In March, Google announced Google Voice, a new addition to the company's toolbox of technology crafted to improve and simplify the way we manage our phone calls, texts and voicemail.  The concept stems from GrandCentral, bought by Google a few years ago.

The tool enables users to use a single number for all incoming home, work or mobile calls simultaneously.  Did I mention this service is FREE?  Now that I have your attention, while the technology does not seem as impressive as some new media tools, it is most definitely a needed convenience in the busy lives of many.  In addition, those already using the service are grateful, with more time freed up from organizing and synchronizing work and personal connections and scheduling.  Let's point out the obvious-you could essentially never miss a call.

Initially, the new service was only available to existing GrandCentral clients.  Now, those who email Google to request the service will get back an invite via email for it.  Customers are able to select their own number, and begin controlling their phones...all of them. 

While the innovative service remains free of charge at the moment, it should be interesting to see how the tool affects Google's mobile strategy in time.Relayed by Blue Ineractive Agency, your Fort Lauderdale web design and interactive marketing team.