The new owners of the former Hard Rock Park announced this week that the park will reopen Memorial Day weekend as 'Freestyle Music Park.' The park will remain musically-themed but expand beyond rock n' roll to encompass country, reggae, beach music, pop, R&B, Christian and yes baby, even disco.
The naming of the park gives the company a springboard to launch other parks under the Freestyle brand. Steve Baker, president of FPI MBE, said, "We own the name, leaving us unencumbered by one specific brand. This will allow us... to explore other opportunities and collaborate with national and international brands that will strengthen and extend the 'Freestyle' brand in Myrtle Beach and throughout the rest of the world."
Rides, restaurants are being re-themed and casting is underway. The new website is FreestyleMusicPark.com.
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