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Is New Paint Necessary? You Be The Judge!

I staged the main floor of this vacant basement home. The budget only stretched far enough for painting in this basement room that totally overwhelmed buyers. The fire engine red floor-to-ceiling color had to go! The new color is very soothing, don't you agree? I thought painting would take at least 2 coats of primer and 2 coats of paint. But my painter had it covered beautifully with 2 coats of paint. He did have to spray the ceiling.

Joan Inglis, ASP, ASPM, IAHSP

www.lakewyliehomestaging.com

Posted by Joan Inglis, ASP, ASPM, IAHSP on 04/05/2009 06:44 PM

Comments (14)

Post is included in group: North Carolina Real Estate
Post is included in group: International Association of Home Staging Professionals (IAHSP)
Post is included in group: Home Staging
Post is included in group: ASP Stagers in the RAIN
Post is included in group: Accredited-Staging-Professionals

14 Comments on Is New Paint Necessary? You Be The Judge!

APR

Joan, all I can say is ... WOW!

oh yes..huge difference! What was the room used as when red.. ? Or is the stripper pole in the opposite corner :-)

WHOA! What a major difference! What were they thinking with that red?

Come on their might be a fireman that might want the house. You did open up the pool of buyers to all the non-firmen though.

Are they kidding? Even a red ceiling? I've never seen such a compelling reason to use paint ... good advice.

Yikes I think I was swallowed by a fire engine. Love the new calmer colors and so will the buyers.

Joan,

I can't help wondering what they used this room for??? However, I won't ask.

You were dead on - the room looks a thousand times better and will be so much easier on the eyes of potential buyers. Rather than "what the h... were they thinking, and how much will it cost us to change that?", your work should bring in positive comments.

Good work!

APR

Oh my word -- that red would drive anyone to a constant headache.

APR

Amazing... what were they thinking? Its no wonder this house would not sell. Even though paint can often be a cosmetic fix... its a necessary fix for potential home buyers to envision the potential! The transformation is wonderful and you did a great job!

OMG. who knows what this room was. My eyes are thanking you for the new paint. What a difference a day make, right?

APR

OMG is right. Wasn't there a red room in that Amityville horror movie? Maybe this was the set for it! I agree that the FIRST thing to spend money on in this area was PAINT!

APR

Joan you took this room from a little piece of 'hell' to a little piece of heaven. You have some painter! If there's a limited budget and you have to choose between paint and staging I choose paint. As stagers we know how important the 'envelope' can be to a buyer. This is a perfect example showing that there is more to staging than placing accessories.

Yes! Paint is so important. Sellers need to realize that only buyers looking for a fixer-upper are willing to take on homes needing immediate work. This vacant house was on the market unsold for a year. Red room painted, main rooms furnished - offer within 60 days. Good stats considering the sluggish market for executive homes.

Joan

APR

Joan,

The paint color changed everything. What a difference and a great before and after for your portfolio.

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