neighborhood - through a block party! - 06/10/07 01:59 PM
Our uptown 41st Street block, in Des Monies, IA just held it's eighth annual block party. I've been actively involved for a long time now, as one of the founders of the original organizing committee so I knew the value of a block party several years before I restarted my RE career.
We've … (3 comments)
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newsletters: Elements of a Successful Newsletter - 12: The Printing Options - 06/07/07 01:48 PM
This is the twelfth in a series of posts about the elements of a successful newsletter. 12. The Printing Options
You can run off a few copies of your newsletter on your computer's printer...or you can ask a professional printer to do it for you. Here are the main options.
Do-it-yourself:
… (2 comments)
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newsletters: Elements of a Successful Newsletter: 11 - The Mailing Options - 06/04/07 05:41 PM
This is the eleventh in a series of posts about the elements of a successful newsletter. 11. The Mailing Options
There are 2 decisions you need to make when considering your mailing options:
Envelope or no envelope?Bulk mail or first class? Envelope or no envelope?
An envelope will help protect … (4 comments)
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newsletters: Mortgage Marketing Dept Manager - 06/02/07 07:09 PM
Well... Where to begin.
Right off the bat let me say that as far as marketing goes, I work "from the gut" or the heart.. basically that means that this is not stuff from books nor seminars. Some of my suggestions may definately crossover to concepts that you have heard through such mediums … (2 comments)
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newsletters: Elements of a Successful Newsletter: 10 - The Contact Information - 05/29/07 06:31 PM
This is the tenth in a series of posts about the elements of a successful newsletter. 10. The Contact Information
If the main goal of your newsletter is to generate extra business, either from new customers through referrals or from your existing client base, you will want to make it as easy … (10 comments)
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