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Three Important Rules in the Real Estate Transaction

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Home Stager with Home Staging 101 DVD - How-to sell your home for more, fast!

 

There are three important rules about a real estate transaction.

 

1 -  Every buyer who is in the process of becoming a homeowner bases their decision 100% on emotion and value, with no exception.  Connect your home emotionally with the buyer and you will have a successful sale.

 

2 -  Whom ever is the most emotional during the transaction process losses by spending the most money.  That’s right, if you the seller are more emotional then the buyer intending to purchase your home you will loose money in the end.  Meaning, if you’ are too emotional and believe your home is worth more then a realistic value you will turn down a qualified offer and continue to pay mortgage payments, taxes and insurance until you finally accept the value of your home.  By then you take an even lower offer then the one you turned down weeks, months or years earlier.  I’m not suggesting that you should settle for any offer that fly’s down the pike but what I am suggesting is you do your research regarding price first before you place your home on the market.

 

3 -  The way that you live in your home is not same as the way you sell a home.  Preparing your home by home staging before you place your home on the market is the most important thing you can do.  Keeping in mind that this is a business transaction and that you want the most value for your home, you must do everything necessary to present a product that buyers will flock to and be willing to pay top dollar.  Yes, when you get ready to place your home on the market it becomes a product.  You’ll have to adjust to the demands of having your home ready at all times, even on short notice.  There are inconveniences in lifestyle when selling a home but the payoff is big.  Remember always during this process your home is no longer your home and if you allow your mind to think in this manner you will be moving forward and out of this home before you know it.

 

So now that we know your home is a serious real estate transaction and that it is a product that needs to be presented to a wanting consumer in the best possible manner, stage your home into tip-top shape and reap the financial rewards you deserve.  You can start counting the money you’ll make every time you sell a home from this day forward.

 

Posted by

Lise Desormeaux

Host of Home Staging 101

Founder and President of RMR Atlanta

Real Estate Marketing Results

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