Gone are the days of Multiple Listing Books, or GIANT cell phones, or pagers! Today we have cell phones the size of a thumb, INTERNET access to ALL listings, Listing Book so that our clients can log on and view what properties are available for them, ActiveRain for us as Agents, Localism for the saavy consumer, Twitter, Facebook, you name it, we got it!
These days, there are so many ways to connect with people, it's almost scary. I have to remind myself (and others) that technology is supposed to ENHANCE our relationship, not take the place of it!
Blogging is the latest buzzword, but what does it really mean? A "BLOG" is an online journal, much like keeping a dairy. The problem most Realtors (people) have with blogging is that they remember the fear of having someone find their diary and post it all over the place for the world to see.
Except, in blogging, YOU get to choose the content and who sees it!
What does this mean for the consumer? It means they get to KNOW us as human beings, not as Professor Marvel behind the curtain (a reference to OZ which I'm beginning to see that I associate Real Estate with those characters A LOT!).
The good, the bad and sometimes even the ugly! We have the responsibility to be professional, but there are times when we need to let our hair down. How much is really up to you and what you're comfortable with.
I celebrated my 45th Birthday last Friday (the 26th for your future reference) :-)
A lot of pictures were taken. Some were fun, others showed some longtime friendships, and others were just plain blackmail photos! I had a choice to make! Let someone else post them and get "caught" or put them out there for the world to see? I chose the latter! After all, there was nothing raunchy about the pics, just hanging out with some friends!! Will I regret them later? Not a chance!
But this will give my Clients and my prospective Clients a little insight as to who I am. And THAT after all, is the power of a relationship!
Amanda Wernick
FUN-omenal Realtor
amandasreal_estate@yahoo.com
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