real estate marketing: Where Other Agents Fail, I Succeed - 05/03/08 11:28 AM
On Friday 5103 S. 81 St. sold. It sold only 33 days after I put it on the market. However it had been on the market with other agents for a total of 246 days!
What did I do differently than the other agents? First I told the sellers what they needed … (1 comments)
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real estate marketing: Today Show Names the Best Real Estate Websites - 03/01/08 08:34 PM
On 2/28/07 the Today Show did a segment on the 18 best real estate websites. To view the list visit Today on msnbc. While my website, http://www.trummteam.com/, did not make the list. My listings did! Let me explain. Because of my commitment to comprehensive marketing I am always adding new websites … (1 comments)
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real estate marketing: Real Estate Lockboxes - 02/18/08 07:36 PM
In order for an agent to show a house to a buyer, the agent must have access to the property. The simplest solution is to have a lockbox on the front door with a key. There are two basic types of lockboxes.
The first is the combination lockbox. In order to open … (1 comments)
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real estate marketing: Thank you Dawn Grimshaw of CBSHome - 02/14/08 07:39 PM
I want to thank Dawn Grimshaw of CBSHome. Today the sale of my listing at 9317 Spaulding St. in Palomino Hills closed. Providing comprehensive marketing and outstanding service are key in selling a home but so is a capable agent on the other side of the transaction. Dawn represented the buyer. She … (2 comments)
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real estate marketing: Real Estate Marketing with Flyer Boxes - 02/13/08 07:38 AM
The last time you were looking for a house did you do a little driving around looking for homes for sale? I thought so, everybody does. And when you found one that was for sale were you disappointed when there was no flyer box or the flyer box was empty? Of … (0 comments)
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real estate marketing: Home Staging Report - 02/09/08 10:33 AM
This is a follow up to If Your Home is not Staged to Sell, then it Won't Sell. Below is a report that Ross Designs sent me after staging a listing of mine at 1306 Bryan Ave. Unfortunately the house sold in one day so I do not have before and … (0 comments)
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real estate marketing: If Your Home is not Staged to Sell, then it Won’t Sell. - 02/08/08 07:12 PM
Home staging is the arrangement of furniture and decorations to best highlights a home's good points while at the same time draw attention away from any negatives. At the same time it neutralizes a seller's personal taste in décor in order to appeal to as wide an audience as possible. Home … (1 comments)
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real estate marketing: Agent of the Year - 02/05/08 07:59 PM
I would like to thank David Matney and Rob Luhrs of Alliance Real Estate for naming me Agent of the Year for the third straight year (Congratulations to Troy Trumm of Alliance Real Estate). In 2006 I sold a total of 52 homes, with 43 of them being homes that I … (1 comments)
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real estate marketing: e-Pro Workshop for Realtors in Omaha - 02/05/08 07:32 PM
February 27th, Internet Crusade (http://internetcrusade.com/) is doing a free technology workshop for Realtors in Omaha. Topics covered include the four essential elements of a successful website, ways to differentiate yourself from the competition, and how to leverage the power of a permanent email address.
Attendees will receive a free full-featured website and … (0 comments)
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real estate marketing: Real Estate Technology Seminar - 02/04/08 06:20 PM
Justina Patricio with Coaching Institute will be holding a free technology seminar Wednesday, February 20, 2008 from 9:30 am to 12:30 pm in Omaha. Complimentary lunch is included.
Some topics covered include: How to track every lead, Never miss an appointment, Work both sides of the transaction, Harness a 7 year follow up plan, Enjoy a … (0 comments)
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real estate marketing: Importance of Pricing a Home Properly in Omaha - 01/28/08 07:32 PM
One of the most important factors, if not the key factor, for a quick home sale is proper pricing. Price your home too high and you'll generate very little to no interest. Price your home below what buyers are willing to pay and the final sale price might be much less … (0 comments)
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real estate marketing: Another example of Over-Pricing - 01/28/08 07:23 PM
Here's another typical scenario of what happens with an over-priced listing. I met with some sellers that had previously listed their home with a part-time agent that was a friend of theirs. It had been priced at $199k but never sold. I went over everything that I do and they were … (0 comments)
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real estate marketing: Dangers of Overpricing a Home - 01/28/08 06:13 PM
I met with a seller who had previously been listed with another agent. The home had been priced at 125k and the CMA showed it should be listed at 115k. Despite explaining why the home was only worth 115k, she stilled wanted to list it at 125k because she was convinced … (0 comments)
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real estate marketing: Thank you, Abe Farrington - 01/24/08 07:48 PM
I want to thank Abe Farrington of Deeb Realty. Today the sale of my listing at 10301 Mary St. in Cherry Hills closed. Selling a home takes not just comprehensive marketing and outstanding service but also a capable agent on the other side of the transaction. Abe represented the buyer and he … (1 comments)
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real estate marketing: Why Every Realtor in Omaha needs a Cordless Drill. - 01/21/08 06:12 PM
Business doesn't stop with the cold whether, but the cold whether does make some things more difficult. Primarily getting for sale signs in the ground when the ground is frozen. The solution is a cordless drill with a spade bit. Today I took two listings and I simply marked where the … (2 comments)
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real estate marketing: Absorption Rate by Price Range - 12/18/07 09:03 PM
In case you are not familiar with what an Absorption Rate is, check out Absorption Rate. How do you like that for redundancy?
Another way of using Absorption Rate is by price range rather than by a geographic area. To do this you must carefully track information from the MLS. I track … (5 comments)
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real estate marketing: Absorption Rate - 12/17/07 05:27 PM
Sellers often only look at the price for which other homes in their area sold and how long it took the homes to sell. What is missing from this view is putting it in context with the current market. This is why I use Absorption Rate.
Absorption Rate shows that at the … (3 comments)
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real estate marketing: In Omaha what is the difference TO THE SELLER between a Realtor® and a real estate licensee? - 12/16/07 10:04 AM
If you read In Omaha what is the difference between a Realtor® and a real estate licensee? then you know the the technical difference but what is the difference to the seller? The answer: EVERYTHING.
In Omaha In order to be a member of the Great Plains Multiple Listing Service you must be a … (0 comments)
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real estate marketing: In Omaha what is the difference between a Realtor® and a real estate licensee? - 12/15/07 09:33 PM
In Omaha what is the difference between a Realtor® and a real estate licensee?
You often times hear the term "Realtor®," "real estate agent," and "real estate licensee" used interchangeable and you wonder what is the difference. In Omaha the difference is huge.
First a real estate licensee is anyone that holds … (1 comments)
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real estate marketing: What is the Omaha MLS? Part three - 12/08/07 10:43 AM
This is the third part in the epic trilogy of the story of an MLS from long ago in a galaxy far, far away.
What is the Omaha MLS? Part one
What is the Omaha MLS? Part two
What information about a home goes into the MLS? Everything. The basics include of course the … (1 comments)
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real estate marketing: What is the Omaha MLS? Part two - 12/06/07 10:04 AM
If you have not already read part one, here it is What is the Omaha MLS? Part one.
The MLS information is usually accessible to be viewed by the public through brokerage websites (http://www.alliancesells.com/) or individual agent websites (http://www.trummteam.com/) or vendor websites (such as http://localism.com/agents/ttrumm), or http://homes.realtor.com/search/searchresults.aspx?ridagt=19962493, the National Association of Realtors … (0 comments)
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real estate marketing: What is the Omaha MLS? Part one - 12/04/07 07:07 PM
What is the Omaha MLS?
The simple answer is MLS stands for Multiple Listing Service. An MLS is a network in which multiple real estate brokerages can advertise the properties that they are representing to other members of the network. In Omaha, Nebraska our MLS is the Great Plains Multiple Listing Service. … (1 comments)
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real estate marketing: Real Estate Marketing for a Fast Sale in Omaha, NE - 11/26/07 11:51 PM
Real Estate Marketing for a Fast Sale
You've made the big decision to sell your home. All the hard work to get your house ready has been done. Now it's up to your Realtor® to make this sale happen.
So what is your Realtor®'s plan for marketing your home? The time to find … (3 comments)
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real estate marketing: Real Estate Commissions in Omaha: Everything You Need To Know - 11/12/07 05:15 PM
Real Estate Commissions in Omaha: Everything You Need to Know
Every year a handful of homeowners decide to sell their homes "by owner" in order to avoid real estate commissions. Usually their decision is based on the misguided notion that selling a home is easy and paying real estate commissions are just … (3 comments)
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real estate marketing: Home Inspections: What Every Buyer Should Know - 11/12/07 05:12 PM
Home Inspections: What Every Buyer Should Know
You've found the perfect home and settled on a sales price. The first thing you'll want to do is to make sure your dream home is as structurally sound as it cosmetically appears.
To do this you'll need to find a reputable home inspector to … (0 comments)
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real estate marketing: Home Inspection Tips - 11/12/07 09:04 AM
Home Inspections: What Every Seller Should Know
Having a buyer make an acceptable offer on a home usually brings a big sigh of relief to most home sellers. The seller is usually relieved that showings are over and feel like there's a light at the end of the tunnel. However, having a … (0 comments)
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