Ok, so as a Realtor, it's getting drummed into your head over and over .... "You need to be on SOCIAL networks such as Facebook, Twitter, and LinkedIn".  So, I think Facebook is the easiest to conquer.  Twitter made sense to me after I got Tweetdeck, and now I am trying to figure out LinkedIn.

I have been on LinkedIn for years.  I added my old boss and a bunch of people from my pre Real Estate and Video days, and ....... [crickets chirping] .....  [Yawn] ........   Every now and then I would get an email telling me that so in so has connected with so in so.  Big Deal.  What's so SOCIAL about that?

Recently, I discovered a new world (for me at least) on LinkedIn.  LinkedIn has a "Groups" component where you can conduct a search for groups that are of interest to you and join them.  For example, I'm sure that not only can you find many groups about real estate, you will be able to find groups about real estate in your local area.

Once you join the group, it gets SOCIAL.  First is the Discussions.  You can add a discussion, or comment on someone else's discussion topic.  Very interactive - very SOCIAL.  But every group has a "News" page, a "Job Posting" page, and the ability to add subgroups for overly complicated topics that need to be broken down.

Best of all is that when you participate in these discussions, you connect with another whole set of people that you might have not met on Facebook, or Twitter.  Then you "Link" to them and follow each other. 

Beyond that, LinkedIn has a heavy business networking emphasis, and members of these "Groups" get together for real life gatherings.  Talk about a chance to prospect to folks you would have otherwise never met. 

I'm sure this is just scratching the surface of what's available on LinkedIn and I in no way claim to be an expert.  But, it took me years to get in there and discover "Groups" so I wanted to share it with you so you would not wait so long.  Check it out for yourself at www.linkedin.com

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©2009 - AmazingVideoTours.com - All Rights Reserved. Amazing Video Tours offers photography and full motion video marketing solutions to Realtors, and other individuals with property to sell, lease, or rent. A departure from the old fashion 360 Virtual Tour, Amazing Video Tours takes online property marketing to the next level.

 

 
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11 Comments on What's so "Social" about LinkedIn? - Now I Get it!

JUL
24
2009
803,901 Points 20 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

I guess I need to look into the groups feature of Linked In.  After a year or so I still have not been social yet!
10:35am • #1
851,639 Points 72 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Steve, LinkedIn groups is definitely another place to connect and make ourselves known. My challenge in Social Networking is the amount of time dedicated to it. Great post. Thanks for sharing.
10:39am • #2
2 Featured Posts

Good Post.  There are soooo many avenues in which we are "social networking" it's hard to keep up with all the trends.  Thanks again.

Join my facebook?  ;0)
10:48am • #3
164,688 Points 2 Featured Posts Localism Sponsor Hit Router

Steve I have joined a group, but it may not be the right one for me. At any rate I have made some good connections and can only think that it will pay off.
10:50am • #4
1,445,250 Points 26 Featured Posts Outside Blog Called Shot Master

Good information. LinkedIn does limit the number of groups so you need to be selective.

I would love to hear success stories using LinkedIn. We do not rely on this source for real estate leads.
10:51am • #5
452,806 Points 81 Featured Posts Called Shot Master

Thanks for the tip. Like you I joined some time ago, but have failed to do much with it. I'm heading over to check it out.
10:56am • #6
363,526 Points 5 Featured Posts Attended Rain Camp Called Shot Master

LinkedIn is great. We will look for you on there as well!

Dick and Dixie
11:14am • #7
JUL
25
2009
324,680 Points 10 Featured Posts Outside Blog Attended Rain Camp

Wow, I didn't know there were groups, and I was the first in my sphere to join. Thanks for the valuable info!
11:50pm • #8
JUL
26
2009
157,290 Points 8 Featured Posts Hit Router

Thanks for sharing this tip, we are very active on Facebook and Twitter but don't do anything other than having a profile on Linked In. We'll definitely check it out.
10:17pm • #9
AUG
19
2009
315,793 Points 2 Featured Posts Outside Blog

Linked In is definitely great tool, I also post many of the blog post to groups on Linked In.  One more way for me to spread the word that I'm a Realtor.
7:27am • #10
JAN
02
2010
111,221 Points

Thanks so much. A friend introduced me to LinkedIn several years ago, and I never really 'got it.'

Recently, another friend told me how she used it, encouraging me to revisit the site.  Now this input gives me even more to work with.
3:53pm • #11

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Steve Schwartz, Charlotte's Premier Real Estate Videographer and Photographer

Charlotte, NC

More about me…

AmazingVideoTours.com

Office Phone: (704) 288-5705

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My blog's purpose is to educate and raise awareness about the power of full motion video as a means to sell real estate. It's also a wonderful place to showcase my Realtor Client's Listings.

Beyond that, I have many interests including real estate, photography, Social Media, the Economy, the Stock Market, SEO, online marketing, music, ActiveRain, and many other interests and may blog about them when something interesting hits me.

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