How to compete for a listing in 2009

Saturday our team  was asked to come interview for a new listing, of course  we did all the typical things such as a CMA, an over view of the area and neighborhood. We prepared all the loosely papers and put them in a pretty presentation package.
Upon getting to the house we noted the home looked to be in good shape from the outside and we were optimistic about the interior. Our prospective seller opens the door to greet us and all the normal hellos were exchanged. Mr X we will call her was excited to show us around and tell us about all the things that are still going to be done to the house.
Once we sat and talked about what our team has to offer I opened up my laptop and started the power point presentation. I can tell you she was becoming more an more interested in what we had to say. The explosion of marketing and site we upload to was impressing her. We proceeded to NOT take credit for 100s of sites that she would see her home on. we explained how the web and the way listing were spired to many more sites. We did talk about REMAX.COM and REALTOR.COM. Little did I know she was taking note of our honesty. After about 45 mi of talking Mrs  X opened up and told us who she had interviewed as well. I was amazed at the heavy hitters we were competing with. I also learned she did not like that one Realtor made it appear he had partnerships with tons of websites as if he spent the man hours posting to the sites. She liked that we expressed the one we manually upload to and that the rest was the beauty of the web. Mrs x was also impressed with my streaming video tour. She was already starting to see how we stood out above all the competition. Close to 2 hours in to the prelist is when we got the the part of the listing that was creating Mrs X the most stress. See after many questions we found out she wanted to leave the country and was concerned about the listing and how we would still be able to sell her house. We explained she did not need to be here to sell her house. We would be able to handle everything via fax and email and she was free to live her life no longer tied to this home. We offered her 100% service even ensuring someone would be by every 2 weeks or to stop in and see how the home was. Its amazing how we lifted her spirits and allowed her to think past the problem.
I don't know if we have the listing , Mrs x wanted to sleep on it but I can tell you I learned a few things from that interview.
Alison Creamer, Realtor,ABR
RE/MAX First
The Rhyan Finch Team