I am thinking of doing what Aaron Wall is doing with SEO Book and doing a Real Estate SEO Book. What do you guys and gals think?

Here's why.

I printed up 10,000 copies of my SEO Book last year, "The Problems with Real Estate Search... Getting FOUND."

But the problem is, I am about out of inventory and some of my content is dated. There's maybe 320 or so left and now I have to update some new things about Google's major change they made in April. So maybe a Real Estate SEO Book online will be more attractive and useful? Lots of new things happened this year with Ashton Kutcher getting punk'd on his Twitter fiasco, FaceBook, Linked In and the huge explosion in Social Networking. My thinking is a daily Real Estate SEO, "How To Book," delivered as a blog might be a better way to replace an SEO Printed Book and workshop? 

This is a scary thought just by itself. But think about this for a minute. 

When the subject matter deals with hot technologies like SEO, Social Networking, how to Chirp on Twitter... by the time the book hits the street, new things already out there have made parts of the book obsolete. So the Web is the new way we get our information now. 

PLEASE let me know what you think about a Real Estate SEO Daily Book/Blog. I encourage all comments or critiques. 

There's so much to learn by posting SEO by actual examples and real case studies of BEFORE and AFTER. 

On that very note, this chapter of SEO installment is How to Recognize the DARK Side or Black Hat SEO.

I will teach you one of the Black Hat SEO Techniques that some companies right now are doing to destroy your competitors in hard markets like San Francisco, Miami, Dallas, Houstin, Chicago and others. 

I do NOT RECOMMEND ANYONE TRY THIS. 

AND If YOU FIND THAT YOUR SEO ROCKSTAR IS DOING THIS --- OMG Be Careful so you do not get sucked down and burned at the state like TrafficPower.com did a few years ago. 

Brokers and agents are getting squeezed pretty hard to get their presence up on page one of Google. Google receives about 5 billion searches every month and still drives 68% to 74% of all real estate home searches.

I am seeing lots of honest, hard working REALTORS become frustrated and many are now considering Black Hat SEO tricks to get their websites ranked higher and I do NOT RECOMMEND THIS. 

Let's assume you have been good, and you've been paying your SEO firm (or SEO Rockstar) a lot of money but after a year, you still can't climb up on page one. The Dark side of the Force can be attractive and what I am telling you below is for informational purposes only. Because if you really want to kick Broker Bob's ass, this is the one of the fastest ways to do it and this technique is being done right now by several firms you might be hiring right now. 

Here is the technique....

Step One

You create two web pages and create a LOT of text links pointing to Broker Bob's website. Include three different text link phrases, like "dallas homes for sale," "homes for sale in Dallas," and "dallas real estate."

Step Two

You put hundreds and hundreds of these text links into these two html documents and drop them on a server somewhere with only one (1) IP address.

Step Three

Wait three months.

Step Four

Go to Google and enter in "link:broker-bobs-website.com" and if you see the four hundred new links coming into Bob's website from your one way links, you go to to Google and report Broker Bob as spamming or SPAMdexing as it is now called. Your SEO company will report them to Google using this link: http://www.google.com/contact/spamreport.html

Within a few days, a live human will review the report and sure enough, will find the four hundred or so links coming in from one IP address and Google will end up black listing Broker Bob.

With one LESS broker or agent website taking up residence on a page one Google search results, the odds are in your favor, that your SEO firm can move you up a notch or two.

There are lots of ways to get black listed by Google and unfortunately, I am about to blow the lid off several firms who are right now, doing this practice for hire for their clients. I just approval from my attorneys before I post the information. 

Stay tuned for more...

- Bart