marketing: Too Busy? Or Is that an Excuse? - 04/04/09 03:42 PM
It's been a while since I've logged into my Blog, having gotten very busy in the past month, but that's really no excuse if I'm planning my time correctly.  Remember the concept of the "survival of the busiest?"  I think there's a lot of value in that concept, because being busy … (1 comments)

marketing: A Good Time to Focus - 01/05/09 10:16 AM
If you're like me, you may want to do EVERYTHING at the beginning of the year that you didn't accomplish prior to the holidays.
There may be the urgent crush to roll out all the cannons to market both yourself and your product or service in this economic downturn........
See the rest … (4 comments)

marketing: The Fish that Gets Caught - 12/18/08 10:51 AM
In my small hometown, some of the elected officials who serve on our Town Board are being challenged in the courts with various charges of corruption, from bribery and cronyism to harassment and discrimination.  The legal fees to defend these cases are mounting, and taxpayers are nervous about the possibility of … (1 comments)

marketing: The End of the Affair - 12/14/08 09:22 PM
It's so hard to say goodbye. Almost inevitably, business relationships come to an end.  You want them to last forever, and while many may be long term, nothing lasts forever. Clients' needs and expectations change.  People in power move on.  Others die.  Saying goodbye and knowing how to say it is part of the … (1 comments)

marketing: Cool Head - 12/08/08 11:27 AM
Cool Head, Easily Said
When I first explored the public relations field, an early mentor told me that the foundation of the practice was really common sense and, primarily, always encouraging clients to keep a cool head, no matter.  Some may say, easily said, but hard in practice, considering that all … (3 comments)

marketing: Local Ingenuity in Hard Times - 11/29/08 11:37 AM
Local Businesses in My Own Hometown Respond
To the Economic Downturn
  
Communications and price points head the list with customers
 
     The financial crisis that captured headlines in late September has reached global proportions, and the news seems worse each day about how it is affecting all aspects of … (2 comments)

 
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Bill Primavera

Yorktown Heights, NY

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Coldwell Banker Residential Realty

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