I have just started to read the book "WIKINOMICS- How Mass Collaboration Changes Everything" by Don Tapscott and Anthony Williams. The book talks about the affects of web2.0 on the world economy and how online communities are changing the way products and services are created and delivered to the end user. Some of us in the real estate industry are taking advantage of the web2.0, but I think the involvement of the users of our services in our online communities is not as much as there is in some other industries. More interaction with potential clients through blogs, forums, websites will mean more business.
** If you are writing a comment, plz write at least 1 suggestion about how we can get the public to interact with us online. (Not just lead collection.)
My suggestion: Write more about new developments in your neighborhood. IE, a new subdivision or construction of a new condo building.
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