Ghost Blogging refers to individuals or groups who enlist the help of someone else to blog "for them." The question I have for the readers of this blog is quite simple. Do you think it's ethical to post your picture, your contact information and of course your NAME then have somebody else author blogs on your behalf? Those that do this will probably argue that this is nothing more than a keen busniess choice. A choice of time management, taking advantage of resources and generally an excellent idea. Maybe they'll admit that "they don't know how to write!"
What about the folks who read these well written posts? What about the general public? Our Code of Ethics is not ambiguous when it speaks to painting a clear picture.
Article 12:
REALTORS® shall be honest and truthful in their real estate communications and shall present a true picture in their advertising, marketing, and other representations. REALTORS® shall ensure that their status as real estate professionals is readily apparent in their advertising, marketing, and other representations, and that the recipients of all real estate communications are, or have been, notified that those communications are from a real estate professional
Is Ghost Blogging unethical?
I don't necessarily think so. I do think that the ghost blogger however rides a fine line by using such words as -->I & We.<--
If the wife, friend, or college student is using such words than they should be implored to disclose that they in fact or writing on behalf of..
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