Real estate blog entries tagged with compelling copy by Nestor & Katerina Gasset Realtors® Wellington Florida Luxury Homes (International Properties and Investments, Inc.)

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compelling copy: So You Got A Call From Your Expired Letter! Now What! - 12/01/07 10:08 PM

So you now have a very compelling expired letter going out to the expireds in your area.
You are mailing them out every day like clockwork. You have committed to do your expired letter campaign for at least one year. You are using your commemorative stamps and personally addressed envelopes. And you … (57 comments)

compelling copy: Expired Listings Are A Gold Mine If You Mine It Right! - 11/21/07 01:21 PM

We have had such phenomenal response and feedback on our Expired Listing Niche program and follow up copywriting the expired letters and brochure posts:
Compelling Copy Part 1Compelling Copy Part 2 andCompelling Copy Part 3Expired Listings is our Niche and has been for many years. We have been fine tuning … (61 comments)

compelling copy: Compelling Copy; The Results Are In On The You's VS I's! Part 3 - 10/10/07 09:19 PM

We had some awesome redo’s of the letter posted. If you have not read the letter or need a refresher on the letter, read Compelling Copy Needs To Be About You, Not I, Part 2 which was a featured post yesterday.
Read the first of So You Want More Compelling … (56 comments)

compelling copy: Compelling Copy Needs To Be About "YOU" not "I"; * Part 2* - 10/09/07 05:05 PM

Many of you are sending me emails with your expired listing letters and I am getting to all of you as fast as I can. I am very proud of you all for working on your copy. Taking the initiative to improve your business is something we all need to be … (116 comments)

compelling copy: So You Want More Compelling Copy For Your Expireds? Here Goes: - 08/07/07 04:48 PM

Thank you all for commenting on my post: Do You Niche In Expired Listings? Here Are Our Best Kept Secrets, Look Out!
I have been doing Copywriting for many years now. I never went to college, never took a class in marketing or theories of marketing. I read a … (191 comments)

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