publicity: How You Can Get Your Publicity Ball Rolling - 05/13/08 12:40 PM
Publicity, hopefully good, is the way to stay the Top Dog of Real Estate in your area (I am assuming, of course, that you are knowledgeable, trustworthy, and the million of other things that one often sees in Bios that should go without saying and please do not mention "Goes the
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publicity: How do you pull yourself out of a slump? - 05/10/08 12:59 PM
Read the newspapers, watch the news, listen to the radio. There is a lot of bad publicity for Real Estate these days.
It is easy to get into a slump. If I am in a slump, I try to do a few things every day, "Plant a few seeds" as they say.
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publicity: Realtor Web Marketing: Basic Blog Publicity Tactics - 04/30/08 11:18 AM
So last time, we talked about where to get content to write about and how you should make posts. Now is where the fun part comes in: Publicizing Your Blog Now you really shouldn’t be publicizing your blog until you have a decent amount of posts (like 15-20). If you try
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publicity: Cross Marketing Consortium Launched to Help Women Recession Proof Their Companies - 04/11/08 01:30 PM
The International Virtual Women’s Chamber of Commerce is pleased to announce the formation of WomenPartner International to facilitate lucrative cross marketing partnerships, both online and offline, between local business and professional women whose company does one thing - helps women INCREASE their business revenue. It is a cross marketing consortium
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publicity: Great April Holidays You Can Capitalize On to Generate Local Press - 04/08/08 04:20 PM
April is ... Financial Literacy MonthHome Improvement Time (April - Sept. 30)National Decorating Month National Landscaping Architecture Month National Prepare Your Home for Sale MonthNow that you know, start working on your press releases. Double your exposure by cross promoting with another real estate professional.
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publicity: Share Your Expertise and Help A Reporter - 04/03/08 09:34 PM
I was talking last week with a couple of fellow speakers/trainers, and had an anvil drop. I always say that when God needs to get a message to me, he needs to drop an anvil because I can be dense sometimes. Well, the anvil was an Internet resource shared with me twice in one
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publicity: Turbo-Charge Your Real Estate Business with PUBLICITY - 03/27/08 07:20 PM
There's an old show-biz saying that goes, 'There's no such thing as bad publicity.'That statement may be debatable, but certainly there is nothing bad about garnering a whole lot of good publicity, and a good publicity campaign sets you apart from your competitors. Right now, for real estate teams, there are
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publicity: Customized Marketing Plans - 03/26/08 12:05 PM
I just posted a recording of the latest real estate teleseminar; please feel free to visit http://www.joecooke.com/ and then go to the link marked "For Real Estate Agents."This free teleseminar covers how to create and use a customized marketing plan to make your listing presentations more powerful and effective.There is also
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publicity: OPEN HOUSE WEEKEND- To participate or not? - 03/16/08 10:17 AM
The Idaho Statesman is hosting an open house weekend this weekend. For $40 you can participate. You are put in a directory (but not given an ad) and can compete with all the other agents participating. Two of the agents in my office are participating. I chose not to. I will
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publicity: Press Releases Online - 03/05/08 09:10 PM
Ever check out PR.com? I've come across it as many companies are using it to promote and highlight their associates and companies. This is really a great example of the proliferation of marketing through the internet. Although joining will cost you $ it is better to have a firm setup an
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publicity: OnlineEd Offers "Profit By Publicity" a how-to-guide and course to generate free publicity - 02/27/08 08:26 PM
OnlineEd teams with Profit By Publicity author, Edward Segal, to offer their new online Profit by Publicity course that shows real estate agents and brokers the best and most effective ways to generate publicity about their services, activities, accomplishments and expertise. The course is based on Profit by Publicity,
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publicity: Why traditional marketing doesn't work any more - 02/26/08 11:39 AM
As network television viewership continues to drop and a number of new media compete for our attention and advertising dollars, it can be difficult to know how to best position our businesses in this new marketplace. Fortunately, along with the increase in information outlets come many opportunities to hone our
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publicity: Free Publicity...Check This Out! - 02/18/08 12:14 PM
At a meeting recently, I had the privilege of hearing Jeff Crilley give a presentation on Free Publicity. I learned so much and wanted to share the high points of his talk with all of the fellow ARs. Jeff works for a local news affiliate and said that this news station gets
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publicity: More Great Press for the Big Bad Home Sale (from Austin Business Journal) - 02/02/08 06:10 PM
Once again, our Big, Bad Home Sale was featured in a prominent business publication. The Austin Business Journal featured a very nice story about us today. You can read about it at: http://bigbadhomesale.com/abj
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publicity: How to Deal with Separation Due to Relocation - 02/02/08 06:06 PM
There was post on Zillow that really tugged at my hearstrings today. Somebody wrote: "Just curious to know if anyone else out there is in a similar boat... My husband is in sales and is now in a new territory. Its a great opportunity for us, but like a lot of people, we
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publicity: Big Bad Home Sale Thursday Teleseminar Guest Author Jim Remley - 02/02/08 05:59 PM
Here's some great news: Jim Remley, who just released his latest book, "Sell Your Home In Any Market" will be our guest on Thursday's Teleseminar. I've been reading the book and am very impressed with his great tips... Of course you know that my favorite chapter is the one about web marketing! Don't
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publicity: Introducing Project H.O.M.E. - 01/31/08 09:02 PM
I am so proud and excited to introduce this new project being sponsored by the Decorators' Alliance of North America:
Project H.O.M.E.
Helping others
Opening doors
Making over lives
Empowering people
Use your talents and gifts to make a difference in the lives of those in need.
My prediction is that
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publicity: Blogging: What works and what to avoid - 01/15/08 11:25 AM
Christian Piatt is an author, columnist and owner of MyWordTree.com, a marketing, writing and editing service for small businesses.Blogging is a big buzzword these days. It seems like everyone's doing it, but why? I get inquiries every day about assistance with blogs as they relate to business, because people recognize it
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publicity: A positive real estate article from the Baltimore Sun? - 01/10/08 10:13 AM
With so much bad press out there, you know I have to share the rare positive ink. This story was on the front page of Baltimoresun.com this morning. Feel free to post a comment on the article online, email the writer your thoughts, or to let me know what you think
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publicity: Have Your Real Estate Office Sponsor Recycling Direct Mail Marketing Campaign - 12/27/07 04:05 AM
Recycling programs are not easy to get going, but helping in the process will help your real estate career and office to some real community goodwill. Sure, there are always people willing to participate, but you need a lot of synergy to do any good and that is where you company
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publicity: Public Relations Nightmare or Opportunity - How Would YOU Respond? - 12/11/07 09:51 PM
Sebastian, Florida and Madison, Wisconsin It's been said there's no such thing a bad publicity. I don't know, but I found a scenario from Publicity Hound founder and author Joan Stewart that certainly gives every one of us the opportunity to test that postulation ourselves. Joan sends me an emailed tip sheet and
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publicity: You've got big news, but how do you tell people about it? - 12/07/07 11:20 AM
There's nothing worse than when hard work goes unrecognized, so if you've broken your back on something to improve your business - then how on earth do you make sure you get noticed? This morning I had a gorgeous piece of news to wax lyrical about, the property search engine
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publicity: Pat's Lessons on Shameless Self-Promotion - 10/01/07 11:58 AM
Now, I am admittedly a ham. I manage to get more than my share of media interviews, and I totally get a kick out having my little mom see my name in the paper or watch me on TV. One of my fantasies is to get a call from the
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publicity: Update to my Post:" Blogging Does Get You Noticed" posted on 8/28/07 - 09/16/07 12:27 PM
As you may have read in one of my previous posts, I was recently interviewed by the Tampa Tribune concerning the housing market in my area, specifically in regard to those home buyers 55 years old and above. To read my previous post on this topic: CLICK HERE
The article
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publicity: How To Get Quoted By News Media - 08/29/07 07:51 AM
Believe it or not your clients want to see your name in print. So how do you get the media to recognize you as an expert? Just to build background, I was interviewed twice by the Orlando Sentinel and twice by BankRate.com last week alone. My financial comments could be seen in CNNmoney.com, USA
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publicity: Blogging DOES Get You Noticed! - 08/28/07 06:03 PM
Today I got a call from a reporter from the Tampa Tribune. She mentioned that she had come across my blog. I am not sure whether it was the Active Rain blog or my personal Florida Real Estate Blog (I was in the shower when she called so dripping wet and
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publicity: Exposing Yourself to the Media . . . A great article - 08/18/07 10:38 PM
Getting Connected to the Press
I thought everyone would appreciate this article from Daily Real Estate News....most of it really applies to blogging as well ... I know I appreciate any tips on how to better market myself and get more media exposure.......
Daily Real Estate News | August 17, 2007
Making
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publicity: Don't Stop! - 07/30/07 09:15 AM
"Those who plant with tears will gather fruit with songs of joy." (Psalm 126 verse 5)The market is not what we'd like it to be. Many of us cut back and some of us STOP marketing altogether. Yes, it's painful to have to spend the money--that's the cause of the "tears."
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publicity: What's Your Company's Persona? - 07/23/07 05:15 PM
What Is Your Company's Persona? What is the role that your company assumes or displays in public or society? Does your company have a public image or distinguished 'personality' in your community? Perhaps you're not sure. Perhaps, your company or business is not producing to its potential because the wrong
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publicity: What do you have to share (on Active Rain)? - 07/12/07 12:37 AM
Joeann Fossland is my real estate coach, and a few months back, she quoted someone to me, saying "for every person you meet, there's something you have to give that person, and something you can receive from him or her" - or words to that effect. (I'm sorry that I don't
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publicity: Matt Heaton gives some good advice - 04/23/07 09:57 AM
Thanks Matt for the great advice in your Blog about letting Active Rain Members speak on an issue and get some publicity for themselves. Most people, myself included, always attempt to get as much publicity as possible instead of sharing the spotlight with colleagues, co-workers and clients. I took your advice and
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publicity: Some Great Press - 04/22/07 08:09 PM
I've been writing away as part of Project Blogger and have been adding content daily to my blog, http://www.liveinlosgatos.com/ . A local historian who runs an online newspaper in Los Gatos really appreciated my depth of information and did a very favorable article on me today. He did not mention Project Blogger but
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publicity: Logos for everyone, very easy. - 02/18/07 07:05 AM
Logo designs that you can modify best of all it was very reasonable. www.VistaPrints.com I am not making a dime from them to say this, thought you might want to know.
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publicity: Getting Traffic To Your Web Site: Secrets of the CyberStars(r) - 01/26/07 02:42 PM
I wrote this article awhile back for Broker Agent News, a wonderful online and “snail mail” publication featuring many items of interest to active agents. In it, I took a specific look at how to get traffic to your site. Here ‘tis….. It would be one thing for me, a national
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publicity: Smile, You're on Candid Camera - 01/21/07 10:56 AM
One of the benefits often given for blogging is that you appear in the search engines, that you're on google, and that you reach a wide audience. The flip side of this is: you're on the search engines. And your blogs stay accessible, while ads disappear. So, remember when you blog,
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publicity: Dec 17th... The Art Of Marketing You week in review - 12/16/06 09:38 PM
Well it was another great week of thought provoking posts from a lot of familiar Active Rain faces as well as some great input from some newer members as well so let's get to it. First I'd like to point out 2 of my personal favorites. Although they didn't appear in The Art Of Marketing
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publicity: guidelines: please read this before posting in the marketing group - 12/06/06 12:49 PM
. First I'd like to say "hi and welcome" to everyone who has joined The Art Of Marketing You group and to those of you who just stopped by to read what's going on. Before posting in The Art Of Marketing You group, please read a post by the Active Rain moderators from July 18th,
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publicity: Publicity Part 2, for those of us who aren't famous... - 11/29/06 06:02 PM
In my previous post about publicity, someone left a comment saying "That's my problem Marti, my life is too boring and no one would write about me to give me press anyway"... In reality, very few of us are as famous or infamous as Michael Jackson or Paris Hilton. But that doesn't
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publicity: Great publicity on my business...! - 11/21/06 06:34 AM
A feature story on my business, video tours, podcasts, etc. was recently published in the local newspaper - it also went out nationally on the AP wireservice.Realtors, buyers using Internet to connectNASHUA – Not long ago, real estate broker Rudy Mayer got a call from a man in Paris who saw
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publicity: Michael Richards - 11/21/06 06:14 AM
Will all of the big bloggers be linked to Michael Richards today? Will linking to negative news bring disastrous results or does it matter? Is the only important piece that you link to something big, or is linking to bad media frowned upon? Will the vultures get higher rankings? Will one
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publicity: What a week it was for publicity, we could all learn a lesson... - 11/19/06 01:52 PM
I don't know if you noticed, but this past week was filled with an avalanche of publicity. In business, we're all looking for ways to get exposure, attention and eyeballs. None of us are in the public eye the way these people are but I think we could all learn some valuable lessons
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publicity: Quotes Matter - 11/01/06 06:02 AM
Sunday morning I had an e-mail from a couple who own several luxury properties in our area, asking if I had buyers for any their properties. It seems they had read an article in the Sunday New York Times by Kevin Brass and I was quoted in the article and identified
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publicity: Promotion or Just Fun? - 09/16/06 06:30 AM
I’ve heard agents buying “big boy toys” for fun and write them off through their business as promotion or marketing. One AR member here bought a beautiful Harley, had his team name engraved on the gas tank and paid for it from his business. Oddly enough, he actually gets business from
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publicity: Are You a Publicity Hound? - 08/04/06 09:44 AM
A couple of years ago some good friend turned me on to The Publicity Hound. Joan Stewart is a publicity expert who has a free weekly newsletter loaded with tips for gaining free publicity. That’s my price range for sure! A while ago, she started a blog to go along with
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