I'll wait until the first of the year to List my Home......Or maybe NOT! - 10/25/09 09:02 AM
We have talked with a number of potential clients who say, "I think we'll wait until after the holidays to put our home on the market".  They continue with, "it's too much hassle over the holidays" or "the market is not very good now and it should be better in the spring" or " what difference will a couple of months make?".
Clearly they don't understand that homes will be sold over the next 6 weeks and even more importantly, those looking for a home now, are motivated buyers.  Believe me, if they were not motivated they would be doing something … (4 comments)

Don't Panic, Plan.....Then Execute - 10/25/09 08:53 AM
In a Shifting Market it is easy to Panic when business turns down.  Many who panic lose focus, become disoriented or just continue doing what they have been doing expecting a different result.  Others evaluate the issues and devise a new plan of action that will net the desired results.
They analyze the current market data, take look at their current practices of prospecting and the results they are currently producing.  They look at their marketing plan and the results it is generating.  They also look at their budget and areas where they can reduce expenses (which should have been done … (3 comments)

Have you met "Vanna White" ? - 10/25/09 08:50 AM
We often get feedback from agents who have shown our listings with comments like these:
•·         They didn't like the wall color in the Bedrooms
•·         They thought the green carpet was ugly
•·         They did not like the Wallpaper
•·         Did not like vinyl floors in bedroom
Who's showing this house, Vanna White?....Here's the kitchen.  Here's the bedroom.  Here's the Master Bathroom.
We've all shown "ugly" homes, but when this happens with us we focus on floor plan, location, condition and livability for the clients.  And we always ask, "If we could eliminate your objection (ugly stuff), would this home … (2 comments)

Are your listing clients focused on the Wrong Number? - 10/24/09 03:44 PM
Call it lack of knowledge or just a perception, but most home sellers focus on the wrong number, Selling Price.  The misconception is that they believe the difference in selling price minus real estate fees and mortgage payoff is what they will walk away from the table with.  They don't understand that there may be costly repairs for the home inspection, the buyer will likely want a home warrantee or that their home needs cosmetic improvements in order to compete with other offerings.
In this buyers market there are lots of homes to choose from and most sellers must reduce their … (2 comments)

Order Taker or Consultant? - 10/24/09 03:40 PM
We have started an aggressive program of working with Custom Home Builders.  Before we started we interviewed a number of top notch builders in our region to try and find out what type of relationship they had with their Realtors, and more importantly, what type of relationship they wanted to have.
We were amazed to find that their Realtors were nothing more than Order Takers.  Their relationships all started during the good times, ‘build it and they will come'.  They did their normal listing stuff and the homes sold.  With the shift in the market the builders began to realize they needed … (0 comments)

Budget Review, are you poised for the upturn? - 10/24/09 03:33 PM
Most of you have been forced to reduce your marketing budgets and perhaps cut some of the activities that seemed to work in the past.  The flaw here is, "Did they really work or was it just the market conditions?".   In past markets you may not have had to seek out motivated clients.   Long term activities and marketing made the phone ring.  However, in today's market, the motivation to buy or sell may have disappeared.
If you are to remain in business and be poised for the upturn you must convert your activities to prospecting with minimum efforts in marketing.  You … (0 comments)

Price Just Reduced! Check out this Gorgeous Home! - 10/23/09 04:05 PM
… (4 comments)

Open House This Sunday, October 25th from 2-4 pm - Price Just Reduced!! - 10/23/09 04:01 PM
… (0 comments)

Off Season? Kick it up! - 10/18/09 06:23 PM
Real Estate is a seasonal business, and many agents take the downtime to spend time with family, take vacations or just relax.  There are fewer buyers and those who want to sell their home, but don't have a time frame, will wait until after the holidays to put their home on the market.  So, relax.
Not exactly.  Now is the time to kick it up.  While other agents are resting it is a great time to build relationships that will lead to new clients next year (or sooner).  Contact expired listings who are waiting for the New Year to put their … (1 comments)

Catch a Falling Star - 10/18/09 06:17 PM
Perhaps you have a friend or colleague who is struggling with the changing market.  They may be a newer agent or veteran who is a true Real Estate Professional.  They have been successful in the past or at least had glimmers of success but just can't get back on track.  Perhaps you should catch that falling star before the industry loses them.
It could take as little as a few words of encouragement, inspiration or even some mentoring to get them back on track.  You have, You can, You will, You must.  In other cases it may take more and depending … (1 comments)

Supporting a cause can hurt your business. - 10/18/09 06:01 PM
Here in South Carolina we have great Universities with great athletic programs.  We're proud of this and many display their pride and support by wearing school colors and decorating their automobiles with tiger paws and gamecocks (in this case Clemson and The University of SC). 
An avid supporter of Clemson gave a listing presentation proudly driving up in a car that looked like a billboard and wearing a tiger paw lapel pen.  At the conclusion of the presentation he asked if he could work with the potential client to get their home sold.  He was surprised when he was told they … (4 comments)

7 simple words can generate $70,000 in additional income! - 10/18/09 05:54 PM
Many years of owning a business, managing a team and working with clients led me to believe that those who see problems and concerns normally have thought through the solution before they ask the question. 
When working with listings we always focus on competitive offerings and encourage our clients to actually preview the competition before setting a price or making improvements on their home.  In almost every case they see things that concern them, counter tops, interior colors, landscaping and so forth.
Working with buyers is no different.  When they preview homes the make comparisons and come up with similar concerns, … (3 comments)

It's important to build relationships with clients, but how about other Realtors? - 10/18/09 05:51 PM
We all know how important it is to build rapport with our clients that leads to long term relationships.  But many Realtors miss a golden opportunity to build rapport and long term relationships with other Realtors.
We've built our business based on relationships and we don't exclude other Realtors.  In fact we go out of our way with Realtors in order to build a bond.  If it's our listing we'll open the house for inspections and repairs if we're closer or if the other agent is tied up. If we represent the buyer we always offer to pick up the listing … (2 comments)

Open House - Sunday - October 18th from 2:00 - 4:00 p.m. - 10/17/09 05:44 PM

… (1 comments)

Wordless Wednesday - I'm Green (with envy) - 10/14/09 09:41 PM

We take pictures because we enjoy photography. We do not impose copyright restrictions on our photos, so please feel free to use as you wish.  However, should you need a Real Estate Professional in Spartanburg or Greenville, South Carolina we hope that you will give us a call at 864-641-5859 or visit our website www.HomesInTheUpstate.net  - Thank You!
… (12 comments)

Wordless Wednesday - Blooming Grass - 10/14/09 09:33 PM

We take pictures because we enjoy photography. We do not impose copyright restrictions on our photos, so please feel free to use as you wish.  However, should you need a Real Estate Professional in Spartanburg or Greenville, South Carolina we hope that you will give us a call at 864-641-5859 or visit our website www.HomesInTheUpstate.net  - Thank You!
… (13 comments)

River Falls Plantation - Located on the Golf Course - Tons of Updates - 10/11/09 09:54 AM
… (3 comments)

New Listing Located on Spartanburg's East Side - 10/11/09 09:49 AM
… (0 comments)

Wonderful Brick Ranch with Many Updates! - 10/11/09 09:48 AM
… (0 comments)

Gentleman's or Gentlewomen's Farm - 10/11/09 09:45 AM
… (0 comments)

New Listing in River Falls Plantation - 10/11/09 09:42 AM
… (0 comments)

 
Gardner_d_y_2-05_004

Yvette & Dennis Gardner

Spartanburg, SC

More about me…

Keller Williams Realty, Spartanburg, SC

Address: 245 E. Blackstock Road, Spartanburg, SC, 29301

Office Phone: (864) 574-6000

Cell Phone: (864) 706-3669

Email Me



Links

Archives

RSS 2.0 Feed for this blog