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Home Staging and Interior Decorating

By
Home Stager with Highstylebydesign

For  a number of potential clients and exsisting ones, I have to differentiate what is the difference between home staging and interior decorating. Due to offering both services within Highstylebydesign, I have to explain that their is a big difference between both services.

 

Homestaging is de-personalizing a home for potential buyers. This includes undertaking the task of marketing the house "showroom perfect." I use these words because potential buyers are looking for everything to be perfect and spotless. Staging is the art and science of setting the stage for a home sale.

 

Interior Decorating is personalizing the home for current or new owners. This is the complete opposite. Clients are either requesting a room makeover or an entire home facelift, specific furniture pieces and art work are selected based on the client recommendations and on the interior decorator's professional advice.

 

Both services have some similarities such as use of color consultations, artwork and furniture placement.

Home Staging is the service needed for clients selling their home in today's real estate market.

Comments (6)

Linda Jandura
Raleigh Cary Realty - Apex, NC
Realtor, North Carolina Buyer & Seller Specialist

Great definitions! Personalizing versus depersonalizing. What an easy way to tell sellers what you are doing.

Apr 11, 2009 02:23 PM
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Lisa, Congratulations on your first blog. Nice job explaning the differences in staging and designing. O

Apr 11, 2009 04:06 PM
Pam Faulkner
Faulkner House Interior Redesign - Herndon, VA
Room Transformations Fairfax & Loudoun Counties VA

Lisa, this is a continuing education process in the field of staging.  You are so right in your explanation.  Watch their faces for the aHA! moment when they get it!

Apr 12, 2009 05:45 AM
Sheila Kennedy
J29 Project - Rochester, NY

Congrats on your first post!  You have the definitions down pat and will enjoy the opportunity to see the transformations when people understand the differences!    Active rain is worth every moment you spend here - you will learn and network continually! AR has helped me leaps and bounds! Best of luck to you!

Apr 12, 2009 11:56 PM
Sergio Rebollo Jr.
Real Estate TeamMates - Miami, FL

Lisa....Welcome to ActiveRain.  This is a great community to network with others as well a great place to learn from other's experiences and knowledge.  I've enjoyed it; I hope you enjoy it as well.

Sergio Rebollo Jr.
Exit Prime Realty
Coral Gables, FL  33146
305-582-4062

Miami Short Sale Specialist - Profile

Apr 13, 2009 02:38 PM
Keith Elliott Jr
KEIRE Realty Group - Manassas, VA
Principal Broker/Owner

Hi Lisa,

Welcome to Active Rain and congratulations on your first post! The opportunities to learn and network are incredible here. Best of luck to you!

-Keith

Apr 20, 2009 04:42 PM