I signed up for a subscription to Real Estate Shows in March & posted my first video montage soon thereafter. My first creative effort was a mailing to inform clients & friends about our new office location. I thought that utilizing a promotional video might make the e-card more interesting. Since then, I've discovered a number of novel & interesting uses for Real Estate Shows. This Marketing Tool can take your promotional efforts to a whole new level, if you'll allow your imagination to develop wings! These are some ideas that I've experimented with.
Marketing a Business!
When we moved, I wanted to let people know about our brand new office. I saw a post on-line in which Real Estate Instructor, Monika McGillicuddy, used this format to showcase her new training center. This inspired me to try my first experiment with Real Estate Shows. I found the format fairly easy to understand and the tutorials were fantastic. When my family pre-viewed it, they swore that I'd had someone else put it together for me! An unexpected Result was that this show is now showing up on Google when Audu Real Estate is typed in a search! Now, that's Extra Mega Bonus for $10.42 a month of Unlimited Access to this Marketing Tool!
Interviewing for a Job!
We were contacted by a client who located one of our agents on-line. They were interviewing several agents & wanted to interview an agent from our company. Ed Vogt set out with her camera to capture these images of the Crystal Springs area in Kentwood, Michigan. We used this as a Marketing Promotion for our Services before Meeting with the client. Now, how's that for A Pre-listing Promotional Package! Once it's done, it can be easily modified & used again & again. This was excellent use of my $10.42 that month!
When Ed & Penny decided to make West Michigan their new home, I created this Video to Celebrate the completion of the construction of their new home & to introduce Penny, an Interior Designer & Stager to the professional real estate community. Ed & Penny can forward a show like this about their home to their family & friends. It's a wonderful way to spread the Good News!
Advertising or Promoting An Event!
The Blogging Seminar in Grand Rapids, Mi on April 11th, 2007 was the first time I used Real Estate Shows to highlight an Event which brought real estate agents, brokers, mortgage lenders, home stagers, builders, & home warranty providers together to learn about Blogging. If a picture is worth a thousand words...this presentation showed in a way that my words never could have portrayed what happened that snowy April morning! More classes are planned as a result of how well this class went. $10.42 never went so far!
It has occurred to me that this format will be an excellent way to promote a Graduation Open House for my son. The shows can be easily e-mailed to invited guests celebrating highlights of high-school & reminding guests of the event. Any one who has a child graduating knows that there are tons of Open Houses taking place...an e-vite like this creates an impression. Hmm...
Generating Excitement for A Real Estate Auction!
The great thing about an Auction is that you KNOW when a home is going to sell! My first experience with a real estate auction is proving to be highly educational. We've teamed up with Masterbid Auctions Inc. to Auction a home on 2728 Shire SW, Grand Rapids, Mi. Auctioneers saturate the marketplace with advertising to promote the property & generate excitement. This show advertises the auction & provides potential bidders with an on-line preview opportunity. Thinking "outside the box" is what Real Estate Shows & my $10.42 per month Investment is all about!
Marketing the Community!
Real Estate expertise centers on having information & knowledge about the local area. This is even more important on-line. After all, most buyers will not be buying sight unseen. I've taken some pictures of local scenes which I am in the process of utilizing to create a Scenic Park Tour of great spots to visit in Grand Rapids, Mi during the summer.
This is a great way to make efforts of picture taking do double & triple duty...First do the Blog post to Localism, Second Create a Show which highlights the community, Third, Earn Photo Credits by posting the pictures on Localism & then watch Google index your show as a permanent marker that helps to position you as the Neighborhood Expert. Now THAT is my $10.42 per month working hard AGAIN & AGAIN & AGAIN!
Have you asked yourself yet...What in the World am I waiting for??? Head on over to Real Estate Shows, sign up for FREE to see for yourself & get yourself a piece of the best $10.42 Investment in real estate marketing history...
*Jeff Turner did not pay me to write this post! :)
* Real Estate shows cost $125 for a one year subscription hence the breakdown to $10.42 per month.
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