Video: How to Get More Online Traffic to Your Real Estate Website Using Google Trends - 07/29/09 02:27 PM
From my Tools For Real Estate blog:
For your real estate marketing, you probably know that  you get more online traffic to your real estate website, blog, and social media pages when you use the same keywords in your page titles and text that people use in their online searches.  But... how do you know what keywords your prospective real estate clients are actually using?
(After all, our real estate prospects don't always think like we do!)
Well, Google Trends is a great free tool that helps you quickly choose the best keywords and keyword phrases.  Here's an example, using a screenshot I took when I was deciding … (8 comments)

Seattle Area Community Events for August 2009 - 07/29/09 01:49 PM
From my TeamIrene blog:
Keybank Air Show at SeafairJuly 31 to August 2, South Lake Washington, SeattleThe fastest powerboats in the world, Unlimited Hydroplanes, the U.S. Navy Blue Angels, fabulous northwest food and a spectacular Saturday evening fireworks show.Various locations around Lake Washington | (206) 461-5800
Awesome August CelebrationAugust 1 to 2, Country Village, BothellA celebration for kids, with pony rides, games, train rides, face painting and much more.23714 Bothell-Everett Highway, Bothell | (425) 483-1042
Evergreen Classic HorseshowAugust 5 to 9, Remlinger Farms, CarnationThe best horses and riders in the Northwest region compete in hunter/jumper events at Remlinger Farms.32610 Northeast 32nd … (0 comments)

Beware of House Rental Scam on Craigslist - 07/28/09 02:32 PM
From my TeamIrene blog:
If anyone you know is shopping for house rentals on Craigslist, please make sure they know about a scam that apparently has been going on for a while.
It was brought to my attention by an agent in my office whose client had called on a house advertised on Craigslist as available for rent at $2,200 a month.  The client offered $2,000, to which the listing agent replied that the owner would not accept that.
The next day he saw the same home listed for rent at $1,800 a month, but with different contact information.  He called and was … (1 comments)

How to Create a Facebook Fan Page for Your Real Estate Business - 07/23/09 01:51 PM
From my Tools For Real Estate blog:
Love Facebook? Hate Facebook? Have a personal Facebook profile, but not sure how to use it for your real estate business?
(All of the above?)
Regardless of which category you fall into, here's what you need to know: Having a Facebook business page (also called a Facebook fan page) is a great way for you to market yourself online as a real estate agent. It's free, easy to set up, and easy to keep updated with content such as links to interesting articles, photos, and even videos.
How much or how little you put … (25 comments)

Recommended Resource: Hydrophysics Pipe Inspection for Sewer Scoping - 07/23/09 01:35 PM
From my TeamIrene blog:
Whenever you buy a home, even if it's new construction, it's a good idea to have the sewer line scoped.  That means hiring a sewer scoping contractor to check for damage by running a video camera down the line from the home to the street by means of a long steel cable.
In the Seattle area this typically costs around $200 to $300.  Considering that problems arising from sewer lines due to root intrusion, damage, degradation of materials, or simply poor installation can cost well into the tens of thousands of dollars (and are typically not covered by home insurance or … (0 comments)

A Mortgage Refinance Guide for Your Real Estate Clients - 07/21/09 02:45 PM
From my Tools For Real Estate blog:
Are you getting questions about mortgage refinancing from your real estate clients?  I am, and I recently found a good consumer's guide to home loan refinancing by the Federal Reserve Board.  One of the reasons I like it is that it  seems to clearly explain some mortgage topics that people commonly get confused about, including:
Comparing home loan refinance options Understanding ‘no cost’ refinances Calculating when you recoup the expense of refinancing a mortgage Home mortgage prepayment penalties There’s also a glossary of home loan refinance terms that’s highly useful.
The pamphlet dates from … (4 comments)

Seattle Area Housing Stats for June 2009 - 07/21/09 01:19 PM
From my TeamIrene blog:
Residential and condominium housing market numbers for June 2009 show a 22% and 9% decrease in the number of listings, respectively, from June 2008.  Median closed sales prices dropped by 15% for houses and 9% for condos over the same time period.

Note: Remember that homes closing in June probably went off market in April or May, and therefore reflect conditions during those months.
(0 comments)

 
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