I attended a seminar presented by Gary Keller last week. It was exceptional. There were so many things that resonated with the entire audience. The special take-aways for me were:

•   The quote by Peter Marshall presented by Gary Keller: "Diamonds are made under pressure"

•   This is a defining moment in the marketplace and therefore in our careers: It needs to be the era of extra effort- average won't cut it. Choose the results you want; then match your effort.

•   Twice as many sales get made before noon.  Prospect in the morning.

•   Use time blocking: How you spend your time is how you spend your life. Block your time to achieve your desired results. The amount of money you make is a direct result of how you spend your time.

•   Learn and use scripts- you have to know what to say: when you prospect, when people ask you, "How's the market?" And, learn and use scripts when you are handling objections.

•   Last year first time homebuyers comprised 41% of all of the purchases.  That percent will probably rise to 50% this year. They are a great target market.

This info was just a glimpse of the information and ideas shared to help agents SHIFT their business to become more successful in today's market. I really liked the fact that Gary Keller mentioned: today, the biggest focus needs to be on lead generation.