I am not sure how much either, but I do see a smile crack their face when I tell them that it is included with our services.  And they do remember to repeat it to me again during the listing period and around closing so I figure it is something that they do like, ever small it is in the big picture.

I use the door hangers with that on it - although at one point I was not for the hangers I find that they are saving me some copying money and everybody is pretty used to seeing you putting them on the doors.

My special areas, I will do a letter and either leave that on the doors when cash is getting low and I need to get the word out anyway or when I am doing a mailing.  Stamps just went up again and I am beganing to think the 2 cent stamp is going to be something that we need to have a supply of at all times! Can't they stick you all the time..... (no punt intended, just a smile and a prayer)

That along with an agressive marketing plan is what I feel adds value to our services.  I am looking for other actions to add to my plan - got any?

Happy Monday!

Old Republic has a website where you can go on and get all these tools (and I am sure the others do too), the toolbox is full of goodies that can be good marketing tools for you.  But you can print out the certificate for free warranty and put that in your presentation packet.  People like free stuff.

Shane, glad you found this a useful tip.

David - I am in the process of setting up to use their newsletter because it is free and it is easier to get in it out to the public than trying to make up stuff and get it out on time every month.  I use the free warranty in my marketing plan to the sellers.  Just another means of marketing myself.