home staging: Realtor Magazine on holiday decor while selling - 11/25/08 09:16 AM
The Realtor Magazine recently published on article on selling during the holidays.
The article, Holiday Decor That Brings Out the Best, by Barbara Ballinger highlights key points such as
add tasteful, generic decorations trade non-seasonal for seasonal decorations keep up decorations for a limited time use timely marketing materials. It is … (1 comments)

home staging: US News & World Report article: Secrets of Staging - 07/22/08 04:36 PM
Recently, the US News & World Report did an overview article on home staging.

Check it out here: Secrets of Staging: Sell Your House for More, Quickly
You just never know where articles on home staging will be found. As the economy and housing is ...er...settling, I predict even more … (13 comments)

home staging: Vehicle Marketing - tips and suggestions - 07/18/08 09:08 AM
A recent blog by a Karen Otto caught my attention: "CAR"keting" - using your vehicle for marketing your business" 
I thought I would add my 2 cents with tips and suggestions.

1. The lettering is only on the windows. My hubby is a car fanatic and did not want lettering on the … (15 comments)

home staging: Have you increased your rates due to gas prices? - 05/27/08 12:18 PM

As a small business owner of a home staging and interior decorating business, I keep a close tab on my bottom line. I try to keep a good balance of giving value to my customers but also making sure I make a profit. I don't usually aim to make a huge profit but … (12 comments)

home staging: Making a name for yourself - 09/16/07 10:02 AM
I have had many people contact me regarding starting their own home staging or decorating/redesign business. The number one concept I try to teach them is that in order to succeed you need to treat this as a BUSINESS. And no matter what you call or name your company - YOU are its … (13 comments)

home staging: Giving a room a clear purpose helps to sell the house - 08/16/07 09:55 AM
I recently worked with a couple who were busy professionals with no children except for the 4 legged kind.
They live in a three bedroom house. The master bedroom was nicely done. One spare bedroom was an office. The other spare bedroom was well...I guess...maybe it was.... can't really tell...storage area? It was … (4 comments)

home staging: SMALL budget staging makes BIG difference - 08/16/07 09:23 AM
Staging a vacant house on a very tight budget can be done. This small house (1,300 square feet) that needed a little attention got help from staging.
 The living room BEFORE had no personality. Buyers might think "will my furniture work in here?" Buyers can now see its potential.
 BEFORE                                             AFTER
 Buyers had … (3 comments)

home staging: Review of Barb Schwarz's Home Staging Business Book - 06/28/07 09:43 AM
I want to start the review by disclosing that I am an Accredited Staging Professional trained by Barb Schwarz's company Staged Homes. I can sum up the book, Building a Successful Home Staging Business:Proven Strategies from the Creator of Home Staging by barb Schwarz by dividing it into three parts. The book … (5 comments)

home staging: Stainless Steel Appliances? Does this work? - 06/26/07 08:48 PM
I have heard of a special paint that can transform regular kitchen appliances to a stainless steel look. If anyone has personally used this product, I would really like to know what you thought. It sounds really good but maybe too good to be true??
It is called Liquid Stainless Steel. … (22 comments)

home staging: Kitchen makeover - no cost, big impact - 06/08/07 03:02 PM
 
In Staging it is about creativity and using what you have but making it better. But as you probably know, removing what you have can make just as much of a difference. Some people think that staging is expensive but I have  dramatic before and after photos that transformed a kitchen … (30 comments)

home staging: I am really a Complete Idiot! - 06/05/07 08:50 PM
 
I just want everyone in the Active Rain Community to know about a great home staging book.
It is the best book on home staging as it tells you why to stage. It gives step by step and room by room advice for staging, decluttering, cleaning, minor repairs, and making the home … (7 comments)

home staging: My first active rain post - glad I am here! - 06/03/07 06:17 PM
This is my first blog post on Active Rain. I have been a blogger for about a year on my other site INSIDE THE HOME Stylist. I just found Active Rain and I am thrilled about the great tips, information, and camaraderie I have found.
I started my business, The Home Stylist, … (15 comments)

 
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Julie Dana, ASP: Staging for Buffalo, NY area

Buffalo, NY

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The Home Stylist

Office Phone: (716) 912-1581

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Welcome to my blog about the Projects and Ponderings that occupy my time and my mind. My company, The Home Stylist, has been professionally staging to sell and decorating to live for over 7 years. I love to hear from visitors and readers so don’t be bashful!


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