Groups are smaller communities within the larger ActiveRain. Join groups created by others. or start your own and
get others to join
This is the place to view the past and present contests put on by ActiveRain and its members. Everyone can join the
group and help encourage each other. Current contest will be highlighted posts so it's easy for you all to see. Let it
Curious as to what others in your profession think about a certain product or tool?
AR's community takes the time to leave honest and transparent reviews of their experiences
so you can be a bit wiser about your purchase.
Broken down by categories and subcategories for easy finds
Get an unfiltered look at what real users are saying
Leave a review yourself for others to benefit from
Add new products as you use them and gain points for doing so
ActiveRain University (ARU) provides free on-line training. We coach, consult and support real estate professionals about real estate trends, technology and social media.
ARU Calendar provides class types and registration links
Watch short tutorials on updating your photo, inserting a hyperlink and much more
Sign up for the Daily Drop so you don't miss out on AR's daily happenings
Find answers to most FAQ's
Whatever it is you're into and wherever you are, AR surely has a group for you to join.
Brand, off the wall, specific subject matters…whatever it is you're looking for.
Each time you write a post you can syndicate your post to 5 groups.
And if by chance you don't find what you're looking for, start a new group today!
Get your content in front of more eyes
Search by location or type
Feel free to start your own group
Find some that are close to home and close to heart
Each month AR runs numerous contests as a way for our members to engage in activities
that will boost their business and increase their visibility in the community and beyond.
Earn points by partaking in these contest and climb the leaderboard
Do what's good for you and your business by participating
If you have an idea for a contest, just let us know
Stay motivated and on track with new contests popping up each month
Ask a Real Estate Question
Here's another avenue for you to build relationships with others. Share your expertise with someone searching for answers.
Play the teacher role and help someone out today
Your Homepage will alert you of new questions in your state
A wonderful way to open a door to a possible new client
Ask a question yourself to get help
These state pages or hyper-local pages provide content directly related to a specific geographical location.
State, County, City and Neighborhood pages make it easy for consumers to find what they're looking for.
Post your listings, school information, local events, market reports and more
Consumers peruse these pages for information
Farm your niche market and cover all the happenings in your neighborhood
Everyone knows the importance of having ‘hyperlocal’ content on your blog, but how many people, I wonder, recognize the importance of being ‘hyperpersonal’?Last week I was tasked to uncover some hyperlocal blogs in our current clients’ markets.Most ‘experts’ will say the best way to get on another blogger’s radar would be to lurk around the site until you find a post you feel comfortable commenting on.But I must say that I am not a fan of waiting, plain and simple.I found several blogs across the States worth following and here is how I went about garnishing the authors’ interest via ‘hyperpersonal’ means:
There is a real person behind every blog.This person has a unique childhood, a high school they graduated from and will remember forever.These people have first loves, firstborn children, and first houses just like the rest of us.‘Hyperpersonal’ speaks to the idea of meeting the person behind the brand name, the history and memories behind the face.The most tactful way I found to do this when sifting through new blogs is to send a simple email to the main author.Some blogs are managed by groups of contributors, so maybe pick your favorite one or the overall admin contributor.
So what do you email them once you’ve found an author?I took the time to read through their latest page of posts, trying to find at least one positive remark I could make about their blog.Examples range from:
“That front view shot is perfectly framed with those tree branches.Nice shot!This house looks great; hopefully won’t take too long to sell.”
“You guys have some great hyperlocal links and content on your blog, such as local school district info and community events.”
After finding something I liked about their work, I also took the time to seek out their real name.One of Boise, ID’s fine REALTORs responded favorably to this email.She said her team “really appreciate[s] it when people take the time to learn our names.” She also asked for a little more information about Goomzee and Realty Connect.
As you can see, my initial, personalized message opened the door to an explanation of my company’s product.I didn’t have to include my value statement in the initial message because my ‘hyperpersonalization’ spoke for itself.I received many such replies from America’s agents, and have since come to realize that while real estate marketing needs to be ‘hyperlocal’ to be effective, online marketing needs to be ‘hyperpersonal’, or it will be dismissed as nothing more than SPAM or solicitation.
Disclaimer: ActiveRain Corp. does not necessarily endorse the real estate agents, loan officers and brokers listed on this site. These real estate profiles, blogs and blog entries are provided here as a courtesy to our visitors to help them make an informed decision when buying or selling a house. ActiveRain Corp. takes no responsibility for the content in these profiles, that are written by the members of this community.