realtor success strategies: How To Get Business From Localism, Even If No One EVER Reads Your Blog! - 07/10/08 12:39 PM
When we post to Localism, we are the neighborhood reporter covering a beat. In exchange, we get to cast our line out to the Internet in hopes our blog will attract those that are interested in buying real estate LOCALLY.
But I say, why wait for Google to get business? You can be out and about LOCALLY, making connections with LOCALS, … (92 comments)
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realtor success strategies: Realtor Roulette: How Should A Mortgage Broker React When Client Ditches Realtor? - 07/01/08 10:22 AM
Early in my career, I was fortunate enough that a well-established local Realtor referred me a teacher, who was also a single mom, seeking to buy her first home. To say I was thrilled and flattered would be an understatement. Realtor knew I was somewhat new to the business, could have … (29 comments)
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realtor success strategies: The Fish Whisperer: Catch and Release is No Way to Land Clients - 06/13/08 11:49 AM
My readers know I have confessed to having a bad case of COMMENT ADDICTION. But when a post inspires an outsider to comment, we are afforded the RARE OPPORTUNITY of getting inside the head of the very person for whom the blog tolls.
Could there be more valuable insight than this about … (51 comments)
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realtor success strategies: Would You Sell A House to A Kid in Flip Flops and Jeans? - 06/04/08 06:59 PM
When daughter and her betrothed could not ignore my nagging any longer, these 23 year olds (freshly graduated from UC Berkeley) set out to buy a house. Back then, the market was on fire here in California.
The kids looked, well, like kids. Blond and skinny, jeans and flip flops. I … (170 comments)
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realtor success strategies: Why I Think Realtors Are Missing A Great Opportunity to Connect With Mortgage Brokers - 05/28/08 05:48 PM
In the real estate world, Realtors are higher on the food chain than mortgage brokers. Always have been. Always will be. Which, as Lola pointed out in her well written featured post, means mortgage brokers seek out Realtor relationships, with results that are not always successful, and tactics that are not always welcome.
… (114 comments)
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realtor success strategies: For Listing Agents Only: Nothing But Net Because Rebounds Don't Count - 05/13/08 11:05 AM
Do you realize how many people "forget" to tell their lising agent that they have an equityline behind their first mortgage?
Who don't even understand that an equityline is something different from a credit card (which must be paid off in conjunction with selling their house)?
Who do not understand that unpaid property taxes … (10 comments)
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realtor success strategies: Romancing the Loan: Learn or Burn, Baby. Its A Different World Now - 05/08/08 05:49 PM
I have an idea for a new soap opera. Please, Brad Andersohn, bring on the flip cam, and be my producer. The name of the new soap is "Romancing the Loan".
Stock is rising for mortgage brokers who KNOW HOW TO ROMANCE THE LOAN. In the past, very little emphasis was placed on these … (43 comments)
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realtor success strategies: The 3 Most Important Words in Every Real Estate Transaction: (1) Its (2) My (3) Fault - 04/14/08 12:10 PM
This weekend I let my "BRING ON THE BLAME" philosophy slip into a comment I placed on Neal Bloom's very funny featured post. My remark about always choosing to accept the blame seemed to strike a chord with the RainerNation.
What do you think the 3 most important words in any real estate transaction are? (no, it is not "TODAY WE FUNDED"...but that's right up there). … (18 comments)
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realtor success strategies: Mortgage Person, Take The Wheel (And Try NOT to Crash This Car) - 03/07/08 11:15 AM
I have often thought that real estate agents, in reality, are the originators.
Nothing happens unless buyer and seller are brought together and sign on the dotted line. It may be just a piece of paper, but it represents hours, days, and sometimes months of hard work, and you haven't even been paid a dime. Work that has been … (51 comments)
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realtor success strategies: Lending Synergy - 02/03/08 11:02 PM
What is synergy anyway? Wikipedia defines it like this:
A mutually advantageous conjunction where the whole is greater than the sum of the parts. A dynamic state in which combined action is favored over the sum of individual component actions. Behavior of whole systems unpredicted by the behavior of their parts taken … (2 comments)
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realtor success strategies: Pollyanna Never Sold Real Estate: How Americans Lost Their Optimism & Trust - 01/30/08 11:58 AM
There is definitely something about Broker Bryant's posts that always get me on my soapbox. His most recent feature includes some fascinating responses to the often heard Pollyanna statement: "NOW IS A GREAT TIME TO BUY REAL ESTATE".
Well, it isn't a good time for everyone.
This is like saying "Now is a great time … (11 comments)
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realtor success strategies: Negotiate Brilliantly: Stop Under Utilizing Interest Rate Buydowns - 12/09/07 02:20 PM
When in the car business, I was forced to do this same calculation again and again: Would it be better for my client to take the $3000 rebate? Or take the 3% interest rate (offered via the manufacturers lender)? You can't have both, because this benefit is nothing more than a SELLER CREDIT.
Real … (8 comments)
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