There are a couple of questions I get from almost every buyer when they are looking at a listing online.  Most of the time, the only way to answer these questions is to go out and see the property.  The thing is, it would not be that hard for the listing agent to put this information in the listing!

For example...

  1. Does this house have a fence?  If the property has a fenced yard, take a picture of it and put it in the MLS.
  2. Do you have more pictures?  I know that each board is different, but in NE Florida, you can put something like 50 pictures up with each listing for no extra fee.  If an agent cares about selling a home, especially a short sale, they need to put lots of pictures.  As a buyer's agent, I look at pictures before I decide to preview a house, which I do before I decide to take a buyer out. 
  3. What's the status of the short sale?  I know that this can be a touchy subject to address in the listing, but if there has been a BPO, or any kind of update on the file, this would really help encourage more showings.  I really hesitate to show property to a buyer when I'm not sure of the listing agent's experience with short sales. 

As a buyer's agent, I screen property in a couple of different ways before I show it to a buyer.  It'd be really helpful if listing agents put a little extra effort into making their listings easy to use for us buyer's agents. 

Best Regards,

Melissa Tolson, the Landry Team

 
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6 Comments on Make Your Listings More Informative!

JUN
09
126,538 Points 9 Featured Posts

HI LIZ!  3 simple things to do - especially #2 -- pictures - pictures and then more pictures! -- Gabrielle

3:17pm • #1

I agree - all of the stated information would be very helpful.

3:19pm • #2
356,093 Points 9 Featured Posts Localism Sponsor Outside Blog

Great suggestions.  Also, if the property is near a railroad track, the big electromagnetic poles, back up to the freeway, in the path of the airplanes, has a very steep driveway etc. .. please mention this in the remarks.  Believe me no buyer will fall in love with the house and forget these types of things.  Either is it important to the buyer or it is not.

3:28pm • #3
1 Featured Post

I wish we could add that many photos to our MLS listings.  We are limited to 10 photos.  If an internet buyer is interested in a property I will preview, take about 50 photos and email link to photo album to prospect.  Photos really help in selling the property.

3:48pm • #4
157,765 Points 3 Featured Posts Localism Sponsor Hit Router

Liz, we can put up 12 photos on our MLS but you would be amazed at how many listings have only one!  I was looking for properties to send to an overseas customer who likes to see photos, photos, and more photos since he is so far away.  Guess which listings didn't get sent to him?  Thanks for sharing your points.

3:54pm • #5
286,213 Points Localism Sponsor Outside Blog

Liz,

I always feel that the more information provided the better. I agree with your statements.

Hope you are having a great week!

Michael

 

www.MichaelCarusoRealEstate.com

3:54pm • #6

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Liz Landry

Orange Park, FL

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The Landry Team-Keller Williams Realty

Cell Phone: (904) 803-2459

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