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Don't kid yourself with your Website and Blog!

By
Industry Observer

This Spring we've seen an incredible amount of business in the refinance sector.  And while I think jumbo refi's are next in line I feel overall the next wave of business is in "purchase" loans.  Individual markets are now hinting at a bottom with more being added to the "stabilizing" list.

So while our phone is still ringing for refi, I can see how this is not a long term solution to the growth of lending or Real Estate industry.  It must come from "purchase" business.

I won't go into my sales pitch in this post on why my company is a great lender option for your clients to use.  I'll save that for my local agents.  Which brings me to the actual point of this posting.  It's my goal in the month of June to meet with as many of my agents face to face during the month.  Some calls will be "hey, haven't seen you in a while", some will be "I know you I saw you last week, I'm still here...here's what's new" and others will be just stopping by to introduce myself and say "I don't need anything, but here's my card..."

My point is June is "face-time month" for me.  Realtors are BUSY...heck we all are.  So if I stop by your office unannounced it's not to hound, pitch, or sell you.  I just want to show you that I'm here, I care about your business, and I have a pretty cool story to share if you think you got the time.

What "Face-Time" are you planning this summer?  When was the last time you have done some "pop-ins" with your database?  With all the talk of SEO for our sites and blog to scratch our way up the search results page.  Are you putting as much effort in being "top of mind" in the physical everyday world?  The world of relationship building.

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