I just wrapped up a coaching session with Detroit real estate dynamo -- Jerry Norton when the miracle happend. Prior to Jerrys visit I had released some press releases on the web and was expecting them to pop up on Google in about... a week.

These appeared on Google 17 minutes after I released them.....
Typically you have to wait a substantially long time for them to get posted. This is especially true when you are dealing with articles. They can actualy take over a week to get posted on Google and even then you may not get on the first page.

I had stumbled upon something huge here....

You can read about us here: Ted Cantu, SEO Expert and Real Estate Jerry Norton - Strike Gold http://www.tedcantu.com

http://transworldnews.com/NewsStory.aspx?id=90250&ret=AccountSummary.aspx

Business News

Web 2.0 Explained - Detroit Workshop On Local Traffic

Learn how to put your company on the top of Google

Farmington Hills, Michigan 5/25/2009 10:20 PM GMT (TransWorldNews)

FARMINGTON HILLS, MI  May 25, 2009: Business owners in the Detroit area will have an opportunity to get the inside knowledge  of how to market their companies on the Internet with new techniques such as SEO, and WEB 2.0. These are the highly sought after strategies that can propel a web site to the top of the search engines such as Google, Yahoo and MSN.  Ted Cantu and I Cantu Media, (www.hotmetrofinds.com) will be sponsoring the event.

Business owners can learn about the latest technologies on the Internet including podcasting, local search, YouTube web video, viral marketing, articles, press releases, and Internet Marketing.  This two hour workshop is designed to catapult Metro Detroit area businesses to a high profile status.

Ted Cantu, owner of I Cantu Media LTD., came up with the idea when he wrote the book, "The 30 Day Total Business Makeover". His office became flooded with questions pertaining to online marketing. "Web 2.0 is absolutely essential for Detroit business. With so many newspapers folding up in the South East Michigan area business owners need to learn about new tools to help them stay afloat and prosper in this tricky economy.  Business owners can see a radical jump in their online visibility in just a few hours" says Cantu.

"We have had records in our company that are too incredible to be believed. We put companies on Google in 42 minutes using nothing but web video commercials. This has led to sales, increased customer awareness and in many cases have kept our Detroit clients in the black. The results for local traffic can be found on our web site and white paper reports ----  We recently did wonders for the Detroit Art Scene bringing our local artists into a world wide audience - including Australia, UK, India, Korea, Ireland, Germany and much more".

Cantu will illustrate how their techniques can put a company on the web in record time. He is currently assisting clients in 43 industries including cosmetic dentistry, beauty products, fence companies, financial, legal,  and real estate just to name a few.

The workshop will be held at Windsor Beauty Supply, 24280 Middlebelt Rd., Farmington Hills, MI 48336 on Wednesday May 27 at 10 AM. Reservations are recommended and you can call directly at 248.631.9211. If you cannot make the event you can request for a FREE Information DVD of some of our past events.

                                                                               # # #

STORY PREP INFORMATION

Ted Cantu - 248-631-9211     SEO, Web 2.0 Innovator

Website:  http://www.hotmetrofinds.com

Workshop:  Wednesday May 27, 2009

Location:  Windsor Beauty Supply, 24280 Middlebelt Rd., Farmington Hills, MI 48336

tedcantu@gmail.com
www.hotmetrofinds.com

I joined Twitter recently - or should I say reluctantly. I felt the pressure from the cool people around me. So I joined to see what I was missing or what I was not missing. After a few clumsy attempts to figure out how this tool set works I must say that I found this experience to be confusing.

You see I never could understand what the big hype was. That is due to the fact that most of the "twits" on Twitter were rambling on about inane things like.... Baked beans and how much they loved them. Other tweets, (a message on Twitter.com) offered nonsensical advice about how much they users on Twitter loved baked beans equally.

The only reason why I stayed with the service is because I REALLY wanted to find out what the big hype was about. After all, master marketer Joe Vitale, (Mr. Fire) was on there and I have much respect for him over all. I couldn't imagine him getting involved with something ridiculous. I value his mental capacity and enjoy his books and courses. Also if I am not mistaken I think I also saw author Seth Godin on there as well. These are people I really respected.

Still I found the mind numbing ramblings about Obama, mustard, SNL and baked beans - quite stupid. I endured this for a number of weeks. Whenever I left a message I tried to address it with some common sense and direct people to a worthwhile hyperlink. I used my tweet time to showcase something new that I was working on or point people toward something I found interesting. And thank goodness I did.

What Does Google Think About Twitter?
This is the bizarre thing that happened about a month after twittering around on Twitter.com. My Twitter messages started popping up on Google like ticks on a dog in the SERP, (search engine result pages). I was seeing my thoughts on many subjects that I had posted. I found this somewhat horrifying and yet at the same time I was relieved. You see, I was bothered by the fact that my mere passing thoughts and keystrokes had been immortalized on Google for the entire world to see. Simultaneously I was relieved that I had written something of substance when I decided to twit away on Twitter.com.  I didn't look like too much of a doofus when I Googled myself. There were plenty of tweets listed on the Google result pages about books I have read, web videos I just posted, information sites I found and events that I recommended.

But what about the tweets that center around moronic and nonsensical things? Well I guess those observations about mustard and baked beans and God knows what else will pop up in their own search engine results. And this is what I find so strange about this whole phenomenon. This service is very popular and if you use it correctly you can get some useful results out of it. But if you are going to sit on your patoot all day long and write a gazillion trite and stupid statements about baked beans, care bears or anything else you take the risk of looking like an absolute idiot to the entire world.

That's cool I guess if that's your objective.

Your Thoughts Have A Life Of Their Own
We are living in an age where you can acquire a "digital thumbprint" online. Maybe this does not concern you so much if you work for a company and take money from someone else. But this can have serious negative consequences if you work for yourself or are trying to brand yourself. This can have a detrimental  side effects if you are representing a company or sit on a high position on behalf of a business. These mindless ramblings have the tendency to live on and even go viral in some cases. Other people can quote you in their sites or blogs and this will appear as additional search engine results.

I am somewhat stunned at how quickly you can create a large variety of links on various search engines. If you position yourself correctly you can actually grow these links to a significant number very quickly. I have worked with companies and have helped build as many as 6,500 links in a few months organically. This means that we did not use paid services to achieve these results. With visibility like that you have to be careful what you say online.

I am sure it is already happening but I can see people getting fired over inappropriate comments or for blogging opinions which are deemed controversial by the overall corporate culture. In my days as a corporate drone I had to sign a waiver not to write questionable commentary about  the company I worked for. This also included an agreement that I would not draw characterizations, cartoons and illustrations of my fellow coworkers. Apparently, this had been a problem in the past. I find this hard to fathom now but as we get into a more complicated digital age I see this fear in a new light.

I didn't find this service very useful when I first saw it. I didn't even find the people on here to be all that interesting. But after my tweets became listed on Google I took notice at how powerful and yet dangerous this tool could be if improperly used.

All eyes are upon you. So play carefully out there.

Recently a client had me create some videos with no motion, no music and no sound. This was supposed to be straight forward information delivered to people who wanted to see it most. The idea was to be bare bones and deliver straight content to a hungry crowd.

The intention was good and it was supposed to be a no frills look at something in the Mortgage Industry. Since these clips had no sound, no people and no real movement Google didn't get too thrilled with these efforts. In fact, most of these clips never really made the light of day.

On the flip side our company created videos with no people but instead used a moving camera that sort of drifted in from one room to the other and the shots disolved into each other nicely. We were able to put a music bed on a multi track mixer and create a dynamic little show piece. The result was just the opposite of the flat message "movie" with no sound. The movie that showed the room interiors and had a moving, floating camera did much better in Google's rankings too. In fact, the movie we shot went viral and ended up on quite a few search engines after we positioned it on the web. This is important because this clip wasn't super high end in its production.

In short, it was very modest but it achieved to do what it was supposed to do. This clip had gained an audience and the clip became popular on the Internet. KEEP MOTION IN MIND You will have to create your own material to see what works best for you. I find that if you start out with some character in your video pieces then that is strong enough. You do not have to have multi layers of CGI graphics or the latest high end camera to get good results.

In the world of HD it hardly matters what kind of camera you really buy. You can get just as good digital footage off a small range camera as opposed to the big multi thousand dollar cameras. Style, or the attempt of it, will be enough to get your online Internet Web 2.0 video content distributed online.

Posted by Ted Cantu, www.1seomichigan.com

ATTENTION FRIENDS IN THE METRO DETROIT - MICHIGAN AREA !!

We are hosting an Open House in Farmington Hills, Michigan. We are welcoming all local businesses to stop in and check out our new video facility. The Open House will be going on from 2 PM to 4 PM and will cover all of our latest methods to getting your company placed on Google in the top pages.

We recently placed one of our clients on page 1 of Google 8 times. You can read all about it here...
http://www.1seomichigan.com

Many of our clients are mortgage, reverse mortgage, home improvement, and real estate agents. Come and network with them and enjoy some cheese, wine and champagne!

Its our Fall Kick Off for  i-Cantu Media

Here is our address.....

Bring a guest, we are giving away prizes and will be featuring demonstrations every hour.

  Ted Cantu
i-Cantu Media LTD
24280 Middlebelt Rd.
Farmington Hills, MI 48336
http://www.1seomichigan.com
248-631-9211