local search: “I Searched For Your Business Online And I Didn’t Find You!” - 09/20/11 01:28 AM
“I Searched For Your Business Online And I Didn’t Find You!”
 

 
It is estimated that over 80% of businesses are not listed locally. That’s a staggering percentage considering all of the talk about the importance of being searchable.
 

 
 
Many people believe that if they see their business on the internet, they are already listed. That is not true. If you or somebody else did not claim your business, anybody could do so. Do you want your competitor filling out this information? Probably not. But it may not be malicious; maybe an incorrect address or … (81 comments)

local search: Things to do in El Dorado County - Search Stories Video - 09/05/11 02:36 AM

Using Google Search Stories with YouTube’s Video Director, you can create some quick videos online. The whole process is very quick and can be used for local posts that will come up in both web and video searches. The link is included here if you would like to give it a shot.
Search Stories
 
I was able to put together a quick video of things to do in El Dorado County.
 
 

… (0 comments)

local search: The Perfect Time To Market Your Business! - 03/13/11 04:06 AM
When is the best time to market your business? What I have seen others do, and my own experience in marketing - Now is the best time. Right now in the middle of summer after working in the blazing heat. Right now when I get home from driving in the stormy weather. Right now after signing a big contract that will take three months to complete. The best time to market your business is RIGHT NOW!
 

 
Always marketing is the correct answer. This is true in all it's forms; social media, business cards, postcards, telephone cold calling, networking at … (6 comments)

local search: When A 5 Star Rating Is Not Good Enough, My Yelp Experience. - 02/26/11 03:44 PM
 
I first heard about Yelp a while back. I check out the web site and thought I'd give the free site a whirl. I approach many such sites the same way; sign up, kick the tires, and see how it can work for my business.
I was getting some random hits in the first few months, but I wasn't actively pushing anything. The site does not want its members to ask there client for reviews. They feel that the client who logs in on there own, or who is directed to the site can make their own decisions about whether … (2 comments)

 

Tom Arstingstall - An Uncommon Contractor (Tromler Construction): Builder-Contractor in Placerville, CA

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