Most sellers have no idea what to expect from a home staging consult.  They certainly don't expect the condition of the house to be worse off after the staging.

messy tableWhen I leave a seller's house, after a home staging consultation, the condition of the house is usually much worse off than when I arrived.  When I walk out the door, I leave the seller armed with a to-do list and piles of items to be dealt with.  Pictures are removed from walls and knick knacks are removed from shelves and furniture is pushed into the foyer to be donated or sent to storage.  Dusty silk flower arrangements, musical instruments, magazines and stuffed animals are covering the dining room table. 

I was working with a client recently and we were upstairs in the bedroom.  The daughter came home and ran up the stairs to find her mother.  She wanted to know who had "ransacked" the house? 

 I raised my hand and proudly announced "that would be me!"

fairy godmother

 

Unlike the home staging shows on TV,

real life staging does not create a fabulous showhouse in an hour.  

 I don't walk into a house and wave a magic wand

 and transform the 1980's decor and yellowed wallpaper

like a fairy godmother transforms pumpkins.

I walk through the house and point out every single thing that needs to go and needs to be changed. I explain the importance of perceived value.  I rearrange the furniture in each room to define space and function.  I educate on the red flags I see, and the wrong messages that could be sent to buyers. 

 

It is then up to the homeowner to complete my list of improvements, including the removal of all the items I have designated as needing to go. 

I tend to leave behind an overwhelmed seller with a house that looks like a mini tornado has struck. 

Now, here's the good news...

Yes, they are overwhelmed, but they are empowered because they have a list and they know exactly what it is they need to do.  They understand what is necessary in order to appeal to as many buyers as possible.  Once educated and armed with this information, most sellers become very motivated to complete the task and once they do, I can return and put on the final touches. 

tornado

 

 

I've had several calls lately from sellers, including one who is a Realtor,  who didn't think they needed much help. 

They only needed a "quick consult" because they thought they already knew what needed to be done to prepare their house. 

 Much to their surprise...Tornado Tara struck and showed them that they had much more to do than they thought.

 

 

Hiring a home stager is very important.  Working extremely hard at following the stager's advice is even more important.  Don't get discouraged by what seems like an overwhelming amount of work to prepare your house for sale.  Your stuff has to be dealt with and removed when you sell, and removing it prior to listing will make the sale happen sooner. 

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Post is included in group: Advice for Sellers
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26 Comments on You Think You Were Overwhelmed Before Meeting The Stager?

20 Most Recent Comments Displayed Show All

MAY
15
2009

Tornado Tara--well said!!  I really like your use of the word "empowerment" for the homeowner, once they are armed with the knowledge and To Do List provided by your consultation.  Great insight!

9:01pm • #7
113,744 Points 3 Featured Posts

Excellent post Sharon.  This just hits the nail on the head.  I would love to see Tornado Tara in action empowering her clients!  I am sure it is a sight to behold!  Thank you for sharing - this was a great way to elaborate on what clients feel!

10:04pm • #8
580,810 Points 37 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Sharon ~ I've worked with lots of clients who seem overwhelmed at the beginning of our consultation but by the time they've listened to what needs to be done before listing ... it's one of two reactions.  The really motivated ones are delighted that they have a detailed Action Plan to follow; and then there are some who become even more overwhelmed.  In that case, we enlist their Agent and their family members to jump in and help.  In the end, both types are THRILLED with the outcome!

11:09pm • #9
621,796 Points 3 Featured Posts Outside Blog Called Shot Master

Isn't that the truth, it sometimes takes, weeks or even months for a homeowner to properly get their home ready.

11:45pm • #10
MAY
16
2009
568,550 Points 26 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Sharon "The Tornado" Tara, what a fun visual image!  Now that's what I call a HANDS ON staging consulttion! 

12:33am • #11
269,928 Points 1 Featured Post Outside Blog Attended Rain Camp Called Shot Master

"Explaining perceived home value"...great script Sharon and another great blog article!   

1:05am • #12
782,040 Points 38 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Julie:  Knowledge is power, right?  It makes such a difference when you have someone to tell you exactly what needs to be done.

Sheila:  It's usually the husband or kids coming home in the middle or at the end that see all the mess and stuff piled up and can't understand that I am supposed to be helping.  I used to feel bad leaving them with such a mess but then I realized...they are the ones who accumulated all the stuff in the first place. 

3:32pm • #13
782,040 Points 38 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Maureen:  I have seen some Realtors step up and really help out, boxing up and moving stuff, moving furniture...whatever it takes.  They really do earn their money!

Cindy:  Some sellers will take a long time, but I've been lucky and amazed to see some that go to town and really follow every suggestion within a weeks time.  It is a wonderful thing to see when they are really motivated and won't stop until it is ready for it's pictures.

Janna:  Obviously, I would prefer not to have to lift a finger and just point out what needs to be done.  That isn't the case.  It is very hands on work and some of the furniture I've moved scares me when I think about it!

Cathy:  Most sellers today don't understand what perceptions buyers form based on closet content and cabinet organization.  They are very surprised when I explain the psychology behind the staging.

3:40pm • #14
MAY
17
2009

Well, I am soooooooooooooooo disappointed in you after reading this sentence: "I don't walk into a house and wave a magic wand and transform the 1980's decor and yellowed wallpaper like a fairy godmother transforms pumpkins." LOL

4:14am • #15
782,040 Points 38 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Russell:  I'm sorry that I ruined your perception of me!  You go right ahead and continue thinking of me as a wand waving super hero if you want to!  Thanks!

9:40am • #16
102,445 Points

Excellent post, Tornado Tara!  How true that the situation usually has to get "worse" first in order to get better when it comes to home staging.  And I like your statement about "empowering"  overwhelmed home sellers.  Professional home staging advice is as close to a magic wand as home sellers will get I think.  Keep working your magic!

10:02am • #17
782,040 Points 38 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Mary:  Thanks!  I like your thinking!  I'll continue to do my best.

11:55am • #18
MAY
18
2009
171,489 Points 2 Featured Posts Outside Blog Called Shot Master

Hello Tornado Sharon, LOL...After reading this well written blog I see we work very much alike. I am a hands on consultant that leaves piles of stuff in hopes of it will be too much trouble putting it all back.

But I have to say actually moving the items during the time I'm there is much more effective and it does give the client a clearer vision of the goal we are trying to achieve.

8:33am • #19
782,040 Points 38 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Cynthia:  Should I call you "Cyclone Cynthia" from now on? 

Whenever possible, I move whatever I can on the spot.  I go through closets and basements looking for treasures to use.  They are usually amazed at what I decide to work with.  Thanks for your input!

8:52am • #20
171,489 Points 2 Featured Posts Outside Blog Called Shot Master

Ohhhh Sharon,  Cyclone Cynthia I like it, I like it!!! You're so clever.

I have to agree they are usually amazed at the treasures they never knew they had.

9:49am • #21
782,040 Points 38 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Cynthia:  Wear the name proudly my friend!

6:40pm • #22
MAY
19
2009
212,237 Points 10 Featured Posts Attended Rain Camp

I do wish we could make it like on tv where everything is solved in 30 minutes!  Was at a 5000 sq ft home yesterday that was very FULL of stuff - most that needed to be sold or donated!  No magic wand will work here - just some decisions and hours of hard work.

9:53am • #23
782,040 Points 38 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Margaret:  I wish we could have access to free contractors and painters with no charge for labor!

 

7:10pm • #24
JUN
01
2009
288,463 Points 1 Featured Post Localism Sponsor Attended Rain Camp

Sharon,

What a great post again. Lot's of time and wonderful information you put into these. Thanks for sharing!

12:17pm • #25
782,040 Points 38 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Monique:  I wish it came easier to me...it takes me a long time.  I think it has been very good for me, though, it is very good mental excercise.  Thanks for the wonderfully kind comment!

8:21pm • #26

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Sharon Tara New Hampshire Home Stager

Portsmouth, NH

More about me…

Sharon Tara Transformations

Address: 23 Alice Lane, Rochester, NH, 03867

Office Phone: (603) 661-8524

Cell Phone: (603) 661-8524

Email Me

Author Bio: Sharon Tara is a professional Home Stager serving the greater Seacoast New Hampshire area. Sharon specializes in owner-occupied home staging consults to help sellers prepare and present their home for sale.



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