Literally...You save money when you stage your house. Sometimes, you make money. How you might ask?
Say you put your house on the market for $350,000. After 3 months with no bites you lower the price to $340,000. Three more months go by and you lower it again to $335,00. You finally get an offer for $329,000.
Next scenario. You hire a stager to stage your home BEFORE it goes on the market. It costs $1,800. You list your home for $350,000. After 9 weeks you get an offer for $345,000. If you subtract out the $1,800 you spent on staging, you saved $14,200.
Studies show that staged homes sell in half the time than homes that have not been staged. They also sell for more money. This is because when you stage your house, it shows better, which brings more traffic. More traffic brings more chances for offers. The less time your home sits on the market, the more money you will get. The 2007 Home Gains Report shows that Professionally staging your home yields a 343% Return on Investment.
Hiring a professional home stager will also save you money. It is hard for homeowners to stage their own homes because it is hard for them to view the spaces objectively. That is why I truly believe that staging should be left to the experts. Doctors are experts in their field, Realtors and experts in their field, and stagers are experts in theirs.
Here is the room vacant
A homeowner trying to stage it on their own might think, "I'll just put some furniture in here, put up a picture and voila, I've staged my house"
Here is the room with furniture
Now one might think, "ok, I'm done, I've staged my house. I put the furniture in and I'm ready to show my house."
Staging a house is not about just clearing it out, packing it up, depersonalizing, or in this case renting furniture and putting it in a room. It is about creating a mood, a feeling that will grab the buyer and help them visualize living in your home. Buyers buy homes based on how the home makes them feel.
Here is the room staged
Emotionally connect with the buyer
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