If you have been using video this
is
really good news for you because Google appears to be
finally approaching a
universal search. That is Google is still returning the most relevant
result
but multimedia options are becoming available. This is still a limited
rollout
and not every video is going to do this but you can try. Right now
there isn’t much
rhyme or reason to why certain videos stick out. Some are speculating
that when
it comes to YouTube the number of views could actually increase
rankings. That
makes sense in a way, the more popular a video might mean the most
relevant
result and more likely to be searched for.
Check
out this search result below.
I can tell you one thing for certain this happened like the flick of a
switch a
couple weeks ago. I meant to post this then but I got busy with a few
other
projects. I searched one day and had the same search window and Google
announced a few changes that day in the snippet they use and ran the
same
search and suddenly a thumbnail appeared. There have been thumbnails
for some
time but they were usually restricted to the first result. I have seen
thumbnails now on the 2nd page of results as
well as in different
positions such as the 9th position.
What
does this mean for you?
Well
if you have videos you can use
traditional SEO techniques to push yourself up the ranks.
Also as
results go a
thumbnail certainly sticks out on a page. This should lead to higher
clickthroughs and more traffic to your site if you utilize it
correctly. How do
you do that? Get your butt on YouTube and start cranking out videos.
Use
whatever marketing techniques you like and leverage your social
networks to
increase viewership. This will increase the ranking for the video. Make
sure
you use relevant titles and think of your important keywords when you
name
them. Add tags to further increase how your video is seen by search
engines.
Make sure you geotag the video as well because an additional goal of
video SEO
is to get your videos appearing on Google maps as well. This technique
works as
a global approach to SEO. You are literally putting your stuff
everywhere.
Check
out my Eau Claire Real
Estate Agent Website!
If
you have something to say please leave a comment. I will try to
comment on your blog as well.
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story flag it for a feature!
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you would like to work with an agent who is leading the way call
715-894-1001
today
or send me an
email.
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or Sell, I'll Treat You Well!
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;)
good informationj now I have to start getting a little video bloging started