I’ve attended the Howard Brinton Conferences for a number of years and have listened to his Star Power Tape Series for even longer. One of the ideas that has stuck with me since I heard it …. Star Bob Wolff’s routine of writing notes every day to not only clients, but to average people he came in contact with. He has some amazing stores of how a simple note “touched” someone enough to create future business for him...a waitress, a cab driver, the gas attendant. I’ve tried to keep up the routine of writing short notes and encourage my team to do the same. In the email age, people are really surprised and pleased to receive a personal hand written note.
Hmmm who can I write to tomorrow? I think I'll send a note to the farmer who threw in a few extra eggplants in my bag at his stand yesterday. How about you?
Comments(6)