GREEN is the word, have you heard?

I truly believe the homes at Hermosa Pointe stand above the rest because of their excellent North Hermosa location paired with ocean views that cannot be duplicated unless you are willing to pay $6-10 million to be right on The Strand. It's an exciting project to be involved in as we see the evolution of future green building unfold right before us and suddenly become very available and accessible to new homebuyers in the area.

Join us for the Grand Opening Event & Green Home EXPO at Hermosa Pointe, Saturday, July 18th, 11-5. Visit vendors and businesses such as Whole Foods, GrassFree, Midwest Solar, Reeds Natural Sodas, Color Me Green, Maid Brigade, Westco Smart Homes & more at our Green EXPO. Find out how to get a FREE GEM car!

http://www.zingding.com/5222055552

Here's a little more info on this exciting Build it Green project:

Hermosa Pointe Homes, the first luxury townhome project in the Beach Cities to go Green, will be having it's official Grand Opening event on Saturday, July 18^th, from 11 am to 5 pm. The homes are located at 731 21^st Street in Hermosa Beach.  The public is encouraged to come tour these unique homes and also stop by the Green Home Expo which will be taking place on site at the event, featuring local businesses that have committed to Eco-Friendly services and products for the home.

Urban Pointe Development is a local development firm specializing in building multi-family townhomes and condominiums with the same quality, style and comfort that you would find in a custom single family home. While most of their developments have centered in the beach communities of Los Angeles County, Urban Pointe has also developed properties in Riverside and San Bernardino Counties of Southern California and within the states of Arizona, Illinois and South Carolina.

Urban Pointe understands that every residential or commercial property they build is part of a greater community. That's why they support neighborhood schools and embrace local charities that contribute considerably to the growth and vitality of the communities we share. The spirit of selfless generosity, combined with Urban Pointes' culture of community commitment, has allowed the company to be part of something truly great, which is why they are pleased to present to the community, the area's first certified green multi-family project of its kind to be brought to the beach cities.

Hermosa Pointe Homes is the newest project by Urban Pointe Development. What makes this project unique is that the builders have followed rigorous standards set forth by the Build It Green program to bring the quality and luxury Urban Pointe is recognized for, together with healthy living standards, to offer a product that exceeds expectation.

The Build It Green program is a non-profit membership organization whose mission is to promote healthy, energy-and-resource-efficient building practices in California. Urban Pointe Development is a member of Build It Green and is working within the program to achieve its "Green Point Rated" number. To achieve a Green Point Rating, an independent third party evaluates the homes based on five specific categories: Resource Conservation, Indoor Air Quality, Water Conservation, Community, and Energy Efficiency. Points are awarded for the number of items achieved in each category and a Green Point Rating number, similar to a report card grade, is assigned to the project. Brad Scott, President of Urban Pointe Development, reports "What we realized when we decided to follow the Build It Green program was that we already implemented most of these standards in our company in past projects."

There are eight luxury townhomes at Hermosa Pointe offering superior ocean views from the upper living areas and the large rooftop decks. Two of the homes are completely detached, stand-alone structures that feel very much like a traditional single family home at the beach.  In addition, two of the homes offer exclusive use "yard" areas. All of the homes are end units built on an elevated lot that will preserve the upper living area ocean views. In accordance with the Build It Green program, low density of the lot provides for open space not readily found throughout the South Bay beach areas. The homes were built on only 35% of the lot as opposed to 65% as traditionally found throughout Hermosa Beach.

Hermosa Pointe is located in the sought after North Hermosa Beach area, West of Pacific Coast Highway. The project receives a WalkScore (www.WalkScore.com) of 88 points, meaning its location is a prime pedestrian and bicycle friendly site. Hermosa Pointe is located within ½ mile of award winning elementary, Jr. High and High Schools, as well as the library, police and fire stations, public parks, grocery stores and pharmacies, community centers, theater and entertainment venues, convenience stores, banks, and restaurants. Additionally it is located near the beach and pier, public transportation, the community skate park, community jogging path, the marina, cafes, coffee houses, dry cleaners, pet care, yoga centers, gyms & private trainers.

Henry Ruggeri, Vice President of Project Management, personally, is very proud of the project saying, "We have always believed in the future of green building and are pleased to be working with the City of Hermosa Beach, which is at the forefront of the green movement in the South Bay." Ruggeri also says, "We thought it necessary to build a home for the individual or family seeking the benefits of an environmentally friendly residence, but who also wanted a more traditional feel to their home.  Our aim is to show people that ‘green' doesn't have to be a contemporary or urban styled design. These homes were built with a concern for the global environment while providing a comfortable private environment to enjoy the outstanding ocean views."

Urban Pointe Development has incorporated into Hermosa Pointe, the elements of design and luxury typical of their award winning projects. Besides the health and efficiency benefits incorporated through the green design, the homes boast high quality and designer finishes as standard items, unlike others where these features are only offered as "upgrades". Bonus items featured in the model comes standard in the remaining homes; from the low flow Kohler bath fixtures to the Energy Star rated, Kitchen Aid Architect Series II stainless appliances, the superior grade recycled carpets, and the Milgard Energy Star SunCoat MAX Low-E windows and doors. Each home is complete with fully customized closets in every room and unique hickory/pecan hardwood floors that have been wire brushed, finished with a Low VOC stain and tongue oil rubbed for a durable and sustainable product. A professional design consultant helped select stone and tile choices as well as finishes, and a designer color palate to elevate these homes to luxury home status. Each roofdeck offers jaw dropping panoramic views from Catalina Island to Malibu. The roofdecks are finished with gas, water, electric, cable and Cat5, and have 200 sq.ft. of space ready to receive solar panels.