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What advice would you give to a new Realtor?

By
Real Estate Agent with www.GiraffeRE.com

Been in real estate for a little over 5 years, and I am finally getting comfortable in my own "real estate skin".  Luckily, what once began as a sudden career change, has turned into something I love doing.  I taught middle school for 13 very long years.  ( God bless the teachers!)  AFter so many years of teaching, it is very difficult to make that transition into another career.  Sales was hardly an option since it meant that I would be starting at entry level positions.  I always wanted to go into real estate, but fear got the best of me.  After I married, and my income was not needed so much, I decided to take the plunge.  What a ride it has been ever since.  My roots in real estate began because of our desire to become investors.  I learned all I could about short sales, and I decided I would focus on that niche.  Now, I am liking the luxury market, and I will focus on building my career in that niche.  That is what I love about this industry, the possibilities are endless, and the rewards are great!

What advice would I give to a new realtor? 

1.  Begin your career in a top notch brokerage house.  Learn from the best.  Interview brokers and find one that is willing to work with you to make you a superstar.  Make sure he/she offers training.  Find a mentor.  I can't stress this enough.  Real Estate is tough, cutthroat, full of legalities, and you want your broker to support you 100%!

2.  Find a niche.  You can not be good at all things, so be good at something.  Find something you can be an expert in.... a neighborhood, a lifestyle, a price range, an age group... Find something you are passionate about and focus your energy on that.

3.  Stay focused.  Use your sphere of influence and let everyone you meet know you are a realtor.  THis was particularly hard for me because I did not like feeling like people were using me or trying to sell me.  Still, don't be a "secret agent".   I try to be a bit less obvious, and I find ways to work it into conversation.  ie. I go to gym with my Realtor mags or I post updates on my facebook and linked in pages every now and then about real estate.  Nothing too over the top.

4.  Stay the course.  Unless you are blessed with a strong sphere of influence, you will struggle immensely the first few years.  I know that if it weren't for my husband's income, I would not have made it.  I would have been forced to quit, like 90% of first year realtors do.  Never, ever quit.  If you are going to make a move into real estate, I recommend not quitting your day job.  It is hard to make a good living in the beginning.

5. As hard as it is, always use buyers rep agreements.  I know it is hard to ask someone to sign this doc, but do it everytime.  I still struggle with it sometimes today.  Never assume that if you are working with friends or family that they won't cut you out of a deal that you have worked hard to create.

6.  Expect to constantly be working, and sometimes for nothing.  You are on call 24/7.  In the beginning, you have to be.  Now, I don't do hurdles over couches to answer my phone.  But, at first, if my phone rang, it was going to get answered because you never knew when a lead would call.  So, be sure and make time for yourself.  My answering machine may say... "  I will be returning calls today from 4-7.  Leave a message please". 

7.  Set up an organizational system.  I use green folders for my clients.  (money)  The files on my computer are listed by Address.  I keep all docs relevant to the sale in the respective folder.  CLient's emails are all in organized folders as well.  Keep track of all your clients.  Send Birthday, Christmas, etc...cards.  Use a system that works for you. 

8.  Network, network, network!   This is a relationship business.  The more people you know, the more money you will make.  Learn, learn, learn!  Stay abreast of real estate trends and information.

9.  When you have a client, do more than what is expected before, during, and after the sale.  Keep up with each client.  Make sure they are completely satisfied. 

10. Remember:  Tough times don't last, tough people do!  And....Don't forget to  Smile.  Be nice to everyone you come in contact with.  You never know who can refer you~

If you are truly passionate about this industry, stick with it.  It is much harder than you realize.  Once you get a few sales under your belt,  you will begin to build your business.  Referrals are awesome and it makes all your hard work so much sweeter.  Good luck to you. 

 

 www.kathyjonesrealty.com

 

Roy Kelley
Retired - Gaithersburg, MD

Excellent information. Best wishes for continued success!

 

May 21, 2009 01:51 PM
Lora "Leah" Stern 914-772-4528
Coldwell Banker, 170 N Main Street, New City NY 10956 - New City, NY
Real Estate Salesperson

What great advice.  I'm in this only three years and am first getting comfortable in  my real estate skin.  I would have gotten there sooner had I known all of this from the get go.  The great thing about real estate is as you say, "the possibilities are endless" and I'll add, it's never boring.  I'd also advise any newbie I know to join Activerain for all the great free learning, tips, and connections.

May 21, 2009 01:57 PM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Kathy:  Love that last line.  Tough times don't last, but tough people do.  I love that philosophy.  This is really great advice.

May 21, 2009 02:01 PM
Elizabeth Bolton
RE/MAX Destiny Real Estate Cambridge, MA - Cambridge, MA
Cambridge MA Realtor

Hi Kathy ~ I love green folders! Green notebooks, green pens - you name it.  And yes - it's because it's the color of money - just an extra reminder - and those of us without weekly paychecks need all the boosts we can find - so green it is.

Liz

May 21, 2009 02:13 PM
Bob Foster
Century 21 Lanthorn R. E. Ltd. Belleville, Ontario - Belleville, ON

Great advice, Kathy. I am just going into year 2, and I think I would be tempted to put your fourth point in the number one position.

May 21, 2009 02:34 PM
Charles Stallions
Charles Stallions Real Estate Services - Pensacola, FL
850-476-4494 - Pensacola, Pace or Gulf Breeze, Fl.

All great ideas, but don't depend on big names to build you a business because they won't. People choose agents not offices. Take a moment and write down what you perfect client would look like and then read that each day till you have 100 of em then the referrals will take care of the rest. 

May 21, 2009 02:52 PM
TIM MONCRIEF
Tim Monciref - Austin, TX
Over 2,000 homes sold…..

If one is not getting leads (not names) and is not attempting to convert those leads, they should not be in real estate or sales.  i.e. your #8 with a twist.  I tell agents in seminars and am very serious.  If you are just collecting names and will not contact them for an appointment, do something else.  Life is not worth the headaches of this business if one is not converting.

May 21, 2009 04:15 PM
Chanda Barrick
Keller Williams Indy Metro Northeast - Indianapolis, IN
in referral

Kathy,  I'm happy to see you posted number four.  I just passed the year mark as a licensed agent, but I have to say if I quit my "day job" and tried to do RE full time, I would be out of a house, car, and who knows what else.  This was one thing I frequently received negative comments like..."You can't expect to be successful in real estate unless you are "fully dedicated" to it."  Who says you can't be dedicated while working another job.  My clients get the same attention they would if I didn't work another job.  OK OK, I'll stop now.  :)  I'm just glad everyone doesn't feel that way.  Good post!

Chanda panda

May 21, 2009 10:04 PM
Kathy Jones
www.GiraffeRE.com - Houston, TX
Giraffe Realty, Broker, ABR

Wow, this is my first blog, and I am overwhelmed by the responses.  Thank you to everyone who took the time to hear what I had to say, and thank you for your comments.  I appreciate them all!  Charles, I agree that big name brokerages don't guarantee success, but you have to agree that the training you get, coupled with working amongst some big hitters, and if you are lucky enough...  a broker who will help guide you/ support you along the way....makes all the difference in the world.  Chanda, continued success to you.  I know lots of agents who only have their one job as a realtor, and I am amazed at how lackadasical some of them are.  Especially when you come across one of those "teams" that run a huge share of the market.... the right hand does not know what the left hand is doing, and good luck getting a quick response.  Giving real estate your all has very little to do with what "other jobs" you may be doing, be it a part time job, a mother/father, whatever...it has everything to do with your work ethic, perserverance and dedication.  Thanks again, everyone!

May 22, 2009 02:40 PM